All Episodes

December 25, 2024 43 mins

Ken Rusk, bestselling author of Blue-Collar Cash and founder of Rusk Industries, joins Lee to bust three major myths about scaling blue-collar businesses. First, he challenges the outdated view that trades aren’t a fulfilling career path. Next, he explores how both blue- and white-collar leaders often limit themselves by tying identity to individual skills, blocking the potential to scale. Finally, Ken flips the script on “motivating” employees—sharing how to inspire intrapreneurs and redefine goals as “timed paths to success.”

This episode is packed with practical insight and mindset shifts for people-first leaders!

 

Additional Resources:

Check out Ken's impactful course: The Path to a Successful Life

Attend Unleashing Leaders University!

Learn more about Unleashing Leaders

Follow Unleashing Leaders on LinkedIn

Connect with Lee on LinkedIn

Follow Unleashing Leaders on Facebook

Follow Unleashing Leaders on Instagram

 

Key Takeaways:

  • There are many paths to abundance and fulfillment.
  • Blue-collar work is often stigmatized but is highly valuable.
  • Self-limiting beliefs can hinder entrepreneurial growth.
  • True entrepreneurs create scalable systems and delegate tasks.
  • Understanding your identity is crucial for growth.

Mark as Played

Advertise With Us

Popular Podcasts

Stuff You Should Know
24/7 News: The Latest

24/7 News: The Latest

The latest news in 4 minutes updated every hour, every day.

The Joe Rogan Experience

The Joe Rogan Experience

The official podcast of comedian Joe Rogan.

Music, radio and podcasts, all free. Listen online or download the iHeart App.

Connect

© 2025 iHeartMedia, Inc.