2W Conversations

2W Conversations

A collection of conversations where we dive deep into popular tech topics. We bring together the brightest minds from inside and outside of 2W Technologies! Our experts share their knowledge, insights, and experience in areas such as Azure, Business Intelligence, Modern Workplace solutions, and Epicor Kinetic ERP systems.

Episodes

August 18, 2025 โ€ข 32 mins
Join Danielle and Zach Eikenberry, CEO and co-founder of Hook Security, as they dive into cybersecurity awareness, phishing prevention, security training, and the impact of AI on modern cyber threats. Discover how humor, psychology, and innovative training methods are transforming security culture for managed service providers and small businesses. Perfect for IT leaders, MSPs, and anyone interested in the future of cybersecurity e...
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In this episode of 2W Conversations, we delve into the intersection of Business Intelligence (BI) and Artificial Intelligence (AI) from an executive's perspective. Mark, our President & CEO, shares insights on how he leverages BI tools like Power BI to track key performance indicators, sales forecasts, and service level agreements. Discover the importance of data in decision-making and how real-time dashboards empower leadership to...
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August 13, 2025 โ€ข 17 mins
Explore practical AI and BI use cases in manufacturing, including quick ROI strategies, safety data sheet automation, Power BI for maintenance tracking, tribal knowledge consolidation, automated purchase order processing, review aggregation, and inventory management. Learn how AI-driven help desk bots, client portal integrations, and product configurators streamline operations, while Power BI templates enhance reporting, alerting, ...
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May 16, 2025 โ€ข 22 mins

Grab your morning coffee, afternoon tea, or late-night beer and listen in as Brad zooms out and discusses all things Microsoft Defender.

Brad is our Modern Work Practice Manager, spending his days guiding organizations towards a modern, efficient, and collaborative workplace.

Tune in to learn:

  • What Microsoft Defender Includes
  • What makes it different than other solutions
  • How it protects your business


Want to dive ...

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March 26, 2025 โ€ข 29 mins

Unlocking AI: Practical Use Cases, Challenges, and Starting Small | Podcast EpisodeIn this episode, we sit down with two of our most popular guests to chat about Artificial Intelligence (AI) and its real-world applications for businesses. Whether youโ€™re just getting started with AI or looking for practical ways to integrate it into your workflow, this conversation offers actionable insights and strategies.What Youโ€™ll Learn in This ...

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In this discussion, we explore the importance of leadership during times of rapid growth. Alan, our COO at 2W Tech, speaks to the differences between leading mature companies and those in the early stages of growth. Key topics include:


  • The significance of focusing on leadership to drive company growth.
  • Strategies for defining and optimizing mature versus growing organizations.
  • The role of hiring and empowering talent i...
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March 12, 2025 โ€ข 16 mins

In this episode, we dive into the upcoming transition from classic screens to Kinetic screens within the Epicor ERP system, expected with the 2026.1 update. Our guest, Zack, who recently hosted a webinar on this topic, shares insights on the tools available for both on-premises and SaaS clients to manage their customizations and prepare for the transition. We discuss the importance of evaluating current customizations, the use of t...

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Tune in for a fun and honest chat about what it's really like working with family. Our guests (Mark, Joan, and Alex) spill the beans on how they ended up working together at 2W Technologies and the ups and downs that come with it. From setting boundaries to keeping work and home life separate (or not!), they share how trust and communication play a big role in their success. Whether you work with family or just curious, this episod...

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November 25, 2024 โ€ข 22 mins

Dive into the latest episode of 2W Conversations, where cybersecurity takes center stage! In this episode, we're joined by Alex, our solutions engineer, and Jared, a solution architect, to wrap up Cybersecurity Awareness Month with essential insights and practical tips. Discover how to spot phishing attempts, craft strong and unique passwords, and leverage multi-factor authentication to safeguard your digital world. Plus, learn why...

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Join us for this enlightening episode of 2W Conversations, where IT Supervisor Ryan from 2W and Sales Manager Paul from Western NRG delve into the vital topic of firewalls. With over 30 years of experience, Western NRG has established itself as a top-tier security firm focused on specialized solutions.

