March 25, 2025 • 52 mins
Have you ever defended your passions to someone who just didn't get it? That's exactly what happened when a longtime friend challenged the value of my women's emotional regulation retreats. Instead of crumbling under the weight of objections – something I might have done years ago – I stood firmly in my knowledge and experience.
This conversation revealed common misconceptions about emotional health work. From the perception that youth equals inexperience (despite my intensive study since age 19), to equating social media followings with expertise (when many high-performing clients prefer discretion), these objections reflect deeper misunderstandings about true transformation.
The differences between traditional therapy and my emotional regulation approach are stark. While therapy often focuses on awareness without providing tools for change, my breakthrough sessions combine awareness with active transformation. Think of therapy as wrapping tape around a leaky pipe versus my approach: replacing the pipe entirely. Therapy maintains professional distance; I walk alongside clients, sharing personal stories that bridge understanding. Therapy breadcrumbs you through endless sessions; I deliver the whole meal upfront with intensive breakthrough experiences followed by integration support.
Perhaps most surprising to my friend was learning that successful people – those with thriving businesses, healthy relationships, and strong bodies – are perfect candidates for emotional resets. These high-achievers recognize that to reach their next level, they need to release the subtle emotional blocks holding them back. Nobody escapes the emotional overload of modern life – most of us walk around with cups filled to the brim, occasionally spilling over before slowly filling again. An emotional reset empties your cup completely, creating space for intentional responses rather than reactive outbursts.
Women-only retreats create unique sanctuaries where deep healing can occur. With six out of ten women having experienced sexual abuse by men, these safe environments allow for vulnerability impossible to achieve in mixed settings. The feminine energy that flows when women gather without outside masculine presence creates transformative possibilities that simply can't be replicated otherwise.
Ready to experience an emotional reset that will change everything? From virtual courses to immersive retreats, there's an entry point perfect for you. Join the growing community of women who've discovered what true emotional freedom feels like.
Follow Me, Jayna Swan:
Website:
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https://HealthyEmotionalRegulation.com
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https://www.linkedin.com/in/jayna-swan/
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Themes: Emotional Mastery, Mindset, Storytelling, Confidence, Health & Productivity, Creativity, Communication Skills, Business, Movement, Meditation, Mindfulness, Manifestation, Resilience, Letting Go, Surrender, Feminine Energy, Masculine Energy, Love, Personal Growth.
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Transcript
Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:00):
So I was having a conversation with a friend the
other day and, mind you, this isa friend I've known for about
13 years, who is very familiarwith me, is very familiar with
at least I thought was familiarwith what I do in my business
and with my clients.
So in this conversation, myoffers and my retreats and all
(00:22):
the things that I do with myclients started to come up in
conversation and he well, youcan say he played devil's
advocate.
He started to poke at my offersbecause he just clearly didn't
understand the difference ofwhat I was offering to some
other things out there that youcould utilize to be able to get
(00:43):
similar results.
And so you know what?
I thought that this would be agreat podcast episode.
So I'm going to talk about allof the different objections that
he brought up and how Iresponded, and I felt really
good about it, very confident,very in my power, because this
is not something that I'm justselling for the money.
(01:06):
This is something that I'mdoing because I know it changes
people's lives.
It's changed mine and it'schanged so many of my clients.
I've worked with hundreds ofpeople doing this at this point
and I know that this stuff works.
So my belief is so grounded thatthese questions, these
objections just a few years agowere things that I would have
(01:27):
crumbled and been like you'reright, you're right, I don't
have that.
You're right, this isn't it, Ishould just quit, I should go
away, I should stop doing it.
And now I stand there and go.
No, this is why and here's myanswer, so let's talk about it
the very first thing that hebrought up was that I'm too
young.
He perceives me as too youngand too inexperienced.
(01:48):
Now this is also someone who isover 10 years older than me, so
um, mid to late forties and, uh, just has a different
perspective on life.
Right, maybe he sounds like hehas a belief system that he
can't learn from someone youngerthan him, and so I sat back and
(02:13):
said, okay, I understand, andthat was it.
Cool.
Some people are going toperceive me as too young.
Some people do have limitingbeliefs that they can only learn
from people that are older thanthemselves.
Trust me, I've had a couple ofclients come in and had this
objection.
They came in, they're like youknow what, I'm going to do it,
but I need you to know I'm onthe fence.
I really don't know how someoneyounger than me can help me.
How is it that you have enoughlife experience to be able to
(02:36):
help me when I've lived twicethe life you have?
That's always what I would hear.
And I'm like baby, you don'tknow.
I am an old soul.
I've been here before.
I also have spent many, many,many years doing the study and
the research that other peoplewere not willing to do, because
I didn't party and I didn't goout and waste my time in my 20s
and 30s, because my trauma andmy story started at 19.
(03:00):
19 years old, I went all in onpersonal growth.
19 years old, I wanted to learneverything.
So while my friends were goingout and partying and wasting
time and sleeping in andscrolling for ages or having
kids or getting married or doingall of these other things, I
was not.
I was studying, I wasresearching, I was learning, I
(03:23):
was going to events.
I was studying, I wasresearching, I was learning, I
was going to events.
So I know that my knowledge baseis well beyond many people
around me who are 10 and 20years older than me, simply
because they stopped choosing togrow, they stopped learning,
they thought, okay, I knowenough, I know what I know, and
that's it.
And I personally don't agreewith that.
I don't know what I know.
(03:43):
I know what I know and that'sit, and I personally don't agree
with that.
I don't know what I know.
I know what I know, but themore I know, the less I know,
and if you know, then you know.
What I'm getting at is everysingle day science progresses.
Every single day we learn moreabout the universe that we live
in that we thought we knewbefore but now we realize is
(04:06):
totally different.
So, whether or not my age is tooyoung or I am perceived as too
inexperienced for someone, thatis not a me problem, that is a
them problem, and in fact, ifthey're having that come up
while speaking to me, I'mprobably the perfect coach for
them, because I'm probably theperfect person to break their
(04:27):
entire view of reality and allowthem to recognize that it was
simply a story and that you canin fact learn from anyone and
everyone around you, no matterhow old or young they are, how
inexperienced or extremelyexperienced.
I know that I can learn fromeveryone around me and those are
the people I want to surroundmyself with.
(04:48):
So I'm not here to fight abattle.
I'm certainly not here toconvince someone that my age or
my experience is what it is.
If they are where they are,that's cool, and I'm just going
to let them be.
So the next thing that hebrought up was the fact that I
have no social following and nosocial proof.
And now, while this is partlytrue, it is also partly untrue,
(05:12):
because he clearly doesn't visitmy website to see all of the
testimonials from clients that Ihave there.
He clearly doesn't follow mysocial media regularly and be
able to see all of the differentthings that I've been sharing
there, and he also doesn'trecognize and remember that I
actually did have a massivesocial following, not but a year
or two ago that I willfullychose to shut down.
(05:35):
Yep, I had an account onInstagram I had been growing for
13 years that had over 11,000followers.
I had gone viral to over 21million people.
It was great.
I loved it.
When I put stuff out, it gotengagement.
My community was alwayscommenting back.
They were always chatting.
It was awesome, and I let thatall go so that I could take the
(05:59):
next step in my career, which Ibelieved at that time was to get
on stage teachingneurolinguistic programming and
that company that I wanted towork for and ended up working
for had a very spiritualbackground, and so my personal
brand at the time being veryfocused on helping men with
intimacy and relationships.
It wasn't necessarily inalignment with their brand, and
(06:20):
so, to ensure that I couldsecure the position, I deleted
everything that I had on theinternet.
I deleted all of two seasons ofa podcast and I deleted my
social media accounts.
With all of those thousands offollowers, any YouTube video
literally stripped the internetof almost anything you could
find of me that was related tothe old brand, and at the time
(06:45):
it felt good.
And now it's really kicking mein the butt, because I do have
influence, I do have an audience, I do have many, many people.
It just doesn't show up on mysocial media accounts, and
that's okay, because vanitymetrics are just that.
(07:06):
They're just vanity metrics,and if you are going to choose
someone that you are going toallow into your life in a
coaching or a mentorship role,if you're going to choose that
based on how many followers theyhave on the internet, that
speaks more about you than me,because I know what I know and I
also know that social media is99% fake and those who have
(07:30):
massive followings don't alwaysactually have the knowledge.
They often have someone writinga really great script behind
the scenes and doing everythingelse to make them look great.
They're just the face.
And so I'm okay knowing that Idon't have a huge social media
following, because the greatsdon't always have a huge social
media following.
And I know in my gut, one day Iwill, I will rebuild, I will
(07:52):
become stronger, bigger, better,and that's okay that it's not
there now, because I know who Iam, I know what I stand for, I
know what I can do.
I just also am aware that myenergy has not been put on
social media.
It hasn't been put into editingand creating great videos that
are going to amplify my brand.
All of my time and energy hasbeen going into crafting every
(08:17):
aspect of these experiences thatI'm providing to my clients, of
going all in and giving all ofmy attention to the current
clients that I had on my roster,because they deserved it and I
wasn't going to put some socialmedia videos ahead of my clients
while other people may.
So that is the reason I don'thave a social media following
(08:40):
and I have little social proof.
In fact, I could have a lotmore social proof because I have
worked with many, many people.
But here's the thing when youwork with high achievers, when
you work with people at a toplevel, when you're working with
people who make a lot of moneyand who are perceived in a
certain way in their communitiesthey're perceived in a certain
(09:01):
way online and in their industry.
They're not necessarily goingto go online and going to go
hoot and ho.
Perceived in a certain wayonline and in their industry,
they're not necessarily going togo online and going to go hoot
and holler in a videotestimonial all about how they
were super effed up before andyou helped change their life and
now they're better because ofyou.
No, they don't want to admitthat publicly.
They don't even want to writeit down in words.
(09:22):
And so here I am, leavingmyself in a position where I'm
attempting to put uptestimonials on a website
without a last name and thatthese days is perceived as fake,
because people go on websitesand think, well, you could have
just typed that and it's like,no, this is an actual client.
So now I'm in a space and placewhere I'm encouraging them to
just leave me voice notes.
That way I can utilize thatwithout it being too invasive
(09:47):
into their personal world.
And just know that just becauseI don't have those reviews
doesn't mean those clientsdidn't get phenomenal results.
It just means that they're adoctor and they can't have that
out there publicly.
It just means that they're theCEO of a massive company that
they can't have that out there,or at least their story that
(10:07):
they tell themselves, is thatthey can't have that out there,
and I'm okay with that.
I accepted that a long time agothat working at a high level
with people that are at a highlevel where status matters,
means that I'm not likely goingto get the same types of
testimonials as other people whomay more easily do that because
of the realm, that which I workin.
(10:28):
Emotions are something thatpeople tend to like to keep
behind closed doors, especiallypublicly and in a professional
sense.
