In this episode, Todd Rimer and his guest, Mitch Renfro (3rd gen), dive into the storied history of Renfro Productions and Management, a family-owned leader synonymous with consumer trade shows for the past 70 years. Join us as we explore the journey of the original owners who laid the foundation for what would become an annual destination for outdoor enthusiasts.
They take a look at the traditions that have kept generations coming back, and examine how Renfro Productions has remained relevant and innovative over the decades while maintaining its core family values. From the days of print ads and word-of-mouth to the dynamic digital world, discover how Renfro Productions has adapted and thrived.
Tune in for an engaging conversation that offers a unique perspective on the balance between preserving tradition and embracing change, while highlighting the passion and dedication behind one of the most enduring names in the consumer trade show space.
Whether you're an outdoor enthusiast, a family business leader, or intrigued by family-owned enterprises, you will find this episode to be informative, inspirational, and entertaining.
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