In this episode of 50 Shades of Green, we’re bringing together some of the top minds in media and advertising to explore the role of marketing, entertainment, and journalism in shaping positive climate action and understanding. We speak to Chuck Monn, Creative Director at Go Humans and former Executive Creative Director of Apple’s Media Arts Lab, about the power of messaging and branding on climate action.
Climate Group’s Adam Lake then dives the impact of some of the most influential print and broadcast media on covering climate change. He sits down with Shyla Raghav, Chief Climate Officer of TIME, and Steve Bodow, former Executive Producer and Showrunner of Patriot Act with Hasan Minhaj and The Daily Show, to explore the intersections and parallels between print and entertainment, and if these forms of media have the power to change the world.
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