Wise Practice Podcast

Hey friends—let’s talk about something we all wrestle with but don’t always feel great about: money. 😬

Whether it’s setting fees, managing income, or wondering if we’re allowed to actually be financially secure while doing this sacred work—we’ve all been there.

In this episode, I’m sitting down with Diane Webber, a licensed therapist and money skills coach, to have a real-deal conversation about what it means to let your money ser...

If you think HIPAA compliance is boring… think again.

Hey friends, Whitney here! 🙋‍♀️ I know, I know—just hearing the word HIPAA might make your eyes glaze over. But trust me, this is the episode you didn’t know you desperately needed.

Whether you're running a solo practice or leading a growing group, staying compliant isn’t optional—and the risks of getting it wrong are bigger than you might think.

That’s why I brought in Dr. Tia...

Are you tired of holding your entire group practice together with grit, late-night Google searches, and sheer willpower? 😵‍💫 You are so not alone.

Whitney Owens sits down with group practice owner and EOS expert Tara Vossenkemper, PhD, LPC, to talk about what happens when you finally stop white-knuckling your business and implement structure that actually works. Tara went from chaotic growth and burnout to clarity, calm, and a te...

Ever feel like you’re shouting into the void on social media—and still hearing crickets? Wondering why those three reels a week aren’t filling your practice?

This episode of The Wise Practice Podcast is your wake-up call (and your permission slip to do content differently).

I sit down with Jimmy McKay—physical therapist turned podcasting powerhouse—to talk about how practice owners can scale their voice, grow their impact, and fina...

Bootstrapping your private practice can feel like a badge of honor—gritty, independent, and determined. But that hustle can quietly turn into burnout if you're not scaling with strategy. On this episode of the Wise Practice Podcast, Neal Samudre joins Whitney Owens to unpack the five biggest traps that trip up bootstrapped practice owners—and how to break free from them.

If you're tired of spinning your wheels or stuck in solo mode...

What if your EHR actually made your life easier instead of adding to your to-do list?

In this episode, I’m joined by Dr. J. Ryan Fuller—psychologist, tech innovator, and self-proclaimed former workaholic—who gets what it’s like to run a private practice and still want a life outside of it. He’s one of the brains behind a platform that’s flipping the script on clunky, stress-inducing software and replacing it with clean, simple tool...

Whether you're leading a group practice, managing a team, or heading a project, your ability to communicate directly shapes your success.

Yet even the best leaders can unintentionally undermine their message—and their mission—by falling into common communication traps.

Michael Diettrich-Chastain from ARC Integrated recently shared five of the most common communication mistakes leaders make, why they happen, and what to do instead. ...

Are you a faith-based practice owner who wants to run a profitable business and make a radical difference in the lives of your team and community?

Then this episode is a must-listen. Whitney Owens sits down with faith-forward accountant Nate Hendrikse to talk about how Christian business owners can approach money differently—without sacrificing strategy or sustainability.

You’ll hear powerful ideas like creating a giving account, u...

Ready to turn your “meh” marketing into momentum? In this episode, Joshua joins us to break down the magic of feedback loops—what they are, why they matter, and how you can use them to stop guessing and start growing your practice. Whether you’re rocking a solo gig or scaling a group practice, there’s one thing that makes all the difference: paying attention to what’s working (and what’s not). From website wins to Psychology Today ...

In this episode, we’re diving into the real talk around money, mindset, and what to do when the economy feels like it’s doing cartwheels. David Frank breaks it down in a way that’s refreshingly honest, surprisingly comforting, and—yes—a little funny too (because what’s financial stress without a tiny dose of humor?).

Whether you're feeling that dip in client inquiries, wondering if a recession is lurking around the corner, or just ...

Have you ever had that moment of panic when your private practice income suddenly dips — and you’re not sure why?

In this episode, financial powerhouse and author of Profit First for Therapists, Julie Herres, is breaking down exactly how to prevent those dreaded income slumps before they hit. From digging into your past financial data to spotting patterns, strengthening your systems, and building a safety net, Julie shares actionab...

If you've ever felt overwhelmed by Google's ever-changing algorithm and wondered what it really takes to get your website to rank in 2025, this episode is a must-listen. Daniel Fava breaks down the major shifts in SEO that started back in 2024 and what they actually mean for private practice owners.

Spoiler: it’s not about keyword stuffing anymore — it’s about creating meaningful, experience-driven content that connects with your i...

What happens when a mental health professional with a passion for SEO gets the chance to take over the very company that launched her marketing journey? In this episode, we’re diving into Mary’s incredible leap from behind-the-scenes SEO specialist to bold business owner — and how she’s now leading a mission-driven team that puts empathy and ethics at the heart of digital strategy. From honoring her mentor’s legacy to helping thera...

In this episode of the Wise Practice Podcast, I’m joined by Kym, a true pioneer in the world of traveling therapists. She’s the real deal—honest, experienced, and incredibly generous with her wisdom. Kym opens up about what it actually takes to live abroad while running a successful online therapy practice. From navigating licensing laws and liability insurance to choosing the right zip code for attracting private-pay clients and d...

In this powerful conversation, Pastor Payton flips the script on how mental health professionals engage with spirituality. For clients whose faith is central to their identity, it’s not just relevant — it’s essential. Payton makes the case that integrating spiritual life into clinical work isn’t just respectful; it’s transformative.

He shares what he looks for in a trusted therapist, how counselors can build real relationships with...

When Laura first stepped into couples counseling, she didn’t expect one of her biggest challenges to come from outside the therapy room — but it did. Behind the scenes, insurance systems built for individual treatment forced her into an impossible ethical bind: label one partner as “the problem,” assign a mental health diagnosis that didn’t fit, and document intimate relational healing through the cold lens of medical necessity.

It...

In this eye-opening episode, trademark attorney Joey Vitale busts the biggest myths about brand protection—and reveals the costly mistake too many entrepreneurs make: skipping trademarks until it’s too late.

Joey breaks down the difference between your backstage business (your LLC) and your onstage identity (your brand)—and why without a trademark, someone else could legally force you to rebrand... even if you’ve been around for ye...

Ever feel like blogging is just another task on your never-ending to-do list? Or that shouting into the void of the internet isn’t getting you any closer to connecting with your dream clients? In this episode, Jessica Tappana flips the script on random content creation and introduces us to a game-changing strategy: pillar-based marketing.

She compares it to building a house—with a strong foundation, sturdy support beams, and a roof...

When Michelle launched her private practice, she had a vision of helping clients and building a thriving business. But reality set in quickly—insurance reimbursements were low, and back-to-back sessions left her drained. She found herself trapped in the exhausting cycle of overbooking, desperately trying to keep up with fluctuating client demand.

Like many therapists, Michelle had been told that a packed caseload was a sign of succ...