Our Father's Day episode: A Dozen Cousins founder, Ibraheem Basir, shares the touching story behind his company's name - a tribute to his firstborn child, the twelfth cousin in the family. Join CEO Jason Buechel as he sits down with this Los Angeles-based father, who fondly recollects childhood cookouts in Brooklyn. This episode offers a unique blend of family values, culinary passion, and business acumen. Discover how Ibraheem's heritage and experiences shaped his approach to creating culturally inspired, healthier food options. Their conversation delves into:
- The entrepreneurial mindset: Seeking problems as opportunities
- How Ibraheem's personal wellness journey sparked product innovations
- A Dozen Cousins' retail journey and the growing popularity of global cuisines
Did you enjoy listening to this episode? Don't forget to like and subscribe to hear more conversations spotlighting innovation, perseverance, and meaningful impact.
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