So in that case, I'm okay nothaving that proof, because I
know that those clients that I'mhaving amazing results with
right now are actually giving methese voice notes and these
video testimonials, and I'm justgrateful.
Results with right now areactually giving me these voice
notes and these videotestimonials and I'm just
grateful for the ones who do,and so I'm not gonna dwell on
(10:49):
the ones who don't.
I'm just gonna continue to sendpeople like this who say, hey,
have you worked with anyonebefore?
And I'm gonna say, yes, hereare some testimonials you can go
see on my website.
Feel free to listen to them,watch them, read through them.
There are so many good ones andI have stories beyond stories,
(11:11):
beyond stories of other clientswho have had successful results
where I just won't share theirname.
But that's something I trulycan talk about in private and if
you want that, I'm happy, I'mhappy to share.
But please know that justbecause there's not public
social proof doesn't mean thatthere isn't proof that this
works.
So the next thing that he askedme was you know, do you think
that you would have been betteroff if you had just gotten a
(11:32):
license in therapy or, you know,a counselor license or
something of that nature?
And I said no.
He was like why?
I'm like, well, I say no, and Isay no confidently, because
when you get a license, they putyou in a box and you have to
stay within that box.
You have to follow their rulesor else they'll take that
(11:53):
license away.
And now you're left withnothing, just a bunch of debt
from getting the license, andthat's not how I work.
I wanted to be able to do thethings that I was called to do
with clients.
I wanted to actually be able tomake change in their lives, and
when I recognized that therapywasn't necessarily the avenue to
do that, I decided not to putmyself in that box, because I
(12:18):
knew that all of the things thatchanged my life were outside
that box.
So for me to be able to utilizethe techniques that helped me
grow and become the person thatI am, I needed to make sure that
I could dance outside the linesand that I didn't need to stick
to a specific set of rules tobe able to make that happen.
So that's why I didn't go intotherapy.
(12:39):
That's why I decided to usethese alternative, holistic
modalities that are going to behere to actually support us in
the process.
Now, part of that is that what Ido is very, very different from
therapy.
So let's talk about it.
Let's talk about what thedifferences are between
traditional therapy and what Ido with healthy emotional
(13:01):
regulation, utilizing thetechnique mental and emotional
release.
So what is the difference?
Well, one therapy is typicallyjust CBT or cognitive behavioral
therapy, where you just talk itout.
Right, you're going to talkthrough things and they help you
bring awareness and, hopefully,learnings along with it.
Then they just give you somehomework and send you on your
way.
It's kind of like showing upand unpacking all of your
(13:25):
baggage and then the moment thatthey look at their watch and
like, okay, we're done, and youjust gather all that baggage
back up and then walk out intothe world and you got to figure
it out on your own, doing thehomework alone, until you come
back and they just do the samething on repeat.
Versus in the sessions with me,they're not 60-minute sessions
or 45-minute sessions, they'reactually 90-minute sessions.
(13:46):
And the reason that my sessionsare 90 minutes is because we do
CBT cognitive behavioraltherapy, talking through the
problem and change work, wherewe spend about 20 minutes
figuring out what the problem is, where you're having a block,
what is that speed bump?
What's that thing slowing youdown or getting in your way,
holding you back.
Once we figure that out, thenwe say, okay, let's do some
(14:09):
change work.
That's where we do a limitingbelief, script change.
That's where we do valuechanges.
That's where we might do somedifferent aspects of working
with your subconscious mind, tocontinue to reprogram it so that
it naturally supports thechange that you're looking for.
So we actually do the changework and then we spend the
latter half of the sessiontalking about where we're going,
(14:31):
what we're doing next, what'sthat next thing, how we're going
to actually implement thisbehavior into our lives to see
results.
So there's a huge differencebetween unpacking and having
awareness than being sent homeon your own to do the work, and
unpacking having awareness thanbeing sent home on your own to
do the work and unpacking havingawareness and having someone do
the work with you.
That's a huge difference.
(14:53):
The next difference is anextension of that where therapy
is really a fix it yourself kindof thing.
They're just there to help yourecognize what the problem is,
and then with me, it's really arewire together process where we
kind of determine the targettogether and then we walk the
road side by side.
I sit in the mud with you.
(15:13):
We do the change work together.
It is a joint process.
Therapy is also like imagine youhad a leak under your sink.
Well, therapy, it slows thedrip.
It's really there just to focuson the symptoms.
It's just going to wrap sometape around the pipe and just
hope that it slows it down.
Well, meanwhile, with me, Ijust replace the pipe altogether
(15:35):
, because we are focused ongetting to the root of the
problem, because that's reallywhat matters.
So don't go to someone who'sjust going to, you know, do the
cheap trick and tape up yourpipe.
Go to someone who's actuallygoing to take the time to turn
off the main water, to take outthe old pipe and to help you put
in new piping.
That's actually going to makeit easy and effortless for you
(15:58):
to get change.
The next thing that therapy hasthat I don't have is they can't
share personal stories.
They can't share personalstories, which puts them on
almost a pedestal in a way, kindof looking down at you, and
that does not feel good toanyone to be micro-analyzed or,
like you know, no one wants tobe psychoanalyzed, no one wants
(16:20):
to be looked at like they'rebroken.
Yet in my world, I can sharepersonal stories and in fact, I
love sharing personal storiesbecause it helps people relate
to me and recognize that I'm nottelling you to do something I
haven't done myself.
I have walked this road and Iknow it's difficult, so I'm
going to be here with youthrough every step, versus just
(16:42):
looking at you and go well, thatsucks, that must be hard.
No, I'm going to sit here andgo.
I've been there.
Let's do this together.
Or maybe I've never experiencedthat, but I can say you know
what this sucks.
I'm going to sit here with you.
Let me tell you about a timethat something else happened to
me that was similar to this andthat.
Or maybe I tell a story ofanother client, or maybe I tell
a story of another client, ormaybe I tell a story of someone
(17:05):
else in my life, but that's notsomething traditional therapy is
allowed to do.
There's something there thattakes out that human connection,
in my opinion, and so, for me,I really love the aspect of
sharing those personal stories,and I do feel like that actually
brings me closer to my clientsversus separating me and putting
(17:25):
me on a pedestal.
The next thing is they have somany limits and rules that they
must follow in therapy to where,essentially, they're kind of
drilled down to just how doesthat make you feel?
And having you talk about yourfeelings isn't going to help you
release your feelings.
It's just going to help amplifythem, because it's putting your
attention on it and where yourattention goes, your energy
(17:48):
flows.
So let's not talk about thesadness anymore.
All you're doing is ingrainingthat loop even deeper and deeper
and deeper, versus on the otherside, I can do what I need to
do to help you get radicaltransformation.
So I'm not going to continuethat loop.
I will ask you about thosethings enough to light you up,
(18:09):
to get you feeling it, to getyou sad, mad, frustrated, angry,
whatever it is.
I am here to get you feelingthat emotion because once you're
feeling it, then you can healit, then you can process it,
then you can let go.
That's where we would then moveinto our change work, into the
techniques that then will allowus to actually release and let
go of that sadness, anger, hurt,fear, guilt, shame, whatever it
(18:31):
is that you are experiencing.
It's not just about having theawareness.
It's about having the awarenessthen choosing to let it go.
And that choosing to let it gopiece is where therapy falls
short.
Therapy has no end goal.
Therapy just wants you to bookanother month, just wants you to
(18:54):
book another session.
Let's just book another one.
Let's just book another one,while me, on the other side, I
aim to graduate my clients.
I actually prefer to work inshorter, smaller containers with
my clients because I'm lookingto get you fast, quick, radical
change in your life.
I'm not looking to have a three, four, five-year client Now.
(19:16):
That would be great and you canwork with me for that time.
But after six months we betterbe moved on to a new area of
life, because I will notcontinue to sit and talk about
the same relationship, businessor physical problems month after
month after month after monthafter year after year after year
.
It's just not what happens inmy containers.
In fact, the last two clientsthat I worked with over the last
(19:38):
six months, my process hasbecome so pinpointed, so direct,
so fast that I graduated bothof them.
One of them graduated sixsessions ahead.
That's a month and a half.
Actually, six sessions is threemonths early.
Right, someone, six sessions.
The other one had four sessionsleft.
(20:01):
So one person I graduated threemonths early and one person I
graduated two months early.
That doesn't happen in therapy.
In therapy, they want you tokeep coming back, no matter what
, because, oh yeah, we'resupporting you.
Oh yeah, there's this.
It's like no, don't continuethe drip, change the piping
(20:23):
Right.
No, don't continue the drip,change the piping right.
Come to me, get radical changein your physical health and then
six months later, go, jaina,I'm ready for radical change in
my business Cool.
Six months later, jaina, I'mready for radical change in my
family life Cool.
Six months later, jaina, I'mready for radical change in my
spirituality Cool.
Six months later, jaina, I'mready for radical change in my
(20:43):
personal growth, in my personaldevelopment Awesome, six months
later.
Now we're like three years downthe line, loop it right back
around to physical health, thenbusiness, then that and whatever
order works for you.
But look at that, that's adifference.
You work with me for threeyears and you get six different
areas of your life worked,through all of the baggage and
(21:04):
limiting beliefs.
Imagine where you would be.
Meanwhile, I have clients whohave come to me in our clarity
and discovery calls.
And these clients tell me Jaina, I've been in therapy for 10
years and have not gottenresults.
Why would working with you beany different?
And the difference is thattherapy breadcrumbs you.
(21:27):
It gives you just a little bitto keep coming back right, just
enough to keep those hungersignals going, just enough to
get you to book that nextsession.
Meanwhile, for me, I give youthe whole damn meal.
The whole thing up front.
First, because my clients get abreakthrough session, and a
(21:49):
breakthrough session is a 12hour day with me where we go
through all of your personaldetailed history to figure out
and light up all those thingsthat you're struggling with.
Then we do MER mental andemotional release and we let all
of that energy go and then atthe end of the day we sit down
and we build a compelling futurefor you.
To wake up every day excited totake action.
(22:10):
Now that breakthrough sessionis a 12-hour day with me.
It's intense, but not like aheavy.
Intense, it's like a fun.
Intense because a lot of actualradical change is happening in
that moment.
So I give you the whole meal upfront and the follow-up
sessions after that are to justcontinue to tweak, to make sure
that you don't have any slideback, to make sure that you
(22:31):
continue with those habits, tomake sure that you have that
support that you need to installthese beliefs and these changes
at a core level.
That's different than going totherapy, right.
Therapy also is balancing many,many, many clients right.
(22:52):
So they only give you theirattention once you walk in that
door and when you leave.
There's very little attentionpaid between sessions because
they've got so many clients Onthe flip side working with me.
You're limited, as in I'mlimited.
I only take one one-on-oneclient per quarter.
