289: [Damion Lupo] From Rock Bottom to Real Estate Revolution

Episode Transcript
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>> Anthony Weaver (00:00):
This episode is sponsored by
ownyourimpactmedia.com

>> Damion Lupo (00:04):
Your most important thing is to have a life of purpose, which I will
tell you, Trump's passion all day long, when you've got
purpose, that's great. That's what's going to pull you through all the
other stuff. But you've got to open up space. And what's
happening is people are consuming all their time and energy to make money for
the stuff that they don't really need to impress people they don't really know for things
that don't really matter. And that's. That's the big shift. You

(00:24):
gotta, like, simplify things and open up some space and then
go after the purpose, not the passion.

Welcome, everybody, back to another exciting show of the about
that Wallet podcast, where we help the Sam's
generation build strong financial habits so that you can
spend your money, talk about money, and even
enjoy your money with confidence. So
today I have the awesome opportunity to bring on
somebody who has been
flat broke, who also has

(00:54):
been up on the rise, but then lost it
all. And then he's back here to tell his story
and, um, on his way to half a million
dollars in real estate and so many
other ventures. And his name is Damion
Lupo. How you doing today, sir?

I'm good. How you doing?

Doing all right. Fantastic. So
what's. What's been going on with you lately?

I'm sitting here doing what Elon's doing. I'm, you know, building a
rocket to. To Mars, kind of. I mean, it's.
You know, my life is. Is about solving a giant
problem, like Elon's species survive.
And I'm. I might. We were talking bantering, um, before the
show here, and, you know, helping America
fix the housing crisis. Houses are too expensive. There's

(01:40):
not enough of them. And so I've been spending the last few years of my
life really narrowly focused on that one thing,
to the point where I popped my head up this last year, and I was like, what
year is it? I don't even know what's happening because I've been so
fixated. And it's. I mean, when you build a
unicorn, that's what happens. You literally go into a. Into a unicorn
hole, like a rabbit hole, and you don't come up

(02:00):
until way later. And then you say, what happened? What. What happened to the world?
Cause it's. That's your entire focus, and that's what I've been doing.

Yeah. And one of the things that I've always
hear a lot of people talk about, uh, like they say, there's
levels to money. Right. And the mindset also changed
too. So you always hear, well, you know, follow
your passion, solve a problem, you make money that way.
A lot of us, we struggle to try to figure out, like, how are we
even going to live day to day. Especially, um, when I

(02:26):
focus with the sandwich generation. You got a kid and toe and then a
parent, uh, that you take care of at the same
time, um, how do you
actually go from that mindset? My, that
mindset shift from hey, I need to make this
money to now I'm solving problems.

So, so there's a couple of levels that people, people tend
to go right into. It's almost like I have, look, I have
three levels of wealth. I've, I have your secure level, I have your comfort
level, and I have your rich level. And then there's this like
fantasy passion level play with and they say,
follow your passion and it's. And life is bliss. You'll never work a
day in your life and all this nonsense. And I'm not saying

(03:04):
you should be miserable the rest of your life. This isn't some Buddhist, like
seance training or something. But what I'm saying is that if you
follow your passion, there's going to come a day probably relatively soon where
it's not as much fun and you're going to go chase another shiny
nut because you're going to say, well, I want to do passion. And this
isn't, I hate this. Like, bookkeeping sucks. I'm not a
bookkeeper, whatever that thing is. So how do you balance

(03:24):
it? What do you do? Well, first off, the reason that people go, I don't
know how I'm going to do this, um, how am I going to go after and build something
or create something or passion or purpose? The reason they
don't, they don't have any energy left because they're working
to survive. But the problem is we've, we've up
leveled using Parkinson's law, meaning we've gone to
the point where our expenses keep running in, they keep chasing

(03:45):
our income. And I, I can tell you that most people
are spending more money than they have to, but they, they think they
have to, but they're choosing to. So what I'm getting at is when
you can, you can say, okay, what do I really need? If, if your
most important thing is to have a life of purpose, which I will tell
you, Trump's passion. When you've got purpose,
that's great. That's what's going to pull you through all the other stuff,

(04:06):
but you've got to open up space. And what's happening is people are
consuming all their time and energy to make money for the stuff that they don't
really need to impress people they don't really know for things that don't really
matter. And that's, that's the big shift. You got to like,
simplify things and open up some space and then go after the
purpose, not the passion. That's the trick.

