Dan Edgington On How To Achieve Prestige In The World of High-End Car Dealerships

Steven is joined by Dan Edgington of Mayfair Prestige - a foremost supplier of luxury cars. They discuss the unique clientele that frequents the Mayfair Prestige showroom, debunking the myth that only celebrities buy high-end vehicles. Dan talks about his most memorable interactions with down-to-earth clients and highlights the appeal of classic models like the Ferrari 355, and the future of motor vehicles and their emerging technologies. Key Takeaways The clientele for high-end cars is more diverse than commonly perceived, including down-to-earth individuals from various backgrounds, not just celebrities or wealthy elites. Many clients are successful businesspeople who view cars as a passion rather than a status symbol. Certain classic cars, like the Ferrari 355, are considered undervalued and are seen as good long-term investments, especially those with manual gearboxes. It's important to understand market trends and the types of cars that appreciate in value. There is a distinction made between the practicality of electric cars for everyday use and the drawbacks of hybrid vehicles, which may compromise the driving experience. The preference leans towards naturally aspirated engines for a more engaging driving experience. The luxury car market experienced a bubble during COVID-19, leading to inflated prices. Post-pandemic, there has been a correction, with many cars depreciating in value. However, this is seen as a normal part of the market cycle, and dealers can adapt to these changes. BEST MOMENTS "You'd be surprised how normal and down to earth the people that buy the high-end cars are."  "The optimum horsepower for any car that anyone needs on any road is circa about 600 to 650."  "I think McLaren make fantastic cars... but from a business point of view, I get nervous." VALUABLE RESOURCES The Steven Sulley Study  https://www.instagram.com/mayfairprestigeuk/?hl=en https://www.mayfairprestigeuk.co.uk/ ABOUT THE HOST The Steven Sulley Study is my take on success. My view is you should have multiple focuses to be a well-rounded individual. Success shouldn’t be just one thing like money, for example, it should also consist of a healthy fit lifestyle and thriving relationships. As a person who has made successes in life, and also made huge cock-ups, I feel I can offer suggestions and tips on how to become successful, or at least start your pursuit. My ‘Study’ has taken resources from reading and education plus being around, my perception of, successful people - and I know a lot of successful people from all walks of life. My ‘Study’ coming from my experiences in business, investing, sales (my core background), training, boxing and education has enabled me to become well-rounded and successful and I will help you in these key areas too. CONTACT METHOD Instagram