Four clients a year, that's it.
(23:14):
That means that there is aspace for premium service.
That means that my attention isfocused on you, not just in the
session, but before, after andin between.
My clients text me with aquestion, call me with an SOS
when things are going andliterally when shit hits the fan
(23:35):
, they call me and they'refreaking out and I go.
It's okay, I calm them down, Iground them, I help make sure
that they're in a safe place andthat everything is set up.
We get a plan in place.
I pour my love into them andthen send them on their way, and
those SOS calls are gamechanger.
Now, you don't get that withtherapy.
(23:55):
You don't get any of that.
With therapy, you get limitedproximity.
You get a few, maybe an houronce a week, once every other
week, once a month, that's it.
Yet with me, you get expansiveproximity.
Depending on how much youinvest into what offer, you're
going to get more and more andmore proximity to me.
(24:16):
Now, my one-on-one clients arenot the only people who get to
experience breakthrough sessions.
In fact, my Her BreakthroughExperience is a breakthrough
session just across four days ina group.
That's it Same three-stepprocess.
It's just spread out across acouple of days and you get to do
it with other people.
And I find that it's really,really powerful when you
(24:38):
recognize the difference betweentherapy and this alternative to
therapy, the difference betweentherapy and this alternative to
therapy.
Healthy emotional regulation isnot therapy.
It supports therapy.
It can be used as a partner totherapy, because therapy is not
a bad thing and it is great forso many.
But if you're actually lookingfor change, therapy is not going
(25:01):
to give that to you.
So no, a therapy license wouldnot have helped me.
It would not have done anybetter for me and in fact,
probably would have put me in abox that would have made me
miserable and eventually I wouldhave made my way back around to
where I am today.
So I believe it was just ashortcut that I took by not
going the long way and makingsure I focus on what feels in
(25:23):
alignment for me, because when Itrust my gut, things go right.
When I listen to everyone else,well, yeah, you can imagine
what happens.
Then the other question that heasked me, which I thought was a
super important question toaddress, because I get this a
lot, and it's why only women?
(25:43):
Why are your retreats womenonly?
Why do you promote everythingas women only?
Well, here's a clarificationfor you.
I actually do work with men,but I only work with men in a
one-on-one virtual container,meaning the only offer that I
have for them outside of joiningmy app because that is a free
resource for anybody You'rewelcome to go listen to those
(26:05):
meditations, you're welcome togo utilize the affirmations, all
of those neat things that'sperfectly fine, but outside of
that, the only other offer thatI have for men is my one-on-one
container, and the reason beingis because I worked with men for
two years and I found that theyonly close up in groups.
It's very, very difficult to getmen to actually open up in a
(26:25):
group forum because their ego isthere.
They want to puff their chest,they want to be the man, they
want to be seen as having it alltogether, and so, for me, I
found that men actually preferto speak to me about their
emotional struggles in private.
They don't want people to knowthat they're struggling with
these things right so they getmore results.
They get better results, fasterresults when men are one-on-one
(26:52):
.
Now the flip side of that,meanwhile, women they thrive in
groups.
Women absolutely open up morewhen they feel connected and
they can relate to other people.
So all it takes is one woman toshare her story in that group
and then the next woman shares,and the next woman shares, and
there is something to bringingpowerful women together in a
group.
They absolutely love it.
So I find that in my one-on-onecontainer women do not
(27:14):
necessarily always do the best,because they have a stronger
internal voice, typically a lotmore self-doubt, especially that
one time a month that comesaround.
That self-doubt just increasesa good bit because of our
hormonal shifts.
So women tend to struggle alittle bit more in the
(27:34):
one-on-one container.
They have a lot more slide back, or they kind of make progress
and then slide back, and thenthe next session we got to make
progress again and slide backand I just find it's a little
bit harder to get them to stickand stay.
But when they're in a groupformat, oh baby, it is so easy
because there's thataccountability, there's that I'm
declaring this in front of agroup.
Now they have these people'sphone numbers.
(27:55):
Now they're just going and likethere is something to it.
I also find that the reason whymy breakthrough experience
specifically the reason why thatis a women-only event is
because six out of every 10women have been sexually abused
in their life by men, and thatis 75% of the baggage that I
(28:20):
help women release.
So I can't bring a man intothat room because I'm asking
attendees to be vulnerable.
I'm asking them to let theirwalls down.
I'm asking them to embracetheir feminine and share these
stories so they can get it outof them.
(28:43):
These stories, so they can getit out of them.
And I'm telling you, a woman isnot going to open up about the
horrible things that a man didto her if there's a man sitting
right next to her, because itcould even just be the fact of
not wanting to make him feel badfor being a man, being
associated to another man whowould do something like that.
(29:03):
There's just something aboutthe level at which women open up
when they feel that safety ofonly being surrounded by the
feminine energy.
There's something thatamplifies that feeling of
femininity when you're in thatcircle of feminine, divine
(29:25):
feminine energy, because thatlooks like wild dancing and
sensual movements and laughingand crying and just being
present.
And I'm telling you, a man candistract from all of that.
A man can distract and it cancause a woman to just close up,
(29:46):
hold back out of fear of beingseen, out of fear of being
watched, out of fear of, um,what's my husband going to think
?
Right, if I have people allsleeping in the same house
together and I have twodifferent sexes, like that can
be a risk.
And that's not a risk I'mwilling to take, because I've
gone to events before where it'sco-ed and felt the need to lock
(30:09):
my door every night.
And that's not something I wantthese women to go through,
because the idea is to help themfeel safe.
The safer I can help them feel,the safer I can make that
environment, the more likelythey are to see the change they
want, because they're going tobe in a space that allows them
and really supports them in therelease of those old stories.
(30:29):
So this is why my team,especially my photographer and
videographer, must be women.
Now, that was the hardest partof these retreats was finding a
photo video person, because youknow photographers a lot of
women are photographers, but notvery many women are
videographers, and so I keptgetting asked over and over
Jaina, why?
Why does it have to be a girl?
(30:50):
Why can't it be a guy?
I got so many friends who areguys, who are videographers.
Why can't it just be one ofthem?
Imagine a woman trying to shareher sexual trauma with a man
with a camera walking around theroom recording her or putting a
mic in her face.
That could very well triggersomeone's trauma, depending on
(31:12):
what the abuse was.
So these are all things I'mthinking about.
These are all things that Ikeep on top of mind.
I know that I'm going to be tooyoung for some people, and
that's okay.
Until they release thatlimiting belief, they will not
see the full transformationthey're looking for, because
they'll never open themselves upto learning from everyone
(31:33):
around them and they're missingout on lessons each and every
day.
I understand that some peopleare not going to choose me just
because I don't have a license,and that's okay.
I understand that some peoplethey're not going to choose me
just because I don't have alicense, and that's okay.
I understand that some peoplethey're not going to choose me
because I don't have a socialfollowing and I don't have the
social proof that they'd like tosee.
But here's the thing I knowthat the people who truly want
(31:56):
what I have to offer are goingto say yes, and I'm only ever
looking for those who are hellyes, because I'm not here to
convince anyone.
So the last thing that I had aconversation with this friend
about was a topic of a name of aperson that we mutually knew
(32:20):
came up and I said, oh,absolutely yeah, she's on my
list of people to reach out toto see if she'd like to attend
this retreat, because I reallybelieve that it'd be great for
her.
And he's like why?
Her?
She's already successful, she'salready healthy, she already
has a really great marriage.
Like what does she have to come?
And?
Like, fix, there's nothing inher life that needs to be fixed.
I'm like, oh, you really don'tunderstand what my retreats are.
(32:42):
I'm like, oh, you really don'tunderstand what my retreats are.
So I'm not fixing people.
It's not about that.
This isn't a.
Are you desperate?
Do you want your business to dobetter?
Are you not making enough money?
Do you hate your body?
Are you having a hard time inyour marriage?
Like, that's not what this is.
What this is is an emotionalreset, and every single one of
(33:02):
us needs an emotional resetright.
When he said to me why her, Isaid because she's a mom, and
that leads me to assume she'soverstimulated, she's highly
emotional, she's struggling withdifferent things, she's got a
lot on her plate and sheprobably doesn't prioritize
herself very much.
(33:23):
Most moms don't take solo tripsto just focus on themselves for
a few days.
It's either a trip with thekids, for the kids, or it's a
business trip, or it's somethingfor a bachelorette party, or
it's someone's birthday or it'swhatever.
It's always for a reason.
It's never for her, it's neverto focus on herself, it's never
(33:51):
to spoil herself.
So this is an opportunity forthat.
My ideal client is not someonestruggling in business.
In fact, my ideal client issomeone who is successful in
business, because what I have tooffer is a maintenance package
for her emotions, to help hermaintain that success and
continue to grow to the nextlevel.
Because I guarantee you, nomatter how successful anyone is,
(34:12):
they always want more right.
Elon Musk is the wealthiest manon the planet right now, I
believe last I checked, actually, markets have corrected
recently, so probably not and heis always seeking more right.
So the same thing goes here.
The subconscious mind alwayswants more, and so I know that
even the most successful womenhave a next level.
(34:33):
They have another version ofthemselves they're looking to
become.
They have something holdingthem back from that and this is
that opportunity to let go ofall those things holding them
back, redesign that next versionof themselves and step into it.
This is that opportunity, soshe's actually a perfect fit.
I love the fact that she's gota successful business, a
(34:54):
successful marriage and ahealthy body.
Those are the people I'm lookingfor those who are wellness
focused, who are successfulbecause they're high achievers,
they're overachievers, they'rehigh performers right, high
achievers, they're overachievers, they're high performers right,
these people.
They go, go, go.
Lots of masculine energy,achieve, achieve, accomplish,
drive.
When is their opportunity toslow down, to become clear, to
(35:18):
escape the responsibilities ofbeing a mother and a business
owner for just a few days?
Hell, when was the last timeshe got spoiled?
Because I'm telling you at mybeach retreat you're going to be
spoiled.
A massage, private chefs, 9,000square foot mansion right on
(35:40):
the water, the Florida coastmansion right on the water, the
Florida coast private pool,private tenant court, private
gym all the things that youwould need to feel spoiled in
luxury.
And if luxury is not your thingand you're not really looking
to spoil yourself and you wantsomething a little more stripped
(36:01):
back and rustic, then my cabintrips are going to be perfect
for you, because those are superstripped back.
Those are another luxury, verylarge cabin out in the woods.
Now this one is miles and milesaway from anyone else because
they're usually on acreages andso we can go hiking, we can go
outdoors, we can go do differentadventurous things.
(36:24):
It's more of like a communalcooking together.
Everybody is just kind ofsitting around the campfire and
telling stories.
We're still going to have thesame MER experience.
You're still going to get to gothrough mental and emotional
release.
We'll still go through all ofthe same emotional releases.
