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April 7, 2025 28 mins

In this new episode of A LA LATINA: The Playbook to Succeed Being Your Authentic Self, Claudia Romo Edelman and Cynthia Kleinbaum Milner are joined by the incredible Betsabe Botaitis, a trailblazing strategist and fintech executive with over 15 years of experience. Her career spans large financial institutions, fintech companies, and blockchain and cryptocurrency companies. Betsabe's journey is nothing short of inspiring.

Betsabe has held several senior roles at renowned, leading-edge companies, including Uplift (the leading BNPL in travel), Kueski (Mexico’s largest BNPL), Lending Club, and Citigroup. Today, she serves as the CFO and treasurer for Hedera, the number one enterprise blockchain governed by leading organizations around the world.

In this powerful conversation, Betsabe shares the lessons she's learned throughout her impressive career, the obstacles she's overcome, and how she stays true to her authentic self.

Here are the three key takeaways:

  • Corporate America is not a Meritocracy: Betsabe sheds light on the reality that success in corporate America isn’t always about merit alone. She emphasizes the importance of being strategic, building your own network, and leveraging relationships to break through barriers, especially if you don’t have a prestigious degree.
  • Facing the wall from Latinos: Betsabe talks about how she encountered a scarcity mentality within the Latino community, where the instinct to compete sometimes overshadowed the need for support. She advocates for a cultural shift toward collaboration, solidarity, and creating networks that lift each other up.
  • What doesn’t kill you makes you stronger: Through her own hardships, Betsabe has become a living testament to the power of resilience. From humble beginnings to overcoming countless unexpected challenges, her story proves that what doesn’t break you only makes you stronger. Her journey is a beacon of hope and inspiration for anyone facing adversity on their path to success.

Betsabe’s experiences offer invaluable lessons for anyone looking to rise, stay true to themselves, and succeed on their own terms. Tune in to hear her remarkable story and feel empowered to take on whatever comes your way.

Listen to the extended video version of this episode on our YouTube Channel: https://www.youtube.com/@ALaLatinaPodcast/videos

Visit our website to nominate yourself or another Latina to be on the podcast: alalatina.com

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