412: Cracking the Code: Studio Business Lessons from My Chiropractor

In this solo episode, I’m sharing some surprising business lessons I picked up, not from another music educator, but from a recent visit to my chiropractor. From clever onboarding to creative pricing and streamlined systems, I’ll walk you through how this experience got me thinking differently about how we run our studios. If you’re looking for fresh, practical ideas to help you stand out and grow your teaching business, this episode is packed with takeaways you can start using right away.

• Tim shared how a visit to a chiropractor inspired powerful lessons for music studio owners.
• He explained that great teaching alone isn’t enough—smart business strategy matters.
• How a simple Google search and strong online presence helped him choose a practitioner.
• The importance of SEO, good website design, and glowing reviews for building trust.
• Key takeaways: SEO visibility, reviews, clear calls to action, special offers, and easy booking systems.
• How an automated email and smooth onboarding created a great first impression.
• Using tech or simple tools to make that first experience more memorable and modern.
• The value of studio systems and consistent onboarding processes.
• Tim recommended booking follow-up sessions right away to increase retention and build momentum.
• Creative scheduling, like offering two or more lessons in the first week for stronger engagement.
• The importance of bundling and creative pricing as a way to stand out and increase revenue.
• Offering personalized folders and curriculum plans to show professionalism and vision.

Links Mentioned

• No Book Beginners Book
• Kawai's The Educator's Opus Conference 2025

Thank you for tuning in!

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