Because, I mean, you've helped so many.
Well, you helped so many people, but also you started so many
businesses. Um, what was
it that kept driving you to start all these different
businesses when you're trying to chase the dollar at the same time?

So, uh, the, the shift was I stopped chasing the
dollar. And what I did is in the beginning,
I mean, I made millions of dollars chasing the dollars, but it was never
enough. And so I was like, man, I just, I, you know, I got, made a million, need
to make two. I got a Ferrari, now I need another one. And
it was, you know, I went from, you know, not having
anything and, and I like my first

(04:58):
house, I, I bought a rental house on my credit card. I had no
money for a down payment, so I used my Visa.
I really, truly came from nothing. And my, my
Visa limit was like 10 grand. So it's not like I
started, I did not start like Donald Trump started with a 10 or $20 million
thing. I, I had Zippo. So, you know, people could probably
relate to that. And, and so

(05:19):
there's, there's a process where I said, okay, what, you know, what's the
minimum I need? I wasn't out there blowing money on fancy
bags or, I mean, I had, I had a used car and
I mean, it was really simple. And I, I, I was a roommate.
I didn't even have a, a place where I had a roommate. I was the roommate. I was the
250DOL was.
It was making those choices. And I, I don't think that

(05:39):
anybody in the United States has the
excuse that their life is too hard or they have too much
going on because we always have this spare time. We
all, everybody does. Even if you have a brand new baby, we
choose to spend it on things that are not moving forward. Our
life and our purpose and our vision and, and we go, I'm
tired, man. I just need to watch some television because my brain's fried. I

(06:00):
understand. But if you start investing, whether it's an hour a
week or something, in that bigger future,
Vision, things start changing, but most people don' started.
They go, I don't have time. I'm like, you do have time, but you're choosing something
else. That, uh, years ago, the President of the United States was
working out every day, and I had people telling me they didn't have enough time to work
out. And I'm like, you're busier than the President of the United States. No,

(06:20):
you are lying to yourself. So that's. You got to
stop lying to yourself. You want the, you want the hack. Stop lying.

When, when was the. The lie
stop being a lie to you?

When a lie stops being a lie? Yeah,
I don't know that. A lie is never a lie unless you, unless some. You
get some new information that proves that you're. That you've been lying and it's actually
the truth. So, I mean, it's. And
this is about subjective reality versus objective reality. We
have perspective and, and, uh,
it's. Everybody's going to have a different opinion on

(06:52):
reality. There is no, there are no two people that have the exact same
perception. And so ultimately you have to decide, am I
crazy? And is that okay? Because as an
entrepreneur, as somebody that wants something different in their future
than their past, you're going to have to get okay with being crazy.
And what is crazy? Crazy is where you're the only one that thinks the way that you do. And
everybody else looks at you like you're an alien zombie or something. You're like, you
have three heads. And I. You get used to it. The

(07:15):
freedom is when you let go of what other people think about you. And you
say, I'm. I'm. I'm going to believe in myself. And you know when
to quit and you know when to keep going. And sometimes you keep going when
everybody says, stop, I've been there. I've also
kept going when I should have stopped. And you go, well, what the hell?
What's the difference? And it's called experience. And
until you go and you, you spend an extra six months or a year

(07:35):
or five years doing the wrong thing, you don't know what it is,
and you're, uh, not going to develop the confidence. That's where
all that, that's where financial freedom is. It's in the
confidence because you had the experience. You can't hack
that. You have to go through it. And it is not something you do in a
weekend or a month or a year. It's going to take a period
of time. Doesn't take 20 years, but it'll take longer. Than a
month.

Yeah, because I, uh, during my research, I,
uh, noticed that you talked about your parents,
uh, different, I guess you could say, the yin
and the yang when it comes to not
just finance, but far as the idealism that you. The
can do attitude. And can you talk about
that a little bit?

Yeah, it's. It's interesting because parents typically
have two mindsets. They have one. And
there's my mom who said, you could do anything if you want to be a rock
star. And I was like, have you heard me sing, man? I'm scared. The cats.
The cats are running off. They're covering their ears, their little paws. They
are running into the woods and they're never coming back. So
she as this optimistic and supported me. And it was like,

(08:35):
I, I love you and you could do no harm, and you are Superman, like, or
Iron man or whatever. And I was like, okay, thank you.
But that's, that's super optimistic and no other
thinking. And then my dad, on the other hand, is very
pessimistic. He was afraid of everything. And so he was
like, security, safety, it's all about closing
the doors, locking the doors, shutting the blinds, keeping in the dark,
and the boogeyman is going to come hunt you down and kill you and