There's just no massagetherapist coming in, there's no
private chefs.
(36:44):
It's not like this hugelyluxury experience.
And it also allows me to beable to pull the price back a
bit because I don't need allthat extra financial buffering,
right?
The reason that the beach tripis priced where it is is because
of all the luxury aspects thatare added to it.
The beach trip is priced whereit is is because of all the
(37:06):
luxury aspects that are added toit, so I was able to half the
price for the cabin.
Now there are less rooms in thecabin as well, because it's a
little bit smaller than thelarger property that I found for
the beach, but five people canattend this retreat for half the
price of what it is at thebeach, and so you get to choose.
The emotional reset is here foryou and everybody needs it,
(37:27):
Trust me.
Well, we're probably good 2018,2019, but 2020 filled all of our
cups to the brim, and sincethen it's only been like a leaky
faucet drip, drip, drip.
If you've ever seen a cupthat's full to the brim.
It gets to this point wherethis almost like this bubble
starts to occur on the topbecause it's just like the seal
(37:49):
hasn't broken.
And then it gets to a point towhere that last drip and it like
dribbles over the side, andthen it starts again building
that bubble and it gets to thatpoint where it just dribbles
over the side.
It's almost like your cup isfull and you have this small
leak dripping, and every timeyou get to that point where
you're about to burst, you havea big cry, you have a big moment
(38:09):
, you have a big outburst andthat flows over the edge and
then you start to drip and itstarts building, building,
building and then an outburst,building, building, building and
an outburst.
Well, when you come to the HerBreakthrough Experience, it's
like taking that cup and justpouring it all out, starting
(38:34):
over with an empty cup.
Now, when you go home, you'regoing to have the experience
that I continue to hear.
Still what?
We're six weeks past our tripin Vegas, our first women's
retreat and I still, to this day, have mothers telling me Jaina,
thank you, I am so much morecalm with my kids.
I don't yell at them anymore.
I feel grounded.
Every day, I'm peaceful.
I have not felt this in so longbecause they were just bubbling
(38:56):
over in anger and rage.
They were frustrated withthings left and right all over
the place.
They were unable to makedecisions.
It took forever to do anythingbecause their brain had no
capacity for it, because theywere so overwhelmed with these
emotions it was just pouring outof them.
Imagine going somewhere thatlets you get all of that out.
(39:17):
Imagine having an empty cupagain.
Man, man, the lightness youfeel when your cup is empty and
someone does something that usedto piss you off and you just go
.
Hm, that's interesting.
There's something to that andI'll tell you, anger is just the
(39:41):
first emotion.
Anger is usually the emotionthat's protecting all the others
.
It's usually the one that isalmost like an umbrella just
kind of covering them.
The moment that you releasethat anger, you will recognize
it wasn't actually anger.
The anger was protecting youfrom feeling the sadness, the
fear, the hurt, the guilt andthe shame that you have been
(40:08):
carrying.
So if you're angry, it'sprobably deeper than that, and
if you're sad, it's deeper thanthat.
And if you're sad, it's deeperthan that.
And I am here to help walk youthrough that, because we all
deserve it.
Whether you're a mother, whetheryou're a business owner,
(40:30):
whether you're I don't know youcan just be a single woman with
some trauma or a hard job, right?
Maybe you're in corporate andit's just a lot of pressure.
Who knows?
We live in a world where youcould just be a regular nine to
fiver and be struggling paycheckto paycheck, and you all need
emotional release.
Now I am fully, fullyknowledgeable that my retreats,
(40:54):
my breakthrough experience, isnot within the budget for most
people right now.
I get it.
I'm seeing the markets, I seethe inflation.
I'm living this life just likeeveryone else, and I know that
that is there for those who doneed it, but we have other
things right.
So join the waiting list forthat so you can just be on the
(41:14):
waiting list for that retreatwhen you're ready.
Join it because it's growingand the more and more that
waiting list grows, the moredemand there's going to be and I
don't know that I'm going tocontinue adding more retreats
because I want to maintain anice balance in my life.
So right now we're looking atonly one retreat per quarter and
those are going to startfilling up pretty fast.
(41:35):
So join that waiting list sothat you're notified every time
we have new dates release oranything of that nature.
So to stay up to date, justjoin the waiting list, even if
now is not the time.
We'll just put you on oursecondary waiting list and we'll
continue to follow up everytime we have a new retreat date
launch.
In the meantime, if you wouldlike to kind of get in the
(41:55):
energy of it, if you want tolearn the mindsets behind this
emotional release, thefoundational topics that you
need to actually be able to getthe most out of your retreat,
the first step is attending thevirtual Becoming Her event.
Now this is an intro event.
How this works is my firstretreat back in February in
Vegas.
(42:15):
I ran the retreat in a way thatI both taught and gave the
experience, and one of thebiggest pieces of feedback that
I got from the girls was thatthere was a lot of teaching and
they wanted more experience.
They wanted more free time tobe able to process, they wanted
to be able to have moreconversations, they wanted to be
able to just be and not have toconstantly be learning, because
(42:39):
there's a different headspaceto be in.
So I took the advice and I saidcool, so I split it into two
events.
Now we have the intro event.
This is all the mindset right.
This is all mental mindset work.
This is everything you need tohave the foundation to really
understand how your reality iscreated, how your limiting
(43:01):
beliefs form, what's happeningwhen you're communicating
something to someone else andthey're not getting it right.
All of these things are thingsthat we address so that you can
go into the retreat with all ofthe knowledge that you need to
be able to just experience andto be able to get the best
experience, you have to havethese beliefs and you have to
(43:22):
have this knowledge, otherwiseI'm setting you up for
questioning yourself and notgetting results.
So if you are excited about theretreats, the first step is the
Virtual Becoming Her course.
Now there are two versions,right?
You can either take the courseon the app, where it's just
videos, for $99,.
You can get pre-qualifiedthrough watching these videos,
answering some questions, andthen you get on a quick call
(43:45):
with me it's about 30, 45 minutecall, depending on what kind of
time we need and on that callwe'll chat.
We'll chat about what youlearned in the videos, what you
took away from it, what yourfoundational knowledge is, and
then I'll be like hey, okay,cool, it sounds like you're
pre-qualified, let's go aheadand get you set up.
Here are the retreat dates.
Which one would you like to do?
(44:05):
Or we get on the call and go oh, that's awesome, there's still
a little bit more that you mightneed to be able to get you
ready for the retreat.
So let's move you into, maybe,a coaching container.
Maybe that's when I would offerto do some one-on-ones with you
to just get you up to speed andget you ready for the retreat
right.
This is where the customizationcomes in, but with the course.
It is fully self-led.
(44:26):
So $99 gets you access to aboutsix hours worth of educational
materials, workbooks, all sortsof different journal prompts,
activities.
It's also going to have themeditations in there.
It's going to have the movementsessions.
You're going to have some her,all of the things that you would
have experienced live with me.
They're simply virtual, on yourown pace.
There's also the live virtualbecoming her events that I'm
(44:48):
going to start running once amonth April, may and June to be
able to allow people to tune inonline and learn the same things
, same content.
Instead of it prerecorded, it'slive.
You can be live with me.
A lot of people like thatenergy.
It's a little bit easier tofocus and you can ask questions
as we go.
You can participate, you can bea part of it.
So if that's more your lane, ifyou prefer to be live, then the
(45:10):
virtual live is for you.
And then at the end of the year, towards the latter half of the
year, in july and august, we'reactually going to be running
some in-person becoming herevents where we're going to get
a little Airbnb over in a little, a 14 bedroom Airbnb over in
Kissimmee where we're going tohave people come in and you can
learn live in the room.
Then you get to connect withpeople on breaks, then you get
(45:32):
to have the lunches where youtalk to each other, then the
meditations are in person, thenthe movement is in person.
So it's up to you.
Do you like self-led coursesthat you do on your own time?
Do you prefer to have somethingon the calendar where you're
doing it live and you're havingsomeone watch you and you've got
to pay attention?
Or are you an in-person kind ofperson and you would prefer to
(45:52):
be in person for that experience, for a three-night experience
in Kissimmee, florida, to beable to get prepped and get in
the right space for the retreat?
It also kind of gives you thislittle insight as to what the
retreat is kind of like, becauseour intro events are modeled
exactly the same way that ourretreats would be modeled as far
as the agenda and the thingsthat we do.
So it's a great way todetermine whether it's for you
(46:14):
or it's not.
It's simply the mind portion ofit, the mindset version, because
the retreat itself is the heart.
So if you think about it thisway, do you need help with your
head and the foundationalknowledge that you need to make
change or do you need help withyour heart and you just need
someone to guide you through theprocess of releasing the
emotions.
So that's what we did.
We separated the two.
(46:34):
We have our mental side and ouremotional side, and simply
everybody needs to go throughthe mental side before they get
to the emotional side.
Then, once you go to a retreat,then you can just make it an
annual reoccurrence, where nowit's your annual reset and you
just go every year to releaseall of the pent up emotions that
you've had from the year prior,reset yourself and then go back
(46:55):
to work, go back to life, doyour thing.
It's like your annual reset.
And this annual reset, then, canbe supported by joining the
mastermind, which you can onlybe a part of if you've ever
attended a retreat before, andthat mastermind is there to help
you, on a monthly basis, justmaintain that energy, just to
continue to go forward, tocontinue to support you through
(47:17):
the emotional problems that aregoing to come up, because life
happens and I'm sorry to tellyou, but it's not always going
to be smooth.
Things are going to happen thatyou can't control, and now is
the time to create the communityfor support that you can go to
when those things happen.
Now is the time to put a coachon retainer that you can call
(47:39):
when you need those SOS calls.
Don't wait until the shit isspreading on the walls because
of the fan to call someone andtry and develop rapport and get
that support that you're lookingfor.
Do it now.
Do it while things are good.
Have someone in your corner tomaintain the good days.
Don't wait until they're baddays and then try and fix
(48:00):
everything all at once.
The other thing that I have tooffer for those who maybe the
intro event's a little bit toomuch, maybe three nights in
person is too much, but they'restill an in-person person.
They still want to kind of getthe vibe for it and see if this
is for them.
Well, here's what I have foryou.
Recently I had someone ask mespecifically for this.
She couldn't do anythingovernight, she wanted something
(48:21):
local and she still wanted toexperience what it feels like to
experience healthy emotionalregulation.
So I said, all right, I'm goingto create a Her One Day
Immersion and what this is isI'm going to open the doors to
our home and I'm going to invitepeople who are local to the
Orlando Florida area in toexperience movement, meditation,
(48:42):
mindfulness, manifestation andmore.
You're going to be able to havea healthy lunch, you're going
to have some opportunities formicro coaching with me, and all
of this is going to be at a muchmore affordable rate than what
the retreats are, because you'regoing to be able to just show
up and be.
