The Selling Well

The Selling Well

We created the Selling Well podcast to help growth-oriented professional salespeople dramatically improve performance. We interview some of the top thought leaders in professional sales today to gather their best insights and teachings and we add them all to the Selling Well. Join us for this fun journey of lifelong learning in professional sales.

Episodes

May 13, 2025 38 mins

Sales training is often ineffective without strategic leadership and broader organizational support. Mark Cox sits down with Scott Edinger, CEO of Edinger Consulting, who shares how he successfully drives sales by becoming a strategic growth leader. He presents his Five Flags Start framework to elevate your sales approaches, create value that goes beyond tangible products, and achieve your very own idea of success. Sco...

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Building genuine connections is the key to "selling from the heart," a strategy that transcends mere transactions and fosters lasting relationships in today's challenging trust landscape. In this episode, Larry Levine, author of "Selling from the Heart" and "Selling in a Post-Trust World," joins us to explore how authenticity fuels successful sales. Larry, with his extensive experience in the offi...

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Building B2B relationships is one of the most important lifelines of any business. If you do not connect with the right businesses and maintain long-lasting partnerships, your very own venture is doomed to fail. Dr. Ryan O'Sullivan, Global Account Manager at Introhive, is here to discuss how to create B2B relationships that lead to growth and success. Joining...

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Sometimes, the loudest messages are conveyed without using any words at all. Mark Cox chats with communication expert Dr. Nick Morgan about the subtle science of power cues and how they play out in the world of sales. In this episode, he explains how facial gestures, body language, and vocal cords override even conscious communication. He breaks down several...

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Even though sales are mainly about driving revenue and putting up the right numbers, one element must not be forgotten: the needs and interests of the customers themselves. Executive coach Lisa McLeod is here to discuss why businesses should embrace the noble purpose of providing a positive impact to everyone. Sitting down with Mark Cox, she explains why they...

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Ready to master sales training and elevate client conversations? In this episode, we explore how preparation, planning, and confidence drive successful sales with sales relationship coach  Jason Cooper. Learn to step outside your comfort zone, build instant rapport, and tap into the unconscious triggers shaping buyer perceptions. Discover how top sales leader...

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If you're looking for a book that will truly transform your approach to success, then join Mark Cox as he sits down with Bob Burg, co-author of the transformative bestseller, The Go-Giver. They explore how shifting your focus from "receiving" to "giving" can revolutionize your life and career. Bob shares his journey from sports broadcasting to sales, revealing the pivotal moment he discovered the power of value and focusing on oth...

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Building trust, navigating cultural nuances, and mastering European sales requires more than just traditional strategies. Mark Cox is joined by Domenico Le Pera, a sales leader with years of experience across European markets, to discuss what it takes to master the unique dynamics of selling in Europe. Together, they dive into the differences between North American and European approaches, the importance of utilizing d...

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Comedy writing can be a secret weapon for revenue teams who want to be more engaging. In this episode, Mark Cox welcomes stand-up comedian Jon Selig, who created Comedy Writing for Revenue Teams, to share his secrets to using humor effectively. Jon, a former enterprise tech salesperson turned comedian, reveals the surprising parallels between stand-up and sa...

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Social selling isn’t just a buzzword—it’s a game-changing approach to building trust, standing out, and creating meaningful relationships in today’s digital world. In this thought-provoking conversation, Mark Cox welcomes Adam Gray, a leading expert in social selling and co-author of two groundbreaking books on the topic. Together, they dive into what makes social media a powerful tool for connection, how authenticity ...

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Unleash your inner confidence with Mark Cox and Margo McClimans, founder of Coaching Without Borders and author of The Four Channels of Confidence, as Margo shares powerful ways to help us overcome self-doubt and embrace our true potential. Margo breaks down the four channels and offers practical tips and insights on mastering each. Don't let self-doubt hol...

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Skillful asking is more than just posing questions; it's a powerful approach to unlock deeper insights and foster genuine connections. Jeff Wetzler, author of Ask: Tap Into the Hidden Wisdom of the People Around You, joins Mark Cox to explore the art and science of asking the right questions. Jeff shares his five-step "Ask" framework, drawing on his extensi...

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Scaling a BDR team comes with a long list of challenges, but Camilo Silva pulled off something unexpected – he scaled his own team from zero to more than 50 people after getting back to the game in just 15 months. In this conversation with Mark Cox, the Vice President of Sales & Business Development of Info-Tech Research Group shares his secrets in hiring in...

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The $100M journey is a testament to the power of persistence and vision in achieving extraordinary success. Join Mark Cox as he sits down with John St. Pierre, author of The $100M Journey. John shares his inspiring journey from college student to successful entrepreneur in this insightful conversation. Discover the secrets behind his success, including valua...

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Join host Mark Cox and sales expert Mark Hunter as they dive deep into the future of selling in 2025! This dynamic episode explores how to create business, build trust, and leverage AI for stronger customer relationships. Hunter emphasizes the importance of outbound prospecting, deepening the discovery process, and becoming a trusted advisor to your clients....

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Many businesses are doomed to fail because they focus too much on developing a strong brand but blatantly ignore the customers’ buying journey. Without understanding their behaviors, needs, and interests, there will be a huge disconnect that could lead to huge losses. Mark Cox sits down with Matt Heinz, President and Founder of Heinz Marketing, to discuss the right way to build trust and credibility with your target ma...

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Feeling overwhelmed by the relentless pace of modern life? A Minute to Think by Juliet Funt offers a refreshing antidote, providing practical strategies to reclaim your time, reduce stress, and boost productivity. In this episode, Mark Cox welcomes Juliet to discuss the pervasive culture of busyness in the corporate world and the importance of creating spac...

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Selling Your Way IN isn't just a book; it's a roadmap to sales success. Join Kristie K. Jones, the author, and Mark Cox for an insightful conversation about her journey and her passion for empowering others to succeed in sales. With a wealth of experience working with early-stage startups, Kristie delves into the complexities of the modern sales landscape. She explores the dual nature of sales challenges—business and p...

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Offer value, invite engagement—that’s the key to winning in sales. In this episode, Mark Cox sits down with David Newm...

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The game of sales isn’t just about closing deals—it’s about guiding informed buyers to make confident decisions. In this episode, Victor Antonio reveals his journey from electrical engineering to sales and explores how today’s sales landscape has evolved. With buyers now more knowledgeable than ever, the role of a salesperson has shifted from pitching products to providing expertise and clarity in complex decisions. Vi...

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