(08:58):
eat you. So I had two different perspectives,
and I, I tended to go towards my mom's perspective. And then
after I blew up and lost 25 million, I thought maybe my
thinking needs to be a little pragmatic and have some,
um, defensive thinking. Because you can be on the
train and say, the train that's coming at me is going
to move. And you know what? You're going to be dead
wrong. Focus on the dead. And it's, it's

(09:21):
that there's a pragmatic, realistic thinking where you
say, you know what, the train's coming, going to run over me, so I should probably
move instead of saying I will. Will the train
to get off the tracks or stop. Like, there's. You
got to have multiple think. There's a great book called Thinking for a Change.
Highly recommend. Everybody read that because it goes through those
different things. I did a webinar on this. The 11 different types of

(09:41):
thinking. You got to get trained at using the different types of thinking
and let your brain grow those different muscles. Otherwise you're going to be a
lopsided, tipsy, uh, turvy type of person that's
going to fall over all the time because you have one thing leading you and you don't
have a balanced perspective.

Yeah. And the reason why I bring that up is because a lot of the times,
um, as parents, um,
I'm not a parent, but, you know, our parents would actually
kind of heavily enforce in the way how we actually live
and operate today as far as having that huge
discernment and then that kind of, like, you don't want to have
that shame of like, hey, I told you so when you

(10:14):
went to do it, go out there and do your thing. Because you talked about having that
confidence from somebody talking about who's done the thing
versus somebody who's speculating based on their
experience. Um, and that's where I
was getting back to. Like, how can you tell a lie is no longer a
lie? Um, and which you
have proven that it has to be done by doing

(10:34):
the work. And you have all the. The tools and
everything like that. You.
Now that you've done the work, what are the
key points for people who are in their 20s or
even 30s, or even their 40s that are looking
into getting into real estate so that they
don't make those, um, hockey mistakes?

So here's. Here's the. The great truth. You're going to make mistakes. Some
of them are going to be painful and really painful. Some of them are going to be
really expensive. It's all relative, too. Like,
painful. There's pain and then there. Does it hurt? So
I. I can have. I can endure a lot of pain. Done a lot of martial
arts for 25 years. I understand how. What it feels like
to have a punch doesn't hurt anymore. It's just a thing.

(11:14):
And what. In the beginning, I was like, man, don't hit me. I'm gonna
cry. Like, that was like, I didn't want to be hit. Then you get used
to it. You're like, oh, uh, okay. It's just, you know, it's part of it. And it's the same thing
with all the mistakes. With money, we think if we make a mistake,
something's going to eat us. Like, if I make a mistake and lose
$25 or $25,000, I'm going
to die. I can tell you I had jobs where I could be
eaten alive because I worked in the Arctic Circle, where polar bears would actually

(11:37):
come eat you if you missed them. Like, if you didn't see them, they'd eat
you. And I've been in the African safari, you know, on safari,
where if you stumble into the brush and you get between mama and
baby, mama's gonna. He's gonna eat your ass. Like, this is
what. What happens. Money. Mistakes don't eat you.
And so what. What is what? Just.
You get used to it. You get used to making mistakes and that's how you lever

(11:57):
up. And what do you do? Whether you're 20, 30, 40, 50,
and you go I don't know man. I just don't want that many
blows to the head. You have mentors that are helping you
avoid the blows to the head because they know how to move. And.
And you. You get people that have done it. Not people that know about it because
they read about it but people that have actually done it. You want to do real estate?
Go find the people that have done what you've done 10 times

(12:17):
bigger. Don't go buy. Don't go. If you want to go re. Buy a
rental house. Don't go find somebody to bought a rental house. That's the
dumbest thing ever. Because they have zero perspective. They thing.
And if it worked. Terrible perspective. You want the guy or the
girl that's gone out and bought like. You know. I bought 150 houses.
A lot of those didn't work. I wrote a book called Maverick
Mistakes in Real Estate Investing. It was the first million I lost.

(12:37):
Forget about the next 25 million. It was just the first million.
So find the people out there and they're. They're all over the place. There's
lots of dumb dumbs out there paid the dumb dumb tax. I'm one of them.
You get those people and you write them a check which is way smaller
than the check you're going to write when you do the dumb dumb thing. So this
is. That's the hack. Then people go well, I don't know if my mentor
is very good. I was like well, do some damn research.