(49:02):
We all need that, you know,every now and again to go in and
just have some time.
Maybe we don't need a fullemotional reset, but we just
need a quick cry.
Maybe we just need somethingthat helps us feel a little calm
and peace.
I'll tell you the home thatwe've built here it vibrates
calm and peace.
So if you're looking for aluxury getaway or a little mini
(49:24):
opportunity to step into somecalm and peace, then this is for
you.
This one day immersion wascreated specifically for you and
we're going to start once amonth April, may, june and July.
We will be having once a monththese events.
So if you're interested in that, if you're local to the Orlando
area, or if you will be localto the Orlando area in those
months, let me know and I'llgive you the dates and we'll get
(49:45):
you set up to be able to attendand come hang out for a day.
So I really think that that'sgoing to be something super
transformative for those whochoose to do it.
So if you love this, if you areso excited, revved up, ready to
go, you want to experience thisbreakthrough experience, then
keep updated by following me onsocial media.
At jainaswan and at healthyemotional regulation those both
(50:09):
on Instagram are places that wehang out a lot.
You can also subscribe to myemail list to stay up to date on
all of the dates, announcementsfor future retreats and get
ahead of the waiting list.
So I was having a conversation with a friend the
other day and, mind you, this isa friend I've known for about
13 years, who is very familiarwith me, is very familiar with
at least I thought was familiarwith what I do in my business
and with my clients.
So in this conversation, myoffers and my retreats and all
(00:22):
the things that I do with myclients started to come up in
conversation and he well, youcan say he played devil's
advocate.
He started to poke at my offersbecause he just clearly didn't
understand the difference ofwhat I was offering to some
other things out there that youcould utilize to be able to get
(00:43):
similar results.
And so you know what?
I thought that this would be agreat podcast episode.
So I'm going to talk about allof the different objections that
he brought up and how Iresponded, and I felt really
good about it, very confident,very in my power, because this
is not something that I'm justselling for the money.
(01:06):
This is something that I'mdoing because I know it changes
people's lives.
It's changed mine and it'schanged so many of my clients.
I've worked with hundreds ofpeople doing this at this point
and I know that this stuff works.
So my belief is so grounded thatthese questions, these
objections just a few years agowere things that I would have
(01:27):
crumbled and been like you'reright, you're right, I don't
have that.
You're right, this isn't it, Ishould just quit, I should go
away, I should stop doing it.
And now I stand there and go.
No, this is why and here's myanswer, so let's talk about it
the very first thing that hebrought up was that I'm too
young.
He perceives me as too youngand too inexperienced.
(01:48):
Now this is also someone who isover 10 years older than me, so
um, mid to late forties and, uh, just has a different
perspective on life.
Right, maybe he sounds like hehas a belief system that he
can't learn from someone youngerthan him, and so I sat back and
(02:13):
said, okay, I understand, andthat was it.
Cool.
Some people are going toperceive me as too young.
Some people do have limitingbeliefs that they can only learn
from people that are older thanthemselves.
Trust me, I've had a couple ofclients come in and had this
objection.
They came in, they're like youknow what, I'm going to do it,
but I need you to know I'm onthe fence.
I really don't know how someoneyounger than me can help me.
How is it that you have enoughlife experience to be able to
(02:36):
help me when I've lived twicethe life you have?
That's always what I would hear.
And I'm like baby, you don'tknow.
I am an old soul.
I've been here before.
I also have spent many, many,many years doing the study and
the research that other peoplewere not willing to do, because
I didn't party and I didn't goout and waste my time in my 20s
and 30s, because my trauma andmy story started at 19.
(03:00):
19 years old, I went all in onpersonal growth.
19 years old, I wanted to learneverything.
So while my friends were goingout and partying and wasting
time and sleeping in andscrolling for ages or having
kids or getting married or doingall of these other things, I
was not.
I was studying, I wasresearching, I was learning, I
(03:23):
was going to events.
I was studying, I wasresearching, I was learning, I
was going to events.
So I know that my knowledge baseis well beyond many people
around me who are 10 and 20years older than me, simply
because they stopped choosing togrow, they stopped learning,
they thought, okay, I knowenough, I know what I know, and
that's it.
And I personally don't agreewith that.
I don't know what I know.
(03:43):
I know what I know and that'sit, and I personally don't agree
with that.
I don't know what I know.
I know what I know, but themore I know, the less I know,
and if you know, then you know.
What I'm getting at is everysingle day science progresses.
Every single day we learn moreabout the universe that we live
in that we thought we knewbefore but now we realize is
(04:06):
totally different.
So, whether or not my age is tooyoung or I am perceived as too
inexperienced for someone, thatis not a me problem, that is a
them problem, and in fact, ifthey're having that come up
while speaking to me, I'mprobably the perfect coach for
them, because I'm probably theperfect person to break their
(04:27):
entire view of reality and allowthem to recognize that it was
simply a story and that you canin fact learn from anyone and
everyone around you, no matterhow old or young they are, how
inexperienced or extremelyexperienced.
I know that I can learn fromeveryone around me and those are
the people I want to surroundmyself with.
(04:48):
So I'm not here to fight abattle.
I'm certainly not here toconvince someone that my age or
my experience is what it is.
If they are where they are,that's cool, and I'm just going
to let them be.
So the next thing that hebrought up was the fact that I
have no social following and nosocial proof.
And now, while this is partlytrue, it is also partly untrue,
(05:12):
because he clearly doesn't visitmy website to see all of the
testimonials from clients that Ihave there.
He clearly doesn't follow mysocial media regularly and be
able to see all of the differentthings that I've been sharing
there, and he also doesn'trecognize and remember that I
actually did have a massivesocial following, not but a year
or two ago that I willfullychose to shut down.
(05:35):
Yep, I had an account onInstagram I had been growing for
13 years that had over 11,000followers.
I had gone viral to over 21million people.
It was great.
I loved it.
When I put stuff out, it gotengagement.
My community was alwayscommenting back.
They were always chatting.
It was awesome, and I let thatall go so that I could take the
(05:59):
next step in my career, which Ibelieved at that time was to get
on stage teachingneurolinguistic programming and
that company that I wanted towork for and ended up working
for had a very spiritualbackground, and so my personal
brand at the time being veryfocused on helping men with
intimacy and relationships.
It wasn't necessarily inalignment with their brand, and
(06:20):
so, to ensure that I couldsecure the position, I deleted
everything that I had on theinternet.
I deleted all of two seasons ofa podcast and I deleted my
social media accounts.
With all of those thousands offollowers, any YouTube video
literally stripped the internetof almost anything you could
find of me that was related tothe old brand, and at the time
(06:45):
it felt good.
And now it's really kicking mein the butt, because I do have
influence, I do have an audience, I do have many, many people.
It just doesn't show up on mysocial media accounts, and
that's okay, because vanitymetrics are just that.
(07:06):
They're just vanity metrics,and if you are going to choose
someone that you are going toallow into your life in a
coaching or a mentorship role,if you're going to choose that
based on how many followers theyhave on the internet, that
speaks more about you than me,because I know what I know and I
also know that social media is99% fake and those who have
(07:30):
massive followings don't alwaysactually have the knowledge.
They often have someone writinga really great script behind
the scenes and doing everythingelse to make them look great.
They're just the face.
And so I'm okay knowing that Idon't have a huge social media
following, because the greatsdon't always have a huge social
media following.
And I know in my gut, one day Iwill, I will rebuild, I will
(07:52):
become stronger, bigger, better,and that's okay that it's not
there now, because I know who Iam, I know what I stand for, I
know what I can do.
I just also am aware that myenergy has not been put on
social media.
It hasn't been put into editingand creating great videos that
are going to amplify my brand.
All of my time and energy hasbeen going into crafting every
(08:17):
aspect of these experiences thatI'm providing to my clients, of
going all in and giving all ofmy attention to the current
clients that I had on my roster,because they deserved it and I
wasn't going to put some socialmedia videos ahead of my clients
while other people may.
So that is the reason I don'thave a social media following
(08:40):
and I have little social proof.
In fact, I could have a lotmore social proof because I have
worked with many, many people.
But here's the thing when youwork with high achievers, when
you work with people at a toplevel, when you're working with
people who make a lot of moneyand who are perceived in a
certain way in their communitiesthey're perceived in a certain
(09:01):
way online and in their industry.
They're not necessarily goingto go online and going to go
hoot and ho.
Perceived in a certain wayonline and in their industry,
they're not necessarily going togo online and going to go hoot
and holler in a videotestimonial all about how they
were super effed up before andyou helped change their life and
now they're better because ofyou.
No, they don't want to admitthat publicly.
They don't even want to writeit down in words.
(09:22):
And so here I am, leavingmyself in a position where I'm
attempting to put uptestimonials on a website
without a last name and thatthese days is perceived as fake,
because people go on websitesand think, well, you could have
just typed that and it's like,no, this is an actual client.
So now I'm in a space and placewhere I'm encouraging them to
just leave me voice notes.
That way I can utilize thatwithout it being too invasive
(09:47):
into their personal world.
And just know that just becauseI don't have those reviews
doesn't mean those clientsdidn't get phenomenal results.
It just means that they're adoctor and they can't have that
out there publicly.
It just means that they're theCEO of a massive company that
they can't have that out there,or at least their story that
(10:07):
they tell themselves, is thatthey can't have that out there,
and I'm okay with that.
I accepted that a long time agothat working at a high level
with people that are at a highlevel where status matters,
means that I'm not likely goingto get the same types of
testimonials as other people whomay more easily do that because
of the realm, that which I workin.
(10:28):
Emotions are something thatpeople tend to like to keep
behind closed doors, especiallypublicly and in a professional
sense.
So in that case, I'm okay nothaving that proof, because I
know that those clients that I'mhaving amazing results with
right now are actually giving methese voice notes and these
video testimonials, and I'm justgrateful.
Results with right now areactually giving me these voice
notes and these videotestimonials and I'm just
grateful for the ones who do,and so I'm not gonna dwell on
(10:49):
the ones who don't.
I'm just gonna continue to sendpeople like this who say, hey,
have you worked with anyonebefore?
And I'm gonna say, yes, hereare some testimonials you can go
see on my website.
Feel free to listen to them,watch them, read through them.
There are so many good ones andI have stories beyond stories,
(11:11):
beyond stories of other clientswho have had successful results
where I just won't share theirname.
But that's something I trulycan talk about in private and if
you want that, I'm happy, I'mhappy to share.
But please know that justbecause there's not public
social proof doesn't mean thatthere isn't proof that this
works.
So the next thing that he askedme was you know, do you think
that you would have been betteroff if you had just gotten a
(11:32):
license in therapy or, you know,a counselor license or
something of that nature?
And I said no.
He was like why?
