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September 18, 2025 7 mins

Last episode, we established the fundamental truth: real estate investing is a language.

If you don't speak it, you're at a massive disadvantage. Now, it's time to apply that language to a proven system for success. A random list of terms is useless without a roadmap. The PRIME framework is that roadmap.

In this following episode of our series on the 5-Minute PRIME Podcast, host Martin Maxwell shows you how the ten most critical investing terms fit directly into the Research and Invest phases of the PRIME framework. This isn't just a vocabulary lesson; it's a strategic guide to using the right tool at the right time to find, fund, and finalize a profitable deal.

Tune in to learn:

  • The 'Research' Phase Toolkit: How to use NOI, Cap Rate, Cash-on-Cash Return, ARV, and Equity to filter hundreds of listings down to one winning property and craft a powerful business plan.
  • The 'Invest' Phase Toolkit: How to speak the lender's language with LTV, DTI, and DSCR, and how to use Contingencies and Seller Concessions to negotiate and close with confidence.
  • A Sequential Process: Understand how each term builds on the last, guiding you logically from initial analysis to the closing table.
  • PRIME in Action: See how this structured approach turns abstract knowledge into a repeatable process for building your portfolio.

Are you ready to stop guessing and start executing? Subscribe now to learn how to apply the language of wealth to a framework for success.



Thank you for tuning in to the 5-Minute PRIME Podcast! Ready for more tips to master personal finance and real estate investing? Visit REIPrime.com for additional resources and strategies to build your wealth. Don’t forget to subscribe, leave a review, and share this episode with someone looking to level up their finances. Follow us on social media for daily updates and more actionable advice!

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