Dropping the F-bomb: Why 'Flip' is outdated AF with Erin Clark

If you've ever dreamed of investing in real estate but felt like you needed more money, more experience, or more time—this minisode is for you. Erin Clark didn’t start with capital or a plan. She started with a willingness to say yes and learn by doing.

In this powerful highlight reel from my full-length conversation with Erin, you'll hear the 10 most empowering takeaways from her journey: how she built a thriving business renovating and reselling homes, partnered with investors without using her own cash, and developed a creative brand that buyers actually seek out.

Whether you’re curious about getting into your first investment project or want a new perspective on what it means to build with care and confidence, Erin’s story is packed with actionable insight and inspiration.

Want the full blueprint? Don’t miss the full episode. Erin breaks it all down—from working with investor partners to calculating risk and finding your zone of genius. Go back and listen—it’s gold.

1. Redefining the F-Word in Real Estate

Erin doesn’t call herself a house flipper—she's intentional about the language she uses because it reflects the thoughtfulness behind her projects.

2. You Don’t Need Capital to Start

Erin built her business with zero personal capital by focusing on her time, skills, and project management.

3. Say Yes—Even When You Don’t Know How

Erin's whole business started by saying yes to something she had never done before—and betting on herself.

4. Confidence Is a Muscle Built Through Action

Rather than being fearless, Erin learned to get back up after falling—and that built lasting confidence.

5. Leverage YOUR Superpower

Erin discovered later in life that her spontaneous “just go for it” approach was rooted in ADHD—and it’s become one of her strengths.

6. Time Is a Valuable Investment Tool

IErin’s resource was time. For others looking to get started, offering time and skills can be the door into a new career.

7. Partnering Without Over-Renovating

Avoiding over-renovation starts with knowing your neighborhood inside and out—and having systems that protect profit.

8. Build a Brand, Not Just a House

Every home Erin touches tells a story—she designs with the future buyer in mind, building trust and demand.

9. Profit Sharing Can Start Small and Grow Fast

Returns can be strong even on modest investments when you have the right strategy and partnerships.

10. Don’t Let Fear Be Louder Than Possibility

If there’s even a whisper of curiosity in you, follow it—your future self may just thank you for it.

Want to learn more about real estate investing? Follow me on IG @annreedandco where I share daily musings on real estate, mindfulness, being an almost empty nester, and more. 

Looking for additional support, community, and accountability to help you build your real estate portfolio? Hop on the waitlist for the Soulful Investor Society, a community membership for real estate investors and those who'd like to get in the game. Once on the waitlist, you'll be the first to know when the doors open AND you'll get lots of amazing freebies, including a FREE 1:1 coaching session with me, where we'll map out your plan from start to finish, so you can finally buy that investment property and scale your portfolio.