Woman Owned: The Growth Podcast for Women Entrepreneurs
Get inspired as Eleanor shares transparent insights about her own journey bootstrapping a media and coaching company from a $5K business loan to millions in revenue. A practical business and leadership podcast for the established woman entrepreneur who wants to go from good to great. Woman Owned brings you case-study style interviews where leading entrepreneurs and CEOs share detailed breakdowns of specific growth strategies, how they implemented them and the financial results. Host Eleanor Beaton goes beyond pop psychology and woo to deliver hard-hitting insights on how social conditioning impacts women leaders and CEOs and what to do about it. Tune in weekly for practical growth playbooks on sales, marketing, wealth building and leadership. This show holds over 1.6 million downloads and a global top 1% ranking.
Episodes
When you're depleted, exhausted, and running on empty, your business suffers. So, what if the key to scaling your business wasn't working harder, but working smarter with data?
Functional Medicine Practitioner, Functional Diagnostic Nutrition Practitioner, Certified Personal Trainer, and Women’s Health Coach Michele Scarlet discovered this first...
Are you feeling trapped by the pressure to become a social media marketing expert just to grow your business?
Social media marketing has become so dominant that many entrepreneurs automatically assume it's the only path to selling group programs and scaled services. But after hosting a leadership retreat where 70% of her clients shared strategies that generated over $100,000 each without ...
When businesses hit a growth ceiling, the instinct is often to throw more marketing dollars at the problem or chase the latest trend. The real question isn't whether you need to change. It’s whether you'll make decisions based on data or desperation.
Co-founder of Learn Grant Writing, best-selling author, and Alaskan adventuress Meredith Noble faced this exact crossroads in December 2020 ...
Revenue plateaus at $15-20K per month often feel like a cruel joke - you're working harder than ever, yet predictable growth remains elusive. One month you hit $20K, the next you're back at $12K, and no amount of hustling seems to create the consistency you crave. The exhausting cycle of feast or famine leaves you wondering if scaling to $50K months is even possible without burning out completely.
In this conversation, entrepreneurship expert, strategy specialist, and award-winning author of Pioneers: 8 Principles of Business Longevity from Immigrant Entrepreneurs, Neri Karra Sillaman shares how her family transformed from refugees to founders of a global luxury fashion brand without ever taking venture capital.
Starting in a third-floor apartment in Turkey's Grand Bazaar area, the...
Most high-achieving women approach summer completely wrong. They either push through like it's any other season, or step away without preparing their businesses to run smoothly in their absence. The result? Either burnout from overwork or anxiety from watching things fall apart while they try to relax.
The summer quiet season presents a unique opportunity for women business owners to step...
You’re grateful for your clients, busy calendar, and growing revenue, but you’re starting to feel a deep resentment towards a business you started for freedom… and aren’t getting. Sound familiar?
If you’re personally providing a service to your clients, you’re being the business, you’re slammed at work, and you can’t seem to see a way out, this...
As part of Eleanor’s four-part June series on maximizing consulting businesses, she’s diving into a critical decision point many consultants face: knowing when to scale back 1:1 client work.
The unique challenge of consulting lies in its structure - you are simultaneously the brand, the expertise, and the bottleneck. While the low barrier to en...
Most entrepreneurs think they’ve niched down. But in reality, their positioning is still too broad—and it’s costing them time, energy, and sustainable revenue. At Safi Media, deep niching is the secret behind why so many of our clients go from six figures to multi-seven figures with less stress and more clarity.
In this episode, you’ll learn what deep niching real...
Most entrepreneurs Eleanor meets aren’t satisfied with their current rates. Whether you're closing at 20%, 30%, or higher, there's almost always room for improvement—and she’s discovered a framework that can help you reach 80% conversion in under eight months.
The root problem isn't about being a better salesperson or having the perfect script. It's about creating structural clarity in yo...
Are you unconsciously giving away your power as a woman entrepreneur?
Power abdication happens in subtle ways that can significantly impact your business growth and leadership effectiveness. Eleanor sees it happen all the time with her clients—and she’s certainly been guilty of it too.
Eleanor is bringing you some tough love this week as she walks you through...
Have you been struggling to close high-ticket retainer deals?
Lisa Larter is a brilliant strategist who helps entrepreneurs and small business owners create clear and simple strategies that help them reach those big, lofty business goals that feel out of reach. And in this episode, she joins Eleanor to share her proven "Second Sale Strategy" th...
Have you reached what you thought was the pinnacle of business success… only to find yourself asking, "Is this it?”
In today's episode, Eleanor explores the unique challenges, experiences, and opportunities that emerge once you've crossed that significant revenue threshold. “Post Empire Energy” is that peculiar feeling when you know you could 10X your business, but you're questioning whet...
Have you ever dreamed of taking an extended sabbatical from your business while still seeing it thrive?
Dr. Meghan Walker, a self-described "recovering naturopathic doctor," has cracked the code. She recently took her family to Spain for months while continuing to run her multi-million-dollar coaching business - and it actually grew during her absence.
In th...
The world is navigating through one of the most challenging periods for business leaders in recent memory. However, there’s some nuance here.
There's a ton of fear and volatility in the markets, but there’s also a huge transfer of wealth happening right now. The question is: are you positioning yourself to be on the receiving end of this massive wealth transfer?
What changes when you start aligning your business strategy with your most authentic expression?
Enter AI expert Callan Faulkner who transformed her business by doing exactly that: using Human Design principles to guide her decisions and create a launch that generated nearly half a million dollars.
Tune in this week to learn how Callan executed her $470,000 l...
Are you trapped in the consulting hamster wheel, making good money but unable to scale beyond your billable hours?
The one-on-one work pays the bills, but it's complex, demanding, and ultimately limits your growth potential. You're ready for something bigger, but cutting off that reliable income stream feels terrifying.
If you want a strategic approach to shi...
When entrepreneur and startup strategist Anna Lozano sold her successful product-based company, she did what most high-achieving women do - immediately started planning her next venture.
But instead of rushing forward, she chose to do something radical: she gave herself permission to pause.
What followed was an 18-month journey that completely transformed how...
Are you still giving out annual raises just because... well, that's what everyone does?
Here's a hard truth: If you're handing out "participation trophy" raises, you're actively discouraging high performance in your business.
In this week's episode of Woman Owned, Eleanor shares her simple 6-step system for giving raises that actually drive business growth an...
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