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January 15, 2025 35 mins

Learn more about Michael Wenderoth, Executive Coach: www.changwenderoth.com


Often the most important transformation to your business is transforming yourself. In this episode of 97% Effective, host Michael Wenderoth speaks with Julia Grace Samoylenko, founder and CEO of Asteri AI. They speak bluntly about how Julia navigated her transition from big corporate to founding Asteri, an AI startup in Silicon Valley focused on upskilling the workforce. They discuss finding the right environment, putting yourself first, paying attention to emotions – and how to ensure that perseverance and determination work for you, and don't undercut you.

SHOW NOTES:

  • Julia’s one hard truth about entrepreneurship
  • The price of perseverance and determination
  • 3 keys to “Picking the right environment” that gets you real feedback and brings you energy
  • How rational people can benefit from paying attention to emotions – and treating that as a skill to be developed
  • What do others want to see from their leaders?
  • Putting yourself first
  • Avoiding burnout: looking at your schedule and your built environment
  • Getting the right people in your orbit: How Julia met Kelley
  • How to identify and communicate when speaking to investors
  • How Julia’s “intrapreneurship” most served her as a start-up founder
  • Julia’s 5 points on becoming an entrepreneur


BIO AND LINKS:

Julia Grace Samoylenko is founder and CEO of Asteri AI, a startup unlocking workforce potential with AI-driven, industry-specific “skills inference” at scale. Julia’s career has spanned the globe in supply chain, IT, finance, channel management, commercial, and marketing, enabling her to build and deploy innovative IT solutions worldwide. Prior to Asteri, Julia spent 15 years leading transformation for Fortune 500 companies, including Director of Commercial Transformation at Medtronic, where she spearheaded a 100-member global team, secured over $10 million in funding, and was instrumental in setting up an IT hub in Shanghai that drove $50 million in inventory cost reductions. Medtronic recognized her contributions with 7 company-wide awards, including the coveted CIO awards and the Star of Excellence. Julia has lived in Europe, Asia, and the US, and now calls the Silicon Valley her home. 



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