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May 21, 2025 51 mins

In this deeply thought-provoking episode, Dr. Felecia Froe sits down with CPA and nonprofit strategist Missy Sue Mastel to dismantle the myths around money, mission, and what truly matters. From growing up in a family-run bagel bakery to building systems for nonprofits and mission-driven corporations, Missy Sue shares how financial structure and purpose can (and should) coexist.

This isn’t just about how nonprofits can build sustainable revenue, it’s about how every woman can define her own “theory of change” and build wealth that fuels real-world transformation. If you've ever wondered how your financial life could reflect your values, this conversation is for you.

 

02:15 – Missy’s Early Money Lessons from the Bakery

07:55 – “Money Alone Doesn’t Remove Stress”

13:20 – Discovering Purpose through Volunteerism

21:10 – What It Really Means to Be a CPA for Good

27:40 – The Power of the “Theory of Change” in Wealth and Nonprofits

36:15 – B Corps, Impact Reports & Accountability

45:30 – Personal Mission = Organizational Mission

 


💼 Be the Boss of Your Own Money. Own Your Future.
You were born to build more than just wealth—to lead, inspire, and rise. At WealthBuildHers, we’re redefining what it means to be financially fearless. Join a movement of bold women investing with intention, building legacies, and rewriting money rules.

 

 

Ready to take the first step?

 

 

Connect with us today:

Website: moneywithmission.com

LinkedIn: https://www.linkedin.com/in/moneywithmission/

 

 

Connect with Missy!

📘Grab her book: Generation Giving Back

Website:  http://www.masstel.com/

LinkedIn: https://www.linkedin.com/in/missy-s-mastel-596751/

 

 

Key Quotes:

“Your money speaks for you. Anything else is actually inauthentic.” – Missy S. Mastel

“You are not making decisions for the rest of your life, you’re making decisions that serve you today.” – Missy S. Mastel

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