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November 4, 2025 57 mins

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Join Ellie for this week’s episode of A Day In Her Life with Laura Krenek —Head of Brand Marketing at Esri, wife, mom of two, and creative spirit living in Redlands, California. Laura shares how she’s built a meaningful career in tech while raising young kids, creating daily rituals for connection, and making space for joy and creativity in her full, intentional life.

In this episode, we cover:

  • Morning Routines That Work: How Laura starts her day at 5:30 AM, handles the solo morning rush, and creates small moments of connection with her kids—like her adorable “word and math of the day” fridge drawings.
  • Flexible Work & Leadership: What it’s like leading brand marketing at a global company, managing international teams, and carving out no-meeting focus time to get real work done.
  • Partnership in Action: How she and her husband divide household duties, stay flexible during travel-heavy weeks, and apply a “minimum viable product” approach to parenting and home life.
  • Connection & Community: Why Taco Tuesday dinners with friends keep her grounded midweek, and how she builds “chosen family” through authentic friendships.
  • Self-Care & Sanity: The role yoga and walking meetings play in managing stress and staying present, plus how she completed her yoga teacher certification as a form of personal growth after becoming a mom of two.
  • Legacy & Lullabies: The generational lullaby that reminds Laura of her mother’s love and the importance of finding joy and grace in motherhood.

This episode is packed with real talk about ambition, motherhood, and creativity—and how to build a career and home life rooted in meaning and connection.

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