Why Not Now? with Amy Jo Martin

Why Not Now? with Amy Jo Martin

You know that thing you've been thinking about doing? Why Not Now? Amy Jo Martin, a New York Times Best-Selling Author and Personal Branding pioneer, created this show because she believes the world will be a better place if more people ask themselves, "Why Not Now?". Each episode you'll hear from Amy Jo herself and a professional Why Notter - guests like Mark Cuban, Jessica Alba, Tony Robbins, Barbara Corcoran, Billy Corgan and more - and learn how they answered the question then took action, so you can too.


February 26, 2024 49 mins

Steven Kotler studied journalism, poetry, and writing in school. When he told others about his plans to conduct a neurobiological study, some literally laughed in his face. But Steven’s interviews with Flow State experts made him an authority on the subject, and he set out to help others reach peak performance.

He now works with entrepreneurs, athletes, and leaders of some of the biggest companies in the world, helping them reach t...

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Our priorities are what we do, not what we say we are going to go. In this episode, Amy Jo explains the difference between priority management and time management.

You’ll hear two personal stories that have helped shape the way Amy Jo looks at her priorities as well as learn actionable tips you can try today to help you discern what is a priority, what is not and what to do with that data.


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Alignment and equal value exchange are everything when it comes to having skin in the game. Asking for equity, no matter if you are an employee, advisor or otherwise, is a long term strategy and can be life changing.


In this short-but-tactic-packed episode, Amy Jo breaks down the 7 ways you can ask for equity, the strategy behind these phrases and the key ingredient to ensuring you are th...

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“Once you launch in, there’s no going back.” Paula Wallace is the Founder and President of the Savannah College of Art & Design (SCAD) - a world leading comprehensive university for creative professionals. Paula invented SCAD in 1979, and she has most definitely not looked back.


Paula has continued to reinvent the way we learn and the way we teach the combination of creative, art, busines...

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This is the final episode of Amy Jo’s 3 part series all about reinventing your relationship time and money. We encourage you to listen to Part 1 (Ep 313) and Part 2 (Ep 314) before pushing play on Part 3.

In this last installment, Amy Jo focuses on the money side of things. To be clear, this is not investment advice, but you will learn how to potentially earn more and save more.

Amy Jo shar...

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Welcome to Part 2 of Amy Jo’s 3 part series on reinventing your relationship with time and money. If you haven’t spent time with Part 1 (episode 313), we encourage you to go back and listen before diving in to this latest installment.

As promised, in this episode you’ll hear Amy Jo’s New Year’s list featuring what she plans to take with her into the new year, leave behind in 2023 and create new in 2024. ...

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A solo series with Amy Jo! In this first episode of a three-part series, you’ll hear how Amy Jo is reinventing her relationship with time (and how you can too). You will learn tactical tips so you can do the same. Amy Jo has overhauled how she spends her days. The catalyst for this reinvention? Some tough, life-changing lessons. You will learn how to optimize your bandwidth (finite 24 hours in a day) and expand your c...

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Corporate isn’t a dirty word, and Nicole Rex will tell you why. She is on a journey to reinvent it. 

Nicole is the VP of Global Marketing at Dell Technologies. A storyteller, creator, and marketer at heart, Nicole brings a unique passion for helping people and infusing creativity into every aspect of her work, all while having a ton of fun. After all, if we’re not having fun, what’s the point? 

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Immerse yourself in a profound conversation with Dr. Melanie McNally, a licensed clinical psychologist and a trailblazing brain coach. With a career spanning almost two decades, Dr. McNally has devoted herself to the mental well-being of adults and adolescents. Her groundbreaking life coaching programs are designed to instill self-awareness, align actions with values, and empower the younger generation to create a life...

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What is the impact of AI on humans? How can you use it to your advantage? Well, the goal of this episode is to leave you empowered and able to take very practical steps toward your own AI goals. 

