A Journalist’s Guide to AI helps journalists, PR pros and media creators use AI without losing their voice. Hosted by professor and coach Yumi Wilson, each episode offers practical tips, real prompts, and ethical strategies using tools like ChatGPT, Otter.ai, and Perplexity. Learn how to write smarter, research faster, and stay human in a tech-driven world. Produced in partnership with Saspod. Subscribe for weekly insights that keep you sharp, creative, and ahead of the curve.
AI isn’t just a technology story for journalism. It’s a leadership story, a business story and increasingly, a question of whether local news organizations can remain sustainable.
In this episode of A Journalist’s Guide to AI, Yumi Wilson talks with Eric Johnston, former CEO of Sonoma Media Investments, ...
What happens when AI tools move faster than the rules meant to govern them, and what does that mean for journalists?
Yumi Wilson talks with Nat Rubio-Licht, senior reporter at The Deep View, about AI safety, regulation, agents, misinformation and the growing pressure artificial intelligence is putting on news organizations.
Nat covers AI through the lenses of ethics, safety a...
In this episode of A Journalist’s Guide to AI, Yumi Wilson talks with communications strategist and Unspun AI founder Nikitha Lokareddy about what happens when communicators move from using AI to building with it.
Nikitha shares how she built Unspun AI, an AI-po...
What happens to a journalist's interview after it is uploaded to an AI transcription tool?
That question goes straight to the heart of one of journalism's oldest promises: protect your sources.
In this episode, host Yumi Wilson sits down with Good Tape CEO and co-founder Lasse Finderup and puts to him the questions every journalist should ask any AI transcription company, including ...
What happens when we start relying on AI a little too much?
In this episode of A Journalist’s Guide to AI, I talk with Max Spero, co-founder of Pangram Labs, about AI verification—and the deeper questions behind it. Not just can we detect AI-generated text, but why it matters for how we learn, communicate, and trust one another.
Max describes AI...
In this episode of "A Journalist's Guide To AI," host Yumi Wilson sits down with podcast producer and founder of Saspod, Bogdan Bratis. They dive into Bogdan Bratis's unique journey from his early music career to building Saspod, a premier podcast production company based in the UK. The discussion covers valuable tips for aspiring podcasters, including the importance of podcast SEO, show naming strategies, and investing in sound ...
In this episode of "A Journalist's Guide To AI," host Yumi Wilson interviews Dr. Bahareh Heravi, an associate professor and AI expert focused on responsible AI use in journalism. Dr. Heravi shares her journey from a computer science background to merging technology with journalism, inspired largely by the challenges of news detection during Iran’s Green Revolution. The conversation covers the evolving role of AI and computa...
In this episode of "A Journalist’s Guide to AI," host Yumi Wilson dives into the evolution of artificial intelligence and what the future could look like as we move toward Artificial Super Intelligence (ASI). Yumi breaks down the three main stages of AI: Artificial Narrow Intelligence (ANI), which powers today’s AI tools like ChatGPT and is excellent at specific tasks;...
In this episode of A Journalist’s Guide to AI we have Esther Paniagua an award winning independent journalist and author specialised in science, technology and cybersecurity.
Esther has received numerous accolades for her work, including multiple journalism awards.
She has been recognized as one of the Top 100 Women Leaders in Spain and named one of Forbes’ Top 100 Most Creative People in Business. She also teaches &l...
In this episode of "A Journalist's Guide To AI," host Yumi Wilson dives into a head-to-head comparison between Deep Seek—the new open-source AI model from China—and ChatGPT. Yumi breaks down the hype surrounding Deep Seek, discussing its rapid rise, open-source nature, and the impact it's had on tech stocks and online conversations.
To get a clearer picture of how these two AIs stack up, Yumi runs three real-world tes...
In this episode, I’ll show you how to craft prompts that actually get AI tools like ChatGPT, Claude, and Perplexity to work for you. Here’s what you’ll learn:
How Context Makes AI Responses Relevant and Useful
I’ll explain why giving the AI the "who...
In this Episode ...
Host Yumi Wilson interviews Kelso Harper, a multimedia producer at Scientific American, to discuss the transformative impact of AI tools in modern journalism. Kelso shares insights from t...
In today's episode ...
We’re joined by Adam Harder, co-founder of the innovative platform InPress. InPress is changing how journalists and audiences connect through facts, not filtered algorithms. InPress uses AI to create genuine, story-driven social connections based on factual journalism, aiming to build community and media literacy in the digital age.
This episode is packed with insights for journalists seeking ethical ways...
Jose Moreno and Andrew Lawrence, co-founders of Neulight, explore how AI can drive meaningful change in educ...
Show Notes: AI and Journalism with Branislava Lovre
Host: Yumi Wilson
Guest: Branislava Lovre, journalist, AI ethicist, and co-founder of Impactful
Episode Summary:
In this episode of AI and Journalism, I talk to Branislav...
In this episode of the AI and Journalism podcast, host Yumi Wilson interviews Pete Paschal, the founder of Media Co Pilot. Pete shares his extensive experience as a tech journalist, having worked at influential publications like Mashable and PC Mag. He discusses how his time at these organizations shaped h...
Host: Yumi Wilson
Guest: José Jasán Nieves Cárdenas, Editor-in-Chief of El Toque and ICFJ Knight Fellow
Summary:
In this episode of AI and Journalism, I sit down with José Jasán Nieves Cárdenas, the editor-in-chief of El Toque, an independent digital media outlet based in Cuba. José, an ICFJ Knight...
David Byrne brings over 16 years of experience in digital advertising at giants like Google, Spotify, and TikTok. Now, as the driving force behind TrustRaise, he's pioneeri...
Highlights:
Harnessing AI to Enhance Local Journalism
[00:02:19] Paris Brown shares how the Baltimore Times uses AI for tasks like transcription, spell-check, and digital content management, enabling the team to focus on community engagement and in-depth reporting.
The 'Petals of Resilience' Project: A Case Study in AI Innovation
[00:07:23] An exploration of how AI, VR, and AR bring the history of Black bicyclists in Baltim...
In this episode, Yumi Wilson and Dave Isaac discuss the best practices for using AI tools like ChatGPT, Grammarly, Otter.ai, and Claude to enhance journalistic workflows without compromising authenticity. They explore how AI can handle tedious tasks, help with customization, assist in fact-checking, and to...
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