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October 21, 2025 20 mins

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If you’ve ever asked yourself, “Do I really need a full sales page for this offer?”—this episode is your answer.


Here’s what you need to know: every section on your sales page serves a purpose.


And skipping just one (even unintentionally) can be the reason people don’t buy.


In this special Q&A episode of 7-Figure Copy, I’m answering real listener questions about sales pages, conversion copy, and what you need to sell your offer—whether it’s a course, product, or $7 digital download.


Tune in to learn:

  • What actually goes on a sales page—and why each section matters


  • Why missing THIS sales page section can silently kill conversions


  • Why talking about yourself isn't the problem—it's how you're doing it


  • The difference between “regular” copy and conversion copy (and how that shift boosts sales)


  • When to use a checkout page vs. a full sales page (especially for low-ticket offers)

Whether you’re building a sales page from scratch—or wondering why the one you’ve got isn’t converting—this episode will show you what to fix and what to keep.


Don’t let a missing section cost you the sale. Listen in and find out how to make every part of your page count.


>>> Want to actually SEE examples of high-converting copy and how you can fix yours?


Unlock The YES Vault for just $14 at whitehousesm.com/theyesvault


Inside, you’ll get instant access to:


  • 3 short, strategy-packed videos:
  1.  What Outdated Copy Sounds Like—And What to Say Instead
  2.  The 4 Sales Page Elements You Can’t Afford to Get Wrong
  3.  From Good to Irresistible: What Makes Premium Clients Say YES
  • Downloadable episode notes and takeaways

  • Free Resources from our Expert Guests!

It’s a one-time investment to unlock the vault—and the clarity that gets more people saying YES.

To learn more about the services and products I offer and how we can partner together to attract your target audience and boost your sales, please check out my website here.

Got feedback on this episode, a topic suggestion, or a question? Reach out and DM me on Instagram—I’d love to hear from you!

Produced by Cardinal Studio. For more information on starting your own podcast, visit www.cardinalstudio.co or email mike@cardinalstudio.co.

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