I'm like, well, I say no, and Isay no confidently, because
when you get a license, they putyou in a box and you have to
stay within that box.
You have to follow their rulesor else they'll take that
(11:53):
license away.
And now you're left withnothing, just a bunch of debt
from getting the license, andthat's not how I work.
I wanted to be able to do thethings that I was called to do
with clients.
I wanted to actually be able tomake change in their lives, and
when I recognized that therapywasn't necessarily the avenue to
do that, I decided not to putmyself in that box, because I
(12:18):
knew that all of the things thatchanged my life were outside
that box.
So for me to be able to utilizethe techniques that helped me
grow and become the person thatI am, I needed to make sure that
I could dance outside the linesand that I didn't need to stick
to a specific set of rules tobe able to make that happen.
So that's why I didn't go intotherapy.
(12:39):
That's why I decided to usethese alternative, holistic
modalities that are going to behere to actually support us in
the process.
Now, part of that is that what Ido is very, very different from
therapy.
So let's talk about it.
Let's talk about what thedifferences are between
traditional therapy and what Ido with healthy emotional
(13:01):
regulation, utilizing thetechnique mental and emotional
release.
So what is the difference?
Well, one therapy is typicallyjust CBT or cognitive behavioral
therapy, where you just talk itout.
Right, you're going to talkthrough things and they help you
bring awareness and, hopefully,learnings along with it.
Then they just give you somehomework and send you on your
way.
It's kind of like showing upand unpacking all of your
(13:25):
baggage and then the moment thatthey look at their watch and
like, okay, we're done, and youjust gather all that baggage
back up and then walk out intothe world and you got to figure
it out on your own, doing thehomework alone, until you come
back and they just do the samething on repeat.
Versus in the sessions with me,they're not 60-minute sessions
or 45-minute sessions, they'reactually 90-minute sessions.
(13:46):
And the reason that my sessionsare 90 minutes is because we do
CBT cognitive behavioraltherapy, talking through the
problem and change work, wherewe spend about 20 minutes
figuring out what the problem is, where you're having a block,
what is that speed bump?
What's that thing slowing youdown or getting in your way,
holding you back.
Once we figure that out, thenwe say, okay, let's do some
(14:09):
change work.
That's where we do a limitingbelief, script change.
That's where we do valuechanges.
That's where we might do somedifferent aspects of working
with your subconscious mind, tocontinue to reprogram it so that
it naturally supports thechange that you're looking for.
So we actually do the changework and then we spend the
latter half of the sessiontalking about where we're going,
(14:31):
what we're doing next, what'sthat next thing, how we're going
to actually implement thisbehavior into our lives to see
results.
So there's a huge differencebetween unpacking and having
awareness than being sent homeon your own to do the work, and
unpacking having awareness thanbeing sent home on your own to
do the work and unpacking havingawareness and having someone do
the work with you.
That's a huge difference.
(14:53):
The next difference is anextension of that where therapy
is really a fix it yourself kindof thing.
They're just there to help yourecognize what the problem is,
and then with me, it's really arewire together process where we
kind of determine the targettogether and then we walk the
road side by side.
I sit in the mud with you.
(15:13):
We do the change work together.
It is a joint process.
Therapy is also like imagine youhad a leak under your sink.
Well, therapy, it slows thedrip.
It's really there just to focuson the symptoms.
It's just going to wrap sometape around the pipe and just
hope that it slows it down.
Well, meanwhile, with me, Ijust replace the pipe altogether
(15:35):
, because we are focused ongetting to the root of the
problem, because that's reallywhat matters.
So don't go to someone who'sjust going to, you know, do the
cheap trick and tape up yourpipe.
Go to someone who's actuallygoing to take the time to turn
off the main water, to take outthe old pipe and to help you put
in new piping.
That's actually going to makeit easy and effortless for you
(15:58):
to get change.
The next thing that therapy hasthat I don't have is they can't
share personal stories.
They can't share personalstories, which puts them on
almost a pedestal in a way, kindof looking down at you, and
that does not feel good toanyone to be micro-analyzed or,
like you know, no one wants tobe psychoanalyzed, no one wants
(16:20):
to be looked at like they'rebroken.
Yet in my world, I can sharepersonal stories and in fact, I
love sharing personal storiesbecause it helps people relate
to me and recognize that I'm nottelling you to do something I
haven't done myself.
I have walked this road and Iknow it's difficult, so I'm
going to be here with youthrough every step, versus just
(16:42):
looking at you and go well, thatsucks, that must be hard.
No, I'm going to sit here andgo.
I've been there.
Let's do this together.
Or maybe I've never experiencedthat, but I can say you know
what this sucks.
I'm going to sit here with you.
Let me tell you about a timethat something else happened to
me that was similar to this andthat.
Or maybe I tell a story ofanother client, or maybe I tell
a story of another client, ormaybe I tell a story of someone
(17:05):
else in my life, but that's notsomething traditional therapy is
allowed to do.
There's something there thattakes out that human connection,
in my opinion, and so, for me,I really love the aspect of
sharing those personal stories,and I do feel like that actually
brings me closer to my clientsversus separating me and putting
(17:25):
me on a pedestal.
The next thing is they have somany limits and rules that they
must follow in therapy to where,essentially, they're kind of
drilled down to just how doesthat make you feel?
And having you talk about yourfeelings isn't going to help you
release your feelings.
It's just going to help amplifythem, because it's putting your
attention on it and where yourattention goes, your energy
(17:48):
flows.
So let's not talk about thesadness anymore.
All you're doing is ingrainingthat loop even deeper and deeper
and deeper, versus on the otherside, I can do what I need to
do to help you get radicaltransformation.
So I'm not going to continuethat loop.
I will ask you about thosethings enough to light you up,
(18:09):
to get you feeling it, to getyou sad, mad, frustrated, angry,
whatever it is.
I am here to get you feelingthat emotion because once you're
feeling it, then you can healit, then you can process it,
then you can let go.
That's where we would then moveinto our change work, into the
techniques that then will allowus to actually release and let
go of that sadness, anger, hurt,fear, guilt, shame, whatever it
(18:31):
is that you are experiencing.
It's not just about having theawareness.
It's about having the awarenessthen choosing to let it go.
And that choosing to let it gopiece is where therapy falls
short.
Therapy has no end goal.
Therapy just wants you to bookanother month, just wants you to
(18:54):
book another session.
Let's just book another one.
Let's just book another one,while me, on the other side, I
aim to graduate my clients.
I actually prefer to work inshorter, smaller containers with
my clients because I'm lookingto get you fast, quick, radical
change in your life.
I'm not looking to have a three, four, five-year client Now.
(19:16):
That would be great and you canwork with me for that time.
But after six months we betterbe moved on to a new area of
life, because I will notcontinue to sit and talk about
the same relationship, businessor physical problems month after
month after month after monthafter year after year after year
.
It's just not what happens inmy containers.
In fact, the last two clientsthat I worked with over the last
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six months, my process hasbecome so pinpointed, so direct,
so fast that I graduated bothof them.
One of them graduated sixsessions ahead.
That's a month and a half.
Actually, six sessions is threemonths early.
Right, someone, six sessions.
The other one had four sessionsleft.
(20:01):
So one person I graduated threemonths early and one person I
graduated two months early.
That doesn't happen in therapy.
In therapy, they want you tokeep coming back, no matter what
, because, oh yeah, we'resupporting you.
Oh yeah, there's this.
It's like no, don't continuethe drip, change the piping
(20:23):
Right.
No, don't continue the drip,change the piping right.
Come to me, get radical changein your physical health and then
six months later, go, jaina,I'm ready for radical change in
my business Cool.
Six months later, jaina, I'mready for radical change in my
family life Cool.
Six months later, jaina, I'mready for radical change in my
spirituality Cool.
Six months later, jaina, I'mready for radical change in my
(20:43):
personal growth, in my personaldevelopment Awesome, six months
later.
Now we're like three years downthe line, loop it right back
around to physical health, thenbusiness, then that and whatever
order works for you.
But look at that, that's adifference.
You work with me for threeyears and you get six different
areas of your life worked,through all of the baggage and
(21:04):
limiting beliefs.
Imagine where you would be.
Meanwhile, I have clients whohave come to me in our clarity
and discovery calls.
And these clients tell me Jaina, I've been in therapy for 10
years and have not gottenresults.
Why would working with you beany different?
And the difference is thattherapy breadcrumbs you.
(21:27):
It gives you just a little bitto keep coming back right, just
enough to keep those hungersignals going, just enough to
get you to book that nextsession.
Meanwhile, for me, I give youthe whole damn meal.
The whole thing up front.
First, because my clients get abreakthrough session, and a
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breakthrough session is a 12hour day with me where we go
through all of your personaldetailed history to figure out
and light up all those thingsthat you're struggling with.
Then we do MER mental andemotional release and we let all
of that energy go and then atthe end of the day we sit down
and we build a compelling futurefor you.
To wake up every day excited totake action.
(22:10):
Now that breakthrough sessionis a 12-hour day with me.
It's intense, but not like aheavy.
Intense, it's like a fun.
Intense because a lot of actualradical change is happening in
that moment.
So I give you the whole meal upfront and the follow-up
sessions after that are to justcontinue to tweak, to make sure
that you don't have any slideback, to make sure that you
(22:31):
continue with those habits, tomake sure that you have that
support that you need to installthese beliefs and these changes
at a core level.
That's different than going totherapy, right.
Therapy also is balancing many,many, many clients right.
(22:52):
So they only give you theirattention once you walk in that
door and when you leave.
There's very little attentionpaid between sessions because
they've got so many clients Onthe flip side working with me.
You're limited, as in I'mlimited.
I only take one one-on-oneclient per quarter.
Four clients a year, that's it.
(23:14):
That means that there is aspace for premium service.
That means that my attention isfocused on you, not just in the
session, but before, after andin between.
My clients text me with aquestion, call me with an SOS
when things are going andliterally when shit hits the fan
(23:35):
, they call me and they'refreaking out and I go.
It's okay, I calm them down, Iground them, I help make sure
that they're in a safe place andthat everything is set up.
We get a plan in place.
I pour my love into them andthen send them on their way, and
those SOS calls are gamechanger.
Now, you don't get that withtherapy.
(23:55):
You don't get any of that.
With therapy, you get limitedproximity.
You get a few, maybe an houronce a week, once every other
week, once a month, that's it.
Yet with me, you get expansiveproximity.
Depending on how much youinvest into what offer, you're
going to get more and more andmore proximity to me.
(24:16):
Now, my one-on-one clients arenot the only people who get to
experience breakthrough sessions.
In fact, my Her BreakthroughExperience is a breakthrough
session just across four days ina group.
That's it Same three-stepprocess.
It's just spread out across acouple of days and you get to do
it with other people.
And I find that it's really,really powerful when you
(24:38):
recognize the difference betweentherapy and this alternative to
therapy, the difference betweentherapy and this alternative to
therapy.