In this episode, we unravel:The fundamental role of firewalls in network security. The evolution of cybersecurity and the importanc...

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September 27, 2024 โ€ข 21 mins

Welcome back to 2W Conversations! In this episode, Danielle hosts Joan and Colleen, key players in shaping the vibrant culture at 2W Technologies. We delve into the deeper aspects of company culture, beyond perks like free lunches and casual dress codes. Discover how core values, collaboration, and open communication drive engagement and productivity. Join us as we discuss: The importance of a supportive work environment How leader...

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In this episode, you'll learn about: The fundamental differences between backups and DR. How cloud technology is revolutionizing data recovery processes. Real-world scenarios where robust DR plans saved businesses from catastrophic losses. The importance of regular DR testing and verification. Integrating cloud backups with traditional on-premises solutions. Future trends and innovations in the field of backups and disaster recover...

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July 12, 2024 โ€ข 16 mins

Welcome back to another episode of 2W Conversations, the podcast where eavesdropping is highly encouraged! In this special episode, we sit down with Bill Curran, Senior Director of Information Technology at PNY Technologies. Join us as Bill shares his unique insights and the incredible journey of PNY's 7-year partnership with 2W Tech, culminating in their impressive migration to the cloud. What to Expect: The challenges and triump...

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Welcome back to 2W Conversations, the podcast where eavesdropping is not just allowed but encouraged! ๐ŸŽ™๏ธ In this episode, Danielle and her seasoned co-hosts Mark, Jon, and Keleen dive deep into the ever-relevant topic of meetings. From the nostalgic days of traditional in-person meetings to the modern digital age of virtual gatherings, we explore: The nuances of meeting etiquette in a virtual world The shift in dynamics when movi...

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June 13, 2024 โ€ข 26 mins

In this thought-provoking episode of 2W Conversations, join Danielle as she flips the script, sitting on the opposite side of the table to discuss the ever-evolving landscape of social media and its integral role in B2B marketing.

Danielle dives deep into how 2W Technologies uses platforms like LinkedIn, YouTube, and Instagram to build brand awareness, engage audiences, and drive conversions.

Discover the critical strategies ...

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May 17, 2024 โ€ข 26 mins

Welcome to our latest podcast episode where we explore the fascinating journeys of individuals who have made a bold leap from various industries into the tech world.

In this episode, our guests share their unique stories, the challenges they faced, and the triumphs they celebrated as they transitioned into the tech industry.


๐Ÿ”น What's Inside:

  • Personal Journeys: Hear from a former Educator and Quality M...
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Want to eavesdrop on a conversation between our CEO & CTO?

Join us in this enlightening episode of our modern work miniseries where we chat with 2W Technologies' dynamic duo, Mark, President and CEO, and Tom, our CTO. Broadcasting from the sunlit podcast room at our headquarters, this discussion delves deep into the evolving role of Artificial Intelligence (AI) in shaping our technological and business landscapes.

Discover ho...

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Join us in this episode as we dive into the innovative world of talent acquisition with our expert talent recruiter, Collen! Discover the cutting-edge tools and technologies that are reshaping the way we recruit and onboard top talent. From leveraging AI-powered platforms to embracing collaborative software for seamless integration, learn how we're streamlining the hiring process to build a stronger, more connected workforce. Tune...

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April 26, 2024 โ€ข 33 mins

Join us in this insightful episode as we dive deeper into our miniseries on modern work! Our Solutions Engineer, Alex, and Modern Work Practice Manager, Brad, return to shed light on the simplicity and power of the security tools.. Learn about the importance of protecting information, managing security, and ensuring compliance in a landscape where technology is constantly evolving. Discover how Microsoft Defender plays a pivotal ro...

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March 18, 2024 โ€ข 42 mins

Welcome to the Modern Work Series: Part 1 We explore the intersection of technology and simplicity. Join us as we dive into the world of modern work, discussing how technology can streamline your business operations and enhance collaboration, whether you're in the office or working remotely. In this episode, Danielle, Brad, and Alex, unpack the tools and strategies that make up a modern workplace. From Microsoft Teams to SharePoin...

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