500. Who Do You Want to Become? with Geoff Woods

This milestone episode marks 500 episodes and over 6 million downloads of The ONE Thing Podcast—and we couldn’t think of a better way to celebrate than bringing Geoff Woods back to the mic. Geoff helped launch this podcast and spent years leading The ONE Thing company. In this episode, we look at what’s happened since he moved on. From becoming Chief Growth Officer at a multinational conglomerate to founding a company and writing a book on AI leadership, Geoff shares the role that asking big questions played in every chapter of that journey. At the heart of our conversation is one question: Who do I want to become? Geoff talks candidly about moving from certainty to curiosity, detaching identity from outcomes, and using both The ONE Thing framework and emerging tools like AI to craft a future you’re proud of. He opens up about struggling with self-worth after stepping away from The ONE Thing, and how redefining success through values like fatherhood, friendship, and internal validation helped him build something even more meaningful. Whether you’re in a transition or just ready for more, this episode will challenge you to dream bigger—and act bolder. Challenge of the Week: Sit down with pen and paper. Fast forward 30 years and imagine sitting with your future self. Ask: – Who have I become? – What does my life look like? – What would this version of me tell me to start, stop, or double down on today? Give yourself time and space to journal. Don’t rush to the “right” answer. Just start searching. Trust the dominoes will fall. *** To learn more, and for the complete show notes, visit: the1thing.com/pods. We talk about: Why asking the right question changes everything How to build new habits that support your future identity Using AI as a thought partner to clarify your purpose Links & Tools from This Episode: Learn more at aileadership.com Connect with Geoff Woods on LinkedIn Read The AI-Driven Leader by Geoff Woods Free Resources Want to be a guest or share feedback? Email [e-mail] or send us an audio note at Speakpipe.com/the1thing. Any text or materials generated by artificial intelligence (AI) should be reviewed for accuracy and reliability as there may be errors, omissions, or inaccuracies. Produced by NOVA