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November 13, 2024 69 mins

Welcome back for season 3 of A Bright Idea Podcast! In this episode of A Bright Idea, I reflect on my journey as an entrepreneur and podcaster. There was no other person who could help me tell this story but my sister, Kayla. Join us to discuss our childhood in Pittsburgh, the entrepreneurial spirit instilled in us, and my transition from media sales to launching her podcast. Our conversation highlights the importance of storytelling, the challenges faced in the media industry, and the motivation behind creating a platform for black and brown businesses. Don't miss my insights on personal growth, the significance of supporting each other, and the diverse guests expected in the new season. Enjoy! This week's sponsor: Chosen Advisory Group: https://www.northwesternmutual.com/financial/advisor/bilal-afolabi/ Takeaways -Amber took a break between seasons to recharge and gather feedback. -Childhood experiences in Pittsburgh shaped their work ethic and entrepreneurial spirit. -Amber's first business was a greeting card company called Birdhouse Greeting Cards. -The importance of storytelling in both journalism and entrepreneurship. -Amber transitioned to media sales to understand the business side of the industry. -Challenges in media sales included competition from social media advertising. -Amber pursued a master's in journalism and digital storytelling during the pandemic. -The podcast aims to close the knowledge gap for black and brown businesses. -Amber emphasizes the importance of supporting local businesses. The podcast features diverse guests to inspire and educate listeners. Chapters 00:00 Welcome to Season Three 02:39 Childhood and Upbringing 07:59 The Spark of Entrepreneurship 14:10 Education and Storytelling 27:24 Media Sales Journey 34:40 Innovative Marketing Strategies 37:11 Transitioning in Media Sales 40:11 Navigating Life During a Pandemic 44:13 The Impact of 2020 on Journalism 48:57 Launching A Bright Idea Podcast 53:57 Lessons Learned and Future Aspirations

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