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March 18, 2020 59 mins

You guys... what in the holy hell is going on??!? COVID-19 is hitting us all in the event industry HARD, and now is the time to look at your business and adjust as best you can. In this week's episode of the This Week In Weddings podcast, we're chatting with Michelle Loretta about ways to prep your business for the economic impact of the coronavirus.

About our guest:

Michelle Loretta is a strategist for the wedding industry and creator of Sage Wedding Pros, founded in 2009. She blends her past as an accountant for Deloitte, a sales and marketing manager for DDLA, a merchandiser for Coach, and a wedding stationery entrepreneur to help entrepreneurs better their businesses. Sage Wedding Pros produces Be Sage Conference, a master-level event for wedding professionals nationwide. Michelle has been asked to speak at a number of industry conferences, including Wedding Wire World, NACE Experience, and The Special Event. She was named to the TOP 1000 Event Professionals by BizBash in 2019.

In this episode, listeners will hear about:

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This episode of This Week In Weddings is sponsored by Honeybook.

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