S2-#33: Not All Copywriters Are Created Equal—Here’s How to Pick the Right One

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Hiring a copywriter can feel like a dream or a disaster.

Because while the right words can grow your business, the wrong writer can leave you with messaging that sounds nothing like you… and copy that doesn’t convert.

In this episode of 7-Figure Copy, I’m pulling back the curtain on what to look for when you’re ready to hire a conversion copywriter, and how to make sure they’re not just a good writer, but the right partner for you.

Whether you’re prepping for a launch, reworking your sales page, or just tired of DIY-ing your messaging, this episode will help you vet potential conversion copywriters with clarity and confidence.

Tune in to learn:

• 6 essential questions to ask before you hire a copywriter for your sales page, website, or launch
  
  
• Why copy that sounds like your copywriter (instead of like you) is a major red flag
  
  
• What a real research process should include—and why interviews matter!
  
  
• How to spot the difference between “pretty words” and strategic messaging that sells
  
  
• What to expect from a professional revision process (and what’s a no-go)

If you’ve outgrown your old messaging and you’re ready for expert support, this episode will help you find a conversion copywriter who can actually bring your voice and vision to life.

>>> Want to actually SEE examples of high-converting copy and how you can fix yours?

Unlock The YES Vault for just $14 at whitehousesm.com/theyesvault

Inside, you’ll get instant access to:

• 3 short, strategy-packed videos:

1.  What Outdated Copy Sounds Like—And What to Say Instead
2.  The 4 Sales Page Elements You Can’t Afford to Get Wrong
3.  From Good to Irresistible: What Makes Premium Clients Say YES

• Downloadable episode notes and takeaways
  
  
• Free Resources from our Expert Guests!
  
  

It’s a one-time investment to unlock the vault—and the clarity that gets more people saying YES.

To learn more about the services and products I offer and how we can partner together to attract your target audience and boost your sales, please check out my website here.

Got feedback on this episode, a topic suggestion, or a question? Reach out and DM me on Instagram—I’d love to hear from you!

Produced by Cardinal Studio. For more information on starting your own podcast, visit www.cardinalstudio.co or email [e-mail].