In this episode of the Visual Storytelling Today podcast, I chat with George Hammer, former Chief Content Officer of IBM. We talked about his journey in storytelling from the early days to his work as SVP of Content at Digitas, heading digital content at Discovery Channel, and creating a global content organization at IBM. George also talked about his visual storytelling philosophy, his definition for what is a minimalist video? notable industry examples, the future ahead, final tips - and much more.
https://www.visualstorytell.com/blog/what-is-a-minimalist-video
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Total Acuity: Tales with Marketing Morals to Help You Create Richer Visual Brand Stories
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