Healthy emotional regulation isnot therapy.
It supports therapy.
It can be used as a partner totherapy, because therapy is not
a bad thing and it is great forso many.
But if you're actually lookingfor change, therapy is not going
(25:01):
to give that to you.
So no, a therapy license wouldnot have helped me.
It would not have done anybetter for me and in fact,
probably would have put me in abox that would have made me
miserable and eventually I wouldhave made my way back around to
where I am today.
So I believe it was just ashortcut that I took by not
going the long way and makingsure I focus on what feels in
(25:23):
alignment for me, because when Itrust my gut, things go right.
When I listen to everyone else,well, yeah, you can imagine
what happens.
Then the other question that heasked me, which I thought was a
super important question toaddress, because I get this a
lot, and it's why only women?
(25:43):
Why are your retreats womenonly?
Why do you promote everythingas women only?
Well, here's a clarificationfor you.
I actually do work with men,but I only work with men in a
one-on-one virtual container,meaning the only offer that I
have for them outside of joiningmy app because that is a free
resource for anybody You'rewelcome to go listen to those
(26:05):
meditations, you're welcome togo utilize the affirmations, all
of those neat things that'sperfectly fine, but outside of
that, the only other offer thatI have for men is my one-on-one
container, and the reason beingis because I worked with men for
two years and I found that theyonly close up in groups.
It's very, very difficult to getmen to actually open up in a
(26:25):
group forum because their ego isthere.
They want to puff their chest,they want to be the man, they
want to be seen as having it alltogether, and so, for me, I
found that men actually preferto speak to me about their
emotional struggles in private.
They don't want people to knowthat they're struggling with
these things right so they getmore results.
They get better results, fasterresults when men are one-on-one
(26:52):
.
Now the flip side of that,meanwhile, women they thrive in
groups.
Women absolutely open up morewhen they feel connected and
they can relate to other people.
So all it takes is one woman toshare her story in that group
and then the next woman shares,and the next woman shares, and
there is something to bringingpowerful women together in a
group.
They absolutely love it.
So I find that in my one-on-onecontainer women do not
(27:14):
necessarily always do the best,because they have a stronger
internal voice, typically a lotmore self-doubt, especially that
one time a month that comesaround.
That self-doubt just increasesa good bit because of our
hormonal shifts.
So women tend to struggle alittle bit more in the
(27:34):
one-on-one container.
They have a lot more slide back, or they kind of make progress
and then slide back, and thenthe next session we got to make
progress again and slide backand I just find it's a little
bit harder to get them to stickand stay.
But when they're in a groupformat, oh baby, it is so easy
because there's thataccountability, there's that I'm
declaring this in front of agroup.
Now they have these people'sphone numbers.
(27:55):
Now they're just going and likethere is something to it.
I also find that the reason whymy breakthrough experience
specifically the reason why thatis a women-only event is
because six out of every 10women have been sexually abused
in their life by men, and thatis 75% of the baggage that I
(28:20):
help women release.
So I can't bring a man intothat room because I'm asking
attendees to be vulnerable.
I'm asking them to let theirwalls down.
I'm asking them to embracetheir feminine and share these
stories so they can get it outof them.
(28:43):
These stories, so they can getit out of them.
And I'm telling you, a woman isnot going to open up about the
horrible things that a man didto her if there's a man sitting
right next to her, because itcould even just be the fact of
not wanting to make him feel badfor being a man, being
associated to another man whowould do something like that.
(29:03):
There's just something aboutthe level at which women open up
when they feel that safety ofonly being surrounded by the
feminine energy.
There's something thatamplifies that feeling of
femininity when you're in thatcircle of feminine, divine
(29:25):
feminine energy, because thatlooks like wild dancing and
sensual movements and laughingand crying and just being
present.
And I'm telling you, a man candistract from all of that.
A man can distract and it cancause a woman to just close up,
(29:46):
hold back out of fear of beingseen, out of fear of being
watched, out of fear of, um,what's my husband going to think
?
Right, if I have people allsleeping in the same house
together and I have twodifferent sexes, like that can
be a risk.
And that's not a risk I'mwilling to take, because I've
gone to events before where it'sco-ed and felt the need to lock
(30:09):
my door every night.
And that's not something I wantthese women to go through,
because the idea is to help themfeel safe.
The safer I can help them feel,the safer I can make that
environment, the more likelythey are to see the change they
want, because they're going tobe in a space that allows them
and really supports them in therelease of those old stories.
(30:29):
So this is why my team,especially my photographer and
videographer, must be women.
Now, that was the hardest partof these retreats was finding a
photo video person, because youknow photographers a lot of
women are photographers, but notvery many women are
videographers, and so I keptgetting asked over and over
Jaina, why?
Why does it have to be a girl?
(30:50):
Why can't it be a guy?
I got so many friends who areguys, who are videographers.
Why can't it just be one ofthem?
Imagine a woman trying to shareher sexual trauma with a man
with a camera walking around theroom recording her or putting a
mic in her face.
That could very well triggersomeone's trauma, depending on
(31:12):
what the abuse was.
So these are all things I'mthinking about.
These are all things that Ikeep on top of mind.
I know that I'm going to be tooyoung for some people, and
that's okay.
Until they release thatlimiting belief, they will not
see the full transformationthey're looking for, because
they'll never open themselves upto learning from everyone
(31:33):
around them and they're missingout on lessons each and every
day.
I understand that some peopleare not going to choose me just
because I don't have a license,and that's okay.
I understand that some peoplethey're not going to choose me
just because I don't have alicense, and that's okay.
I understand that some peoplethey're not going to choose me
because I don't have a socialfollowing and I don't have the
social proof that they'd like tosee.
But here's the thing I knowthat the people who truly want
(31:56):
what I have to offer are goingto say yes, and I'm only ever
looking for those who are hellyes, because I'm not here to
convince anyone.
So the last thing that I had aconversation with this friend
about was a topic of a name of aperson that we mutually knew
(32:20):
came up and I said, oh,absolutely yeah, she's on my
list of people to reach out toto see if she'd like to attend
this retreat, because I reallybelieve that it'd be great for
her.
And he's like why?
Her?
She's already successful, she'salready healthy, she already
has a really great marriage.
Like what does she have to come?
And?
Like, fix, there's nothing inher life that needs to be fixed.
I'm like, oh, you really don'tunderstand what my retreats are.
(32:42):
I'm like, oh, you really don'tunderstand what my retreats are.
So I'm not fixing people.
It's not about that.
This isn't a.
Are you desperate?
Do you want your business to dobetter?
Are you not making enough money?
Do you hate your body?
Are you having a hard time inyour marriage?
Like, that's not what this is.
What this is is an emotionalreset, and every single one of
(33:02):
us needs an emotional resetright.
When he said to me why her, Isaid because she's a mom, and
that leads me to assume she'soverstimulated, she's highly
emotional, she's struggling withdifferent things, she's got a
lot on her plate and sheprobably doesn't prioritize
herself very much.
(33:23):
Most moms don't take solo tripsto just focus on themselves for
a few days.
It's either a trip with thekids, for the kids, or it's a
business trip, or it's somethingfor a bachelorette party, or
it's someone's birthday or it'swhatever.
It's always for a reason.
It's never for her, it's neverto focus on herself, it's never
(33:51):
to spoil herself.
So this is an opportunity forthat.
My ideal client is not someonestruggling in business.
In fact, my ideal client issomeone who is successful in
business, because what I have tooffer is a maintenance package
for her emotions, to help hermaintain that success and
continue to grow to the nextlevel.
Because I guarantee you, nomatter how successful anyone is,
(34:12):
they always want more right.
Elon Musk is the wealthiest manon the planet right now, I
believe last I checked, actually, markets have corrected
recently, so probably not and heis always seeking more right.
So the same thing goes here.
The subconscious mind alwayswants more, and so I know that
even the most successful womenhave a next level.
(34:33):
They have another version ofthemselves they're looking to
become.
They have something holdingthem back from that and this is
that opportunity to let go ofall those things holding them
back, redesign that next versionof themselves and step into it.
This is that opportunity, soshe's actually a perfect fit.
I love the fact that she's gota successful business, a
(34:54):
successful marriage and ahealthy body.
Those are the people I'm lookingfor those who are wellness
focused, who are successfulbecause they're high achievers,
they're overachievers, they'rehigh performers right, high
achievers, they're overachievers, they're high performers right,
these people.
They go, go, go.
Lots of masculine energy,achieve, achieve, accomplish,
drive.
When is their opportunity toslow down, to become clear, to
(35:18):
escape the responsibilities ofbeing a mother and a business
owner for just a few days?
Hell, when was the last timeshe got spoiled?
Because I'm telling you at mybeach retreat you're going to be
spoiled.
A massage, private chefs, 9,000square foot mansion right on
(35:40):
the water, the Florida coastmansion right on the water, the
Florida coast private pool,private tenant court, private
gym all the things that youwould need to feel spoiled in
luxury.
And if luxury is not your thingand you're not really looking
to spoil yourself and you wantsomething a little more stripped
(36:01):
back and rustic, then my cabintrips are going to be perfect
for you, because those are superstripped back.
Those are another luxury, verylarge cabin out in the woods.
Now this one is miles and milesaway from anyone else because
they're usually on acreages andso we can go hiking, we can go
outdoors, we can go do differentadventurous things.
(36:24):
It's more of like a communalcooking together.
Everybody is just kind ofsitting around the campfire and
telling stories.
We're still going to have thesame MER experience.
You're still going to get to gothrough mental and emotional
release.
We'll still go through all ofthe same emotional releases.
There's just no massagetherapist coming in, there's no
private chefs.
(36:44):
It's not like this hugelyluxury experience.
And it also allows me to beable to pull the price back a
bit because I don't need allthat extra financial buffering,
right?
The reason that the beach tripis priced where it is is because
of all the luxury aspects thatare added to it.
The beach trip is priced whereit is is because of all the
(37:06):
luxury aspects that are added toit, so I was able to half the
price for the cabin.
Now there are less rooms in thecabin as well, because it's a
little bit smaller than thelarger property that I found for
the beach, but five people canattend this retreat for half the
price of what it is at thebeach, and so you get to choose.
The emotional reset is here foryou and everybody needs it,
(37:27):
Trust me.
Well, we're probably good 2018,2019, but 2020 filled all of our
cups to the brim, and sincethen it's only been like a leaky
faucet drip, drip, drip.
If you've ever seen a cupthat's full to the brim.
It gets to this point wherethis almost like this bubble
starts to occur on the topbecause it's just like the seal
(37:49):
hasn't broken.
And then it gets to a point towhere that last drip and it like
dribbles over the side, andthen it starts again building
that bubble and it gets to thatpoint where it just dribbles
over the side.
