This Week in Weddings

This Week in Weddings

This Week in Weddings is a support group for wedding industry entrepreneurs. Co-hosts Kimberly Rhodes, a wedding planner, and Annie Roche, an invitation designer, chat weekly with others in the wedding industry about the business of weddings.... Show More
April 8, 2020 52 min

If you're anything like us, you've been thrown into a whole new world where it's difficult to tell what day it is, your workspace isn't what it used to be, and your "co-workers" (a.k.a. children) don't understand what business hours are. Welcome to the new world of shelter-in-place and working from home! In this week's episode of the This Week In Weddings podcast, we're chatting with a wedding industry professional who has worked at home from the inception of her business and has never looked back. She's sharing some of her top tips and tricks to make the WFH life efficient and productive.

About our guest:

Alexandra is the owner of Ladybird Paper Co., a full-service stationery and calligraphy studio with a focus in weddings. She loves integrating her life-long love of fine art with custom watercolor or hand-drawn sketches of florals and venues into her invitation suites, and of course finishing everything off with a scripted address.

She first dabbled in the invitation world in 2010 designing children’s birthday party invitations for her roommate’s Preschool class while she began her career in Product Development. As she advanced in her career traveling around the globe for retailers large and small, she left the party invites behind. It wasn’t until her own wedding in 2015 that she decided to revisit the world of stationery. Once the spark was ignited again, she couldn’t put it out. She designed for friends and family quietly and by request, but decided this is what made her the most happy and fulfilled. She used her experience in corporate retail and degrees in Design and Business from Auburn University, to build a brand while still maintaining an 8-5 career. It was during this time that she really honed in on efficiencies. In 2018 she took Ladybird on full-time from her in-home studio, and has since been featured in D Weddings and Brides of North Texas. In 2019 she had a baby, where she sharpened those efficiency skills more than even she knew possible. Owning a business that allows her to pursue her creative passion and being there to witness her daughter’s first milestones are what drives her to make it all work.

In this episode, listeners will hear about:

  • Alexandra's background and how she got started in the wedding industry
  • The importance of having a defined workspace, as opposed to working from your couch
  • The benefits of not having a daily commute and how you can better use that time
  • What to wear when working at home so that you're both comfortable but also feel productive
  • Working on a schedule and shutting down at the end of your workday
  • Want to connect with Alexandra?

  • Online:
  • Instagram: @ladybirdpaperco
  • Facebook:
  • Pinterest:
  • This episode of This Week In Weddings is sponsored by Honeybook.

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