Get The Business Startup Guidebook and Checklist: https://www.unsexybusinessmen.com/offers/4VxHyQbf/checkout
Alex and Aaron Skinner—brothers, founders of Unsexy Businessmen, and veterans of the “build it after hours” grind—get real about juggling full-time work while launching a new venture. Alex shares how getting fired, taking a job he hated, and later quitting a cushy teaching gig sharpened his risk tolerance. Aaron breaks down how he started a cleaning company while working a call center job, proved demand, then jumped—without burning bridges.
This episode is a no-BS blueprint: when to stay, when to quit, how to set proof-of-concept milestones, why to keep your startup quiet at work, and how to protect your relationships (and sanity) while you scale. It’s not about hype; it’s about grit, calendars, and cash flow.
A simple decision framework for staying or quitting: risk tolerance + proof of concept + runway
The “don’t burn bridges” rule—and how ex-coworkers can become your first clients
Why you should keep early progress quiet (dopamine traps are real)
How to time-block sales, delivery, and rest so you don’t flame out
What to discuss with your spouse/partner before you ramp
How setbacks create opportunity (losing a $4k/mo client → landing a $50k/mo client)
If you’re ready to trade doom-scrolling for disciplined execution, this one’s your playbook.
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