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January 11, 2024 49 mins

Your host, Scott Bywater, talks with the CEO of Attergy Coaching Systems, Torrin Minutillo. Torrin's story is one of resilience and transformation. He recounted the challenges he faced during the global financial crisis—a time that tested the mettle of many entrepreneurs. It was a pivotal moment for Torrin, as he realized that to change his external circumstances, he needed to first change his internal mindset. This shift in perspective was crucial for him to take responsibility for his situation and focus on self-awareness and his inner game.

One of the most profound changes Torrin discussed was his move away from traditional sales tactics to a philosophy centered on serving others. He stressed the importance of letting go of the consequences and approaching sales with the primary goal of meeting the client's needs. This approach not only builds trust but also establishes deeper connections with clients, which is essential for long-term success.

Torrin also challenged the conditioning and traditional sales training methods that often lead to an outdated approach to sales. He emphasized the need for a paradigm shift in how we handle objections and build relationships throughout the sales process.

Learn more about Torrin's work HERE and HERE.

Think you'd be a great guest on the show? Apply HERE.

To learn more about Scott's work at The Simple E-mail ROI System at https://www.simpleemailroi.com/.

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