Dive into the dynamic world of artificial intelligence and emerging technologies with Amy Jo and our Renegade guests - Lindsey Michaelides, Founder of Strongsuit, Erin Suarez, Group Manager, Americas Demand Genera...

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In this compelling podcast episode, host Amy Jo engages in an on stage conversation with Nadya Okamoto, a force to be reckoned with in the entrepreneurial world. Nadya, Founder & CEO of August, a sustainable tampon and pad company, has not only pioneered eco-friendly menstruation products but also led the charge against period poverty through her non-profit organization, PERIOD, all at the age of 25. 

They explore Nadya's remarkabl...

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Sophia Amoruso is a serial entrepreneur, a New York Times Bestselling Author, and the original #GirlBoss. In this episode, she shares how she started a company from the back of her ‘87 Volvo, scaled it to a $100 million, and how she has reinvented and rebuilt herself in the process.


In this candid conversation, Sophia shares the unvarnished truths of her journey, shedding light on the challenges faced by...

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Matt Lombardi, former professional athlete and Co-Founder of Beam, joins Amy Jo for a heartfelt conversation covering inspiration, heartbreak, mental health and everything in between. Beam crafts functional wellness products designed to enhance sleep, calm, energy, recovery, and hydration, reshaping the landscape of health and wellness.

Amy Jo and Matt dive deep into the essence of Matt's remarkable journe...

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Join Amy Jo as she delves deep with Jodi Shelton, the remarkable co-founder and president of the Global Semiconductor Alliance (GSA). Jodi's story is one of relentless determination and unwavering dedication, she will outwork most anyone in a room evident from the fact she’s held a job since 6th grade).


Throughout the conversation, Amy Jo and Jodi explore topics that have shaped Jodi's extraordinary jour...

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Get to know the REAL person behind the personality. Matthew McConaughey has depth and shares things in this episode that we’ve never heard before. We all know him from the big screen, but this wide-ranging conversation takes unexpected turns and give us a glimpse into his life behind the scenes. You’ll hear the Matthew behind the @officiallymcconaughey.


Matthew is an Academy Award winning Actor, Producer...

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September 18, 2023 57 mins

Marcus Buckingham is the author of two of the best selling business books of all time. He studies psychometrics for a living and brings research into everything he does to unlock strengths, increase performance and help pioneer the future of how people work. Both his insight, and storytelling, are unrivaled.

In the episode, Marcus reveals what he perceives as the fundamental key to life. He uses research t...

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Scott O’Neil  stands as one of the most accomplished and multifaceted executives, excelling across both the professional sports and corporate domains. Currently serving as the CEO of Merlin Entertainment and acclaimed author of “Be Where Your Feet Are,” his prowess transcends industries. His legacy is underscored by former leadership roles as CEO of the NHL’s NJ Devils, NBA’s Philadelphia 76’ers, and the Prudential Cen...

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Brittany Hiller is the COO of Renegade and the complementary Yin to Amy Jo's Yang. Britt embodies a fusion of razor-sharp legal acumen with entrepreneurial artistry. Discover how Britt’s journey took an unexpected turn from attorney to CMO, and how her remarkable results led to her taking the reins as CEO, leading the organization in 200+% topline growth in 2.5 years and a nine-figure exit, all before the age of 32. 



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Brad Slater, Senior Talent Partner at William Morris Endeavor, wears the badge of most untraditional agent in Hollywood with pride.He has represented some of the most prominent names in entertainment, professional sports, and business, including The Rock, Lebron James and Megan Markle. He continues to push the boundaries and reinvent his role in a traditional industry - again and again.

In this episode, Br...

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August 21, 2023 55 mins

Alexis Jones lives at an intersection few entrepreneurs journey to - the crossroads of entertainment and activism. As a three time founder, executive producer, author, activist, and former Survivor contestant, Alexis’ journey to discovering alignment and joy has been anything but boring - or linear.


In the candid interview, Alexis recounts her bold journey of upending the status quo and navigating throug...

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