Building Your Beauty Brand with Rachel Varga and Kristy Lagourgue

Building Your Beauty Brand with Rachel Varga and Kristy Lagourgue

How can you stand out in the medical aesthetics world as a clinic owner or practitioner? What are the common mistakes med spas and practitioners make in their marketing efforts and in attracting their ideal clients? Become the authority in your field. Provide the highest level of care possible. Achieve the recognition, success, and growth you've always dreamt of. Join our community of trailblazers! Learn more at BuildingYourBeautyBrand.com and join our next live class by registering now! Who Are We? Kristy LaGourgue is a marketing consultant and boutique agency owner of Agency MCS Marketing Creative Solutions, who specializes in helping growth-oriented aesthetic clinics. She is known as the secret weapon in the back pocket of rising thought leaders and small to medium-sized businesses. She's helped launch new clinics and position the practitioners behind the brands as the thought leaders in their industry. More than this, she knows the medical aesthetics industry inside-out, much like Rachel who’s been at the forefront of it. Rachel Varga has been a Double Board Certified Aesthetic Nurse Specialist since 2011 and has worked with thousands of patients, performed over 20,000 rejuvenation procedures, and hosted nearly 400 interviews with leaders in health, technology, and wellness optimization. When we got together a few years ago, we were sharing common things aesthetic clinics are struggling with when it comes to their marketing. Join us, Rachel Varga, Register Nurse, and Kristy Lagourgue Marketing Expert at our next FREE Private Event where we will walk you through a proven strategy that will allow you to create a steady flow of clients. Stop wasting your time throwing money at marketing without a proper strategy. We will give you our complete “Unicorn Marketing Strategy” to attract a steady stream of patients into your business so you can scale at an 8-10x ROI. Why Should You Attend? With over 20 years of combined expertise in aesthetics, we're offering a unique chance to elevate your business and personal brand to unparalleled heights. Benefit from insights, strategies, and personalized advice, tailor-made to meet your unique challenges and aspirations. Don't merely survive in the aesthetic field; redefine success and lead. This is your gateway to distinctive branding, improved ROI, and achieving business excellence. We look forward to spending time with you here on the show! Kristy Lagourgue, and Rachel Varga https://buildingyourbeautybrand.com

Episodes

March 4, 2025 29 mins

In today’s episode we dive into the all-important topic of setting a proper marketing budget for your medspa. Whether you're just starting out or looking to optimize your current spending, this episode covers the essential elements of building a budget that aligns with your clinic's growth goals and maximizes ROI. From understanding your target audience to leveraging the right marketing channels, you'll gain the knowledge ...

Mark as Played

In this episode, David Mandell, partner at OJM Group, reveals the secrets to building and protecting your wealth as a practitioner. We dive into strategies for creating a powerful financial plan, safeguarding assets, slashing taxes, making smart investments, securing the right insurance, and planning for a dream retirement. Plus, David shares game-changing advice for practice owners and doctorpreneurs. Don’t miss it!

What y...

Mark as Played

What is the third biggest mistake that Medspas are making in their marketing efforts?

🌟 Exclusive Event Invitation 🌟

Unlock strategies and insights we've typically reserved for our elite clientele.

Learn more at BuildingYourBeautyBrand.com!

For Individual Practitioners: Build your personal brand and establish authority in your field. Join our next LIVE and FREE Event at BuildingYourBeautyBrand.com!

Pl...

Mark as Played

What is the second biggest mistake that Medspas are making, and how to stop making the same mistake?

🌟 Exclusive Event Invitation 🌟

Unlock strategies and insights we've typically reserved for our elite clientele.

Learn more at BuildingYourBeautyBrand.com!

For Individual Practitioners: Build your personal brand and establish authority in your field. Join our next LIVE and FREE Event at BuildingYourBea...

Mark as Played

From a Clinical Trainer and Medspa Marketing Agency owner's perspective, what are the biggest mistakes Medspas are making attracting clients, and establishing practice awareness!

🌟 You're Invited to an Exclusive and LIVE Q&A Event  🌟

Unlock strategies and insights we've typically reserved for our elite clientele.

Get your seat now, and find the time and date that works for you BuildingYourBeautyBrand.com!

...

Mark as Played

What are the four main 4 archetypes of Medspa patients? Does your location and marketing impact who you're attracting? Who is your and your clinic's ideal patient?


🌟 Exclusive Event Invitation 🌟

Unlock strategies and insights we've typically reserved for our elite clientele.

Learn more at BuildingYourBeautyBrand.com!

For Individual Practitioners: Build your personal brand and establish authority in yo...

Mark as Played

What is the modern Medspa patient looking for in a practitioner? What are they looking for before they even come to see you in the clinic for a consultation? Are integrative modalities in the clinic a plus for the modern Medspa patient, and the companies looking to buy Medspas?

How can you stand out in the medical aesthetics world as a practice owner or practitioner? What are the common mistakes we see med spas make in the...

Mark as Played

How can you stand out in the medical aesthetics world as a practice owner or practitioner? What are the common mistakes we see med spas make in their marketing efforts and in attracting their ideal patient?

In our two decades in aesthetics, we’ve witnessed professionals with immense talent get lost in the crowd. We've designed this program to ensure that doesn't happen to you. Redefine success. Command your space in the ind...

Mark as Played

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