Jon Levy is a behavioural scientist best known for his work in influence, human connection, and decision making. Jon specializes in applying the latest research to transform the ways companies approach marketing, sales, consumer engagement, and culture. His clients range from Fortune 500 brands, like Microsoft, Google, AB-InBev, and Samsung, to startups.
Jon also just released his second book, You’re Invited: The Art and Science of Cultivating Influence, released on the 11th of May of 2021. In it, he demonstrates the importance of human connection, trust and community to accomplishing what is most important to us.
This podcast will teach you about Jon’s findings from years of research, and how you can lead a happy and holistic lifestyle that will benefit you and your relationships in the long run.
In this podcast you will learn:
00:00 Introduction
04:00 How Jon’s research has changed his behaviour
06:00 The truth about how we relate to others
09:00 The common misconception that trust precedes vulnerability
11:00 How Jon got into behavioural science
16:00 What creates shared behavioural traits?
19:00 The ‘London Cab Driver’ Study
22:00 Networking Word Association
23:00 In groups/out groups and its effects on our lifespan
27:00 Effects on Jon’s life from his studies
32:00 Principles behind Jon’s first book ‘The 2AM Project’
34:00 The 4 characteristics of living an exciting life
40:00 Is there a framework for connecting to successful people
43:00 The influence equation
46:00 Givers, takers & matchers
49:00 The power/value of a highly-curated environment
53:00 How to put a meaningful connection together
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