It's almost like your cup isfull and you have this small
leak dripping, and every timeyou get to that point where
you're about to burst, you havea big cry, you have a big moment
(38:09):
, you have a big outburst andthat flows over the edge and
then you start to drip and itstarts building, building,
building and then an outburst,building, building, building and
an outburst.
Well, when you come to the HerBreakthrough Experience, it's
like taking that cup and justpouring it all out, starting
(38:34):
over with an empty cup.
Now, when you go home, you'regoing to have the experience
that I continue to hear.
Still what?
We're six weeks past our tripin Vegas, our first women's
retreat and I still, to this day, have mothers telling me Jaina,
thank you, I am so much morecalm with my kids.
I don't yell at them anymore.
I feel grounded.
Every day, I'm peaceful.
I have not felt this in so longbecause they were just bubbling
(38:56):
over in anger and rage.
They were frustrated withthings left and right all over
the place.
They were unable to makedecisions.
It took forever to do anythingbecause their brain had no
capacity for it, because theywere so overwhelmed with these
emotions it was just pouring outof them.
Imagine going somewhere thatlets you get all of that out.
(39:17):
Imagine having an empty cupagain.
Man, man, the lightness youfeel when your cup is empty and
someone does something that usedto piss you off and you just go
.
Hm, that's interesting.
There's something to that andI'll tell you, anger is just the
(39:41):
first emotion.
Anger is usually the emotionthat's protecting all the others
.
It's usually the one that isalmost like an umbrella just
kind of covering them.
The moment that you releasethat anger, you will recognize
it wasn't actually anger.
The anger was protecting youfrom feeling the sadness, the
fear, the hurt, the guilt andthe shame that you have been
(40:08):
carrying.
So if you're angry, it'sprobably deeper than that, and
if you're sad, it's deeper thanthat.
And if you're sad, it's deeperthan that.
And I am here to help walk youthrough that, because we all
deserve it.
Whether you're a mother, whetheryou're a business owner,
(40:30):
whether you're I don't know youcan just be a single woman with
some trauma or a hard job, right?
Maybe you're in corporate andit's just a lot of pressure.
Who knows?
We live in a world where youcould just be a regular nine to
fiver and be struggling paycheckto paycheck, and you all need
emotional release.
Now I am fully, fullyknowledgeable that my retreats,
(40:54):
my breakthrough experience, isnot within the budget for most
people right now.
I get it.
I'm seeing the markets, I seethe inflation.
I'm living this life just likeeveryone else, and I know that
that is there for those who doneed it, but we have other
things right.
So join the waiting list forthat so you can just be on the
(41:14):
waiting list for that retreatwhen you're ready.
Join it because it's growingand the more and more that
waiting list grows, the moredemand there's going to be and I
don't know that I'm going tocontinue adding more retreats
because I want to maintain anice balance in my life.
So right now we're looking atonly one retreat per quarter and
those are going to startfilling up pretty fast.
(41:35):
So join that waiting list sothat you're notified every time
we have new dates release oranything of that nature.
So to stay up to date, justjoin the waiting list, even if
now is not the time.
We'll just put you on oursecondary waiting list and we'll
continue to follow up everytime we have a new retreat date
launch.
In the meantime, if you wouldlike to kind of get in the
(41:55):
energy of it, if you want tolearn the mindsets behind this
emotional release, thefoundational topics that you
need to actually be able to getthe most out of your retreat,
the first step is attending thevirtual Becoming Her event.
Now this is an intro event.
How this works is my firstretreat back in February in
Vegas.
(42:15):
I ran the retreat in a way thatI both taught and gave the
experience, and one of thebiggest pieces of feedback that
I got from the girls was thatthere was a lot of teaching and
they wanted more experience.
They wanted more free time tobe able to process, they wanted
to be able to have moreconversations, they wanted to be
able to just be and not have toconstantly be learning, because
(42:39):
there's a different headspaceto be in.
So I took the advice and I saidcool, so I split it into two
events.
Now we have the intro event.
This is all the mindset right.
This is all mental mindset work.
This is everything you need tohave the foundation to really
understand how your reality iscreated, how your limiting
(43:01):
beliefs form, what's happeningwhen you're communicating
something to someone else andthey're not getting it right.
All of these things are thingsthat we address so that you can
go into the retreat with all ofthe knowledge that you need to
be able to just experience andto be able to get the best
experience, you have to havethese beliefs and you have to
(43:22):
have this knowledge, otherwiseI'm setting you up for
questioning yourself and notgetting results.
So if you are excited about theretreats, the first step is the
Virtual Becoming Her course.
Now there are two versions,right?
You can either take the courseon the app, where it's just
videos, for $99,.
You can get pre-qualifiedthrough watching these videos,
answering some questions, andthen you get on a quick call
(43:45):
with me it's about 30, 45 minutecall, depending on what kind of
time we need and on that callwe'll chat.
We'll chat about what youlearned in the videos, what you
took away from it, what yourfoundational knowledge is, and
then I'll be like hey, okay,cool, it sounds like you're
pre-qualified, let's go aheadand get you set up.
Here are the retreat dates.
Which one would you like to do?
(44:05):
Or we get on the call and go oh, that's awesome, there's still
a little bit more that you mightneed to be able to get you
ready for the retreat.
So let's move you into, maybe,a coaching container.
Maybe that's when I would offerto do some one-on-ones with you
to just get you up to speed andget you ready for the retreat
right.
This is where the customizationcomes in, but with the course.
It is fully self-led.
(44:26):
So $99 gets you access to aboutsix hours worth of educational
materials, workbooks, all sortsof different journal prompts,
activities.
It's also going to have themeditations in there.
It's going to have the movementsessions.
You're going to have some her,all of the things that you would
have experienced live with me.
They're simply virtual, on yourown pace.
There's also the live virtualbecoming her events that I'm
(44:48):
going to start running once amonth April, may and June to be
able to allow people to tune inonline and learn the same things
, same content.
Instead of it prerecorded, it'slive.
You can be live with me.
A lot of people like thatenergy.
It's a little bit easier tofocus and you can ask questions
as we go.
You can participate, you can bea part of it.
So if that's more your lane, ifyou prefer to be live, then the
(45:10):
virtual live is for you.
And then at the end of the year, towards the latter half of the
year, in july and august, we'reactually going to be running
some in-person becoming herevents where we're going to get
a little Airbnb over in a little, a 14 bedroom Airbnb over in
Kissimmee where we're going tohave people come in and you can
learn live in the room.
Then you get to connect withpeople on breaks, then you get
(45:32):
to have the lunches where youtalk to each other, then the
meditations are in person, thenthe movement is in person.
So it's up to you.
Do you like self-led coursesthat you do on your own time?
Do you prefer to have somethingon the calendar where you're
doing it live and you're havingsomeone watch you and you've got
to pay attention?
Or are you an in-person kind ofperson and you would prefer to
(45:52):
be in person for that experience, for a three-night experience
in Kissimmee, florida, to beable to get prepped and get in
the right space for the retreat?
It also kind of gives you thislittle insight as to what the
retreat is kind of like, becauseour intro events are modeled
exactly the same way that ourretreats would be modeled as far
as the agenda and the thingsthat we do.
So it's a great way todetermine whether it's for you
(46:14):
or it's not.
It's simply the mind portion ofit, the mindset version, because
the retreat itself is the heart.
So if you think about it thisway, do you need help with your
head and the foundationalknowledge that you need to make
change or do you need help withyour heart and you just need
someone to guide you through theprocess of releasing the
emotions.
So that's what we did.
We separated the two.
(46:34):
We have our mental side and ouremotional side, and simply
everybody needs to go throughthe mental side before they get
to the emotional side.
Then, once you go to a retreat,then you can just make it an
annual reoccurrence, where nowit's your annual reset and you
just go every year to releaseall of the pent up emotions that
you've had from the year prior,reset yourself and then go back
(46:55):
to work, go back to life, doyour thing.
It's like your annual reset.
And this annual reset, then, canbe supported by joining the
mastermind, which you can onlybe a part of if you've ever
attended a retreat before, andthat mastermind is there to help
you, on a monthly basis, justmaintain that energy, just to
continue to go forward, tocontinue to support you through
(47:17):
the emotional problems that aregoing to come up, because life
happens and I'm sorry to tellyou, but it's not always going
to be smooth.
Things are going to happen thatyou can't control, and now is
the time to create the communityfor support that you can go to
when those things happen.
Now is the time to put a coachon retainer that you can call
(47:39):
when you need those SOS calls.
Don't wait until the shit isspreading on the walls because
of the fan to call someone andtry and develop rapport and get
that support that you're lookingfor.
Do it now.
Do it while things are good.
Have someone in your corner tomaintain the good days.
Don't wait until they're baddays and then try and fix
(48:00):
everything all at once.
The other thing that I have tooffer for those who maybe the
intro event's a little bit toomuch, maybe three nights in
person is too much, but they'restill an in-person person.
They still want to kind of getthe vibe for it and see if this
is for them.
Well, here's what I have foryou.
Recently I had someone ask mespecifically for this.
She couldn't do anythingovernight, she wanted something
(48:21):
local and she still wanted toexperience what it feels like to
experience healthy emotionalregulation.
So I said, all right, I'm goingto create a Her One Day
Immersion and what this is isI'm going to open the doors to
our home and I'm going to invitepeople who are local to the
Orlando Florida area in toexperience movement, meditation,
(48:42):
mindfulness, manifestation andmore.
You're going to be able to havea healthy lunch, you're going
to have some opportunities formicro coaching with me, and all
of this is going to be at a muchmore affordable rate than what
the retreats are, because you'regoing to be able to just show
up and be.
(49:02):
We all need that, you know,every now and again to go in and
just have some time.
Maybe we don't need a fullemotional reset, but we just
need a quick cry.
Maybe we just need somethingthat helps us feel a little calm
and peace.
I'll tell you the home thatwe've built here it vibrates
calm and peace.
So if you're looking for aluxury getaway or a little mini
(49:24):
opportunity to step into somecalm and peace, then this is for
you.
This one day immersion wascreated specifically for you and
we're going to start once amonth April, may, june and July.
We will be having once a monththese events.
So if you're interested in that, if you're local to the Orlando
area, or if you will be localto the Orlando area in those
months, let me know and I'llgive you the dates and we'll get
(49:45):
you set up to be able to attendand come hang out for a day.
So I really think that that'sgoing to be something super
transformative for those whochoose to do it.
So if you love this, if you areso excited, revved up, ready to
go, you want to experience thisbreakthrough experience, then
keep updated by following me onsocial media.
At jainaswan and at healthyemotional regulation those both
(50:09):
on Instagram are places that wehang out a lot.
You can also subscribe to myemail list to stay up to date on
all of the dates, announcementsfor future retreats and get
ahead of the waiting list.
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