یاشار ژاله‌دوست در قسمت (#192) پادکست، درباره‌ی نقش سئو در افزایش نرخ تبدیل صحبت می‌کند و توضیح می‌دهد که چگونه باید از سئو، نه فقط برای جذب ترافیک، بلکه برای تبدیل بازدیدکنندگان به کاربران فعال و واقعی استفاده کرد.
به پادکست ایرانیان خوش آمدید، برنامه‌ای که توسط بنیان‌گذار ZSany.com، یاشار ژاله‌دوست (X-Microsoft Marketing) میزبانی می‌شود.
یاشار به اهمیت درک نیت کاربر، تولید محتوای هدفمند و دقیق، طراحی مؤثر صفحات فرود، انتخاب CTAهای هم‌راستا با تجربه‌ی کاربر و همچنین تحلیل داده‌های رفتاری برای بهینه‌سازی مسیر تبدیل می‌پردازد.
این قسمت، راهنمایی کاربردی برای متخصصان سئو، دیجیتال مارکترها و صاحبان کسب‌وکار است که می‌خواهند با نگاه عمیق‌تر به بهینه‌سازی محتوا، ترافیک را به نتیجه‌ی واقعی تبدیل کنند.
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