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July 18, 2025 25 mins

Summary

In this episode, Evan J. Cholfin speaks with Zvika Goldstein, CEO of Mellie, about the challenges of family caregiving and how Mellie is innovating in this space through technology and personalized support. Zvika shares his personal experiences as a caregiver and discusses the importance of care coordination, the role of employers and health plans, and the future growth strategies for Mellie. The conversation highlights the need for better solutions in caregiving and the potential of technology to improve the lives of caregivers and their loved ones.

Takeaways

Caregiving is a common challenge faced by many families.
Mellie aims to bridge the knowledge gap in caregiving.
Technology can automate and simplify care coordination.
The care plan is central to Mellie's platform.
Employers are key partners in supporting caregivers.
Health plans can benefit from engaging family caregivers.
Caregivers often face significant out-of-pocket expenses.
Stress and anxiety among caregivers need more attention.
Telling Mellie's story is essential for wider adoption.
Mellie is focused on growth and enhancing service quality.

Soundbites

"We can make it easier."
"We started selling to employers."
"Telling our story is crucial."


Chapters

00:00 Introduction to Mellie and Caregiving Challenges
02:38 Innovative Solutions in Care Coordination
05:00 The Role of Technology in Caregiving
06:33 Development Solutions at Mellie
07:54 Targeting Employers and Health Plans
12:23 Challenges in Scaling and Adoption
13:37 Addressing Caregiver Needs and Stress
15:06 Navigating the Healthcare Benefits Space
17:59 Targets and Health Growth for 2025
20:45 Partnership Development and Market Reach
22:51 Incoming Trends to Support
24:02 Conclusion and Future Outlook


Video

https://youtu.be/cxlM4er40QM


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