(12:58):
Ask the questions. Like holy crap, this isn't that hard. And.
And you talk to a few people and then invest in.
If you're not just investing in somebody else like
their perfect advice. You're investing in your commitment.
I can tell you that. You pay attention to things you pay for. And so if you go man,
I only got. I got $2,000 and this mentor is 10.
I'm like all right. What happens if you spent 10,000 you didn't

(13:18):
have. You'd be pretty focused. And guess what probably happened.
That 10,000 you invested probably turn into a hundred thousand pretty damn
fast if you got the right person. 000. So
it's. That's the great hack. If you say well, I'm not going to spend the money because
I'm not convinced they're worth it.
Great. Spend 20 years. What's it worth it? What's your, what's your time,
your life worth? I can tell you there is, there is almost nothing
that I wouldn't write a check for if I, if I can buy a time

(13:39):
machine, I'm doing it. If I can go 10 years into the
future and I can spend money to do it in a year, or I can take a
jet that'll take me somewhere and it, it's like 10 times faster than
hitchhiking. Guess what I'm doing? I'm writing the check. It's about
time machines.

So because you talked about mentorship, what is
the difference or what is your take on
mentorship versus coaching?

Coaches have a lot of great things to say. They can have
really great techniques and uh, coaches are awesome. The difference with
the mentors, mentor has been there and done that. I, I wrote an
ebook like 15 years ago about this and there's
value in both of them big time. The difference is
mentors just, I mean, it's had to be balder and grayer than, than, than
the coaches because they've, uh, they've been there. They had their ass kicked

(14:21):
for so, for, you know, so many times. I like those people
because there's a difference. You get emotional intelligence, you get
wisdom from a mentor that's different from a coach. Coaches
can be trained. Like you go to a therapist. Have they been through
personally all the crap that you're going through? No, but they have a really good
way of, of moving around through it and techniques. So
there's. I, I have one right now that's more of a coach
and therapist than a mentor. And he's

(14:43):
brilliant. Like, he's like a damn cheat code for life. I love
this guy, but has he done this? The businesses that,
has he built a billion dollar company? No. Does it
matter? No. Because I know what I'm doing.
Investing my time in listening to him. I'm not going to
ask him what are the techniques to hire the next 200
people. How am I going to go Take, um, an M and A. How,

(15:04):
uh, am I going to approach an M, M and A? He's going to go, I have no idea.
But let's talk about your psychology, how you're approaching this. Like he
understands what my thinking needs to be in a lot of
ways. So what's, what's the, There
are differences. Are they both valuable? Absolutely.
Understand what you're getting into. I, and I
think that if you have none, that's a bad choice.
You should, everybody should have a coach or mentor. Or both.

(15:27):
And a therapist or all three. Like, you're not going to
go backwards unless you go and spend the money and then
ignore them or. Or just go there and yak and don't pay
attention and do the work. Whenever I go, I do work
afterwards. That's usually two to ten times more
time than the actual time in session. Like,
you go to it. We have the Super Bowl. We're recording this the day

(15:47):
before the Super Bowl.

You.

Do you think that these people do more than just go to the game?
Like, they're practicing. They're practicing in their. In there when they're
sleeping, they're practicing in their mind at dinner. They're doing game
tapes. Like, you got to be willing to think like that.
Think like a pro. What do pros do? Why are they so
successful? Because they're doing all this stuff that you don't
see. That's. That's what you got to do. Same thing.

I like that because when it comes to the
finances, and this is the reason why I harp
on, more than likely the psychology
of the finances and how everybody actually
operate with the money that they get, because we can all get it, but
we spend more on our feelings than we do
the actual logical thing. Like, hey, yes.
Spend your money on the necessity, the necessities. Do you

(16:31):
really need that steak dinner? No, you want it? Uh,
do you really need to eat meat? No, you want it.
Um, and the reason why I talked to you about this, because I know you spent a lot of
time on a mindset, uh, as you were
growing up and going through this process. What, um,
was the thing that
really changed your perspective

(16:51):
on life when you got down to
zero, when you lost everything?

Well, going past zero is even more valuable than going to zero.
When you have nothing, it's one thing. When you have negative 5 million, that's a
totally different experience. And so I got that. And. And it's.
It's like the pain. So we. We tend to pay
attention to things like, for example, when you make a mistake and you
lose, way better teacher than when you win. So somebody that
says, I've never lost money on an investment, I will never invest with them.

