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March 27, 2025 34 mins

I see so many business authors and experts set out to use speaking to have more impact, step firmly into the thought leadership space, and monetise their message, only to get frustrated when they struggle to get the results that they want. 

Some struggle just getting their talk together, unable to work out which bits of their book ‘baby’ to put in and leave out. 

Others manage to create a talk, only for it to fall flat when they share it on stage. 

What’s often the cause of these issues - and how do you overcome them?

That’s what this episode is all about!

In this episode, I cover:

  • Why the page to stage transition is so hard. 
  • The three biggest gaps that make it hard to turn a book into a compelling keynote. 
  • How to close those gaps to craft an authentic message that lands in minutes (not chapters).
  • The ingredients of a profitable talk.
  • What to do next.

If you’ve been stuck in indecision, or not getting the results you want then listen up!

Enjoy!

 

If you'd like to watch the video of the episode, you can do that here.

 

Leave a rating or review for The Speaking Club

(Take a photo of your review, email it to me at sarah@saraharcher.co.uk and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!)

 

Books:

Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch

Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker

 

Resources:

- NEW TRAINING: The Profitable Talk: https://training.saraharcher.co.uk/profitable-talk-tsc 

FREE NEW GUIDE - From Blank Page to Stage 

https://www.saraharcher.co.uk

 

Thanks for listening!

 

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