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April 8, 2025 49 mins

Penny Zenker is a serial founder, sought-after speaker, bestselling author, and former C-Suite executive of a global top five market research company who now helps entrepreneurs and executives at firms large and small, including Deloitte, Pfizer, SAP and Samsung solve complex problems and find alignment to accelerate business growth. Over the past three decades, she has built and sold multiple multimillion-dollar companies—including the award-winning tech firm Smart Moves she founded and sold to a French company. Penny is also a Tony Robbins Business Coach helping companies double and triple businesses and her TEDx, “The Energy of Thought,” has had over 1 million views worldwide.

🔑Key Takeaways🔑

👓💬Focus on Feedback: Many things demand your focus in business, but the most important focus is on feedback from your customers, your team, and your numbers and data to create an iterative loop for growth.

🧠✨The Reset Mindset: Learn the power of dynamic reassessment, constantly checking in with yourself and your team to ensure you're focused on what truly matters. Business environments are ever-changing, and staying adaptable is the secret to your success.

How to Achieve more with less:

😅💼 The Paradox of Control: Why the more you try to control, the less control you have. Delegating authority along with responsibility builds trust, empowers your team, and fosters a culture of creativity and ownership.

🔍🤝 The Power of Dynamic Reassessment: P

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