(17:17):
I want to know what you've learned when you screw up.
So, uh, you know, that's. That was the process for me. I had to
go through the thing where I lost all that money, ended up homeless,
literally living out of my car in Northern Arizona
in January. It's freaking cold. I don't care where you are right
now. You're probably not living in your car. Some of you might be. But I can tell
you I can relate, and it sucks. And you know

(17:37):
what? I had to make some different. Some different choices. It doesn't
matter where you are. I can tell you that there's a path, there's a road path from
wherever you are to $10 million in 10 years. I wrote
a 10 minute ebook on this thing you can download if you
want later. And it's. There's a process of doing
this. And you're. You're exactly right. Do you want the steak or do you need
the steak? Well, like, I wanted

(17:57):
alcohol, and I did that for many, many
years, almost every day. And, uh, and did I want
it or need it? I absolutely wanted it. But what did I
really want? I wanted the thing that it was associated to it. What
I needed was I needed freaking water to hydrate me and
you know, like. And I needed things that were actually
sustenance, food things. And it's the same thing
with money. We have all these things. You're. You're spot on. It's a, uh, it's a

(18:20):
matter of wants. We, we. But, uh, what happens is we, we
go back, go back, going back to this. We trade our time and
energy for all this crap that we want that makes
us feel better. So we have successful moments. Instead of a
fulfilled life and what we deeply want, at a
core primal level, we want a fulfilled life. We
want to know that there's meaning. We don't want to get to the end and go, oh, man,

(18:40):
I just had a whole bunch, a whole bunch of steak dinners. But I didn't really go after
my dreams, my vision. I didn't connect with people.
Wow. Why was that? Because I was afraid to actually
invest in myself and trust myself and do all
the work. So we just do the things that feel good in the moment.
And unfortunately, society has gotten relatively easy
in this country. In the United States, it's relatively

(19:00):
easy and you can get away with it. And the problem is, you
get to the end of your life, you're gonna go, ah.

That'S gonna be. You go, let's take all the way. Last
words.

Uh-huh.

Uh, but what was it that, that got you out of that
rut? Uh, when you actually come and start coming back,
be like, you know what I need, I need to stop doing
this. Um, I know you say to invest in yourself, but
what was that first thing that got you there?

So there's a, there's a cycle of grief that we.
That you go through for a lot of different things. And so I went through
it. First off, you pretend it didn't happen. You're just like, oh, I'm gonna
ignore it. And then you get really mad at somebody and then you
deny it again in a different form. And you go
through all these things and finally when you move through that. The thing
that they got me through it was I spent 18

(19:51):
months with, with a guy coach therapist and we asked one
question and the question is, what is true? So
you asked about lying. Well, I was do. I was, I was a damn good
liar. Lying to myself and pretending I remember,
look, having dinner with a friend of mine and showing him my
black card, my American Express black card. You can buy a Lamborghini or a
Jet on this thing. And I was all excited. I was like, yeah, I still got my

(20:12):
black card. I don't think I mentioned that it got declined at
Costco when I was trying to buy toilet paper. So it wasn't really, you
know, it was a lie. So what was true? I wanted
people to like me. I wanted the significance. We all
want that. We have a basic human need for connection. I wanted
to connect. And it was unfortunate. There was a lot of
superficial thing

(20:32):
going on with. I'm going to show people and they're going to,
man, did they like me or my black card? I think, I don't know, man,
like probably a combination that's like, ah, he's got a black card, he's going
to pay for dinner. And you know, I wasn't not
with the black card because that thing was off. And ah,
so getting to the point where I was willing to do the work and asking what
is true?
That's, that is true for everybody. Going deeper

(20:53):
into what is true. It was one question for 18
months over and over and it would just layer
after layer. And then I wrote this book called reinvented life in
2012 about what that was. Looking back
10 years. What was true. What was true is that I was a money
chasing primal monkey. I mean I was
just out there, uh, and I was like, the world's, one of the world's

(21:14):
greatest hedonists. I was out there chasing the steak
and the champagne and, and all the, the feelings, the
emotions. And what I wasn't doing was going deep
into the stuff. Like, what's the core? Why am I here? Back to the
purpose versus the passion. I was very passionate about the
stimulation, man. I was like overstimulated. The only thing I wasn't doing was
cocaine. Everything else I, man, I, I had the story
about the the shift into purpose.

(21:36):
What am I going to do for other people? It went from internal
focus to external meaning. It went from me, what's in it, uh,
for me to what's in it for other people. And the moment
that happened where that was the obsession, it was very
Grant Cardone. Be obsessed or be average. I was obsessed about
how am I going to free a million people from financial bondage.
I think money is modern day slave going to do

(21:57):
that. I know what the mission is. I know what my purpose is. It's to
free a million people. Okay. How am I going to take what
I've learned and the tools that are out there
to go break all these, these shackles? And that's
what's evolved over the last 13 years into these different
businesses. But it was the mission, it was the purpose that
was driving it. It wasn't just what's going to be fun or what's going to

(22:17):
make me a bunch of money. All that crap is a losing game.
And, and when you do, when you have that obsession about something
that's that meaningful for other people,
you'll be blown away at how much money shows
up as a side effect. But when you're focused on the money, you're
a. And that's where most people are. I was. So
I get what it's like to be a hooker. Like, hey, hooker for a hundred dollar

(22:37):
bill. Like, let's go. Whatever it is, I'll trade my time for the dollars. That's a
hooker. And we all are good at it in
different forums. It's like, wait, I don't want to be a good hooker. That sucks.
That's not my, ah, I want to.

Be the worst one.

Tell your mom, hey, mom, I'm a good hooker. They're like, Mom's like,
you know, like, this is not a good plan, but it's what we
do as a default because nobody is saying it's okay to
actually focus on something that's meaningful and deep. And
it's going to be hard. Now mom wants us to be safe and happy and,
and not hurting. So mom says go get a, go get a college
education, get a job, and then you spend 40 years miserable.

(23:09):
That's not a good piece of advice. It is
a very selfish piece of advice that a lot of parents give
their kids because they don't want their kids to be hurt. But
ultimately the biggest hurt is when you have regret and you go,
man, I never went for it. That's what sucks.

So what would be your advice? Like the one thing instead of
saying, like, oh, don't worry about it. What
yours?

Uh, my. My. My advice is to be honest. Like, let's. Let's get
away from the lion. Let's. Let's be honest about where you are. And
when you say, I, I don't know. I don't have time. I don't. I can't afford it.
Like, look at your life. I always say that there's three
Cs. Your calendar, your credit cards, and your
cash. So, like, what the hell are you spending your time
on? What are you spending your money on? What have

(23:51):
you spent your money on? Like, look at your credit cards. If you got a
big balance, it's like, well, all right, what was all the crap that you thought was important
that you're still paying on? You're still trading your time? Look at your
cash. What. Do you have any cash? And.
And then your calendar. Like, people, when
I talk about cash, it's. It's also like what's around you. Are
you sitting on a house that you can't afford so that you can

(24:12):
look good so you can be in the right neighborhood? Most people can
do. They can have a lot. That deeper
simplification of their. With their lives. And what that does is it
opens up space because the more stuff, the more
complex, the more time and energy and money is required to keep it going.
And you're spinning plates and you never. It's exhausting.
I mean, I. Holy. I've done this for years. And it's like, wait,
my theme in 2025 is simplicity. How

(24:34):
many. What can I do to simplify my life? Who needs four
Vitamixes? Apparently, I was like, this is out
of control. Why do I have four? I actually might even have five, now
that I think about it. And I have a bullet. Like, what, What? I'm, um,
one guy. I don't even have a dog yet. Like, but
I had all these Vitamixes. This is crazy. But
we do this stuff, and we all have versions of that in some

(24:54):
form. And, you know, unless you're the freaking Dalai Lama, you're
probably a little bit more complex than you should be. And that's. That.
That's benefiting you. Like, it's costing you.
So what. What. What's the advice? Simplify your
life. First off, you got to figure out what is true about
your life. What are you spending money on? What's real? How much of
your life is being spent paying for crap you made, decisions you

(25:15):
made 10 years ago that you're still dragging along? How quickly can you
Go attack that, man. I don't have any money. You know what? You could
probably go Uber one day a week and kill all that debt in a
year or two, but you don't want to do it because you go. You want to go watch football every weekend
and drink beer and hang out and do the fun stuff, man, you already made
price. You already made choices for those things that you're
carrying along in your past. Deal with it.

(25:35):
Be an adult. You gotta get the. Get this shirt, man. I'm gonna adult
for the next two years. I'm adulting. It sucks, but I'm gonna do it anyway.
And then you have this freedom. So it's making that choice. Is
it your life or are you a victim? Are you going to take responsibility
or are you going to be a martyr to some other crap that you're going to buy into
that somebody tells you it's okay? It's okay. You're. You're a
victim. No, you're not. You're just being a child.

(25:56):
So let's grow up and let's take, like, let's take control. That's where
all the power and joy of life is, man.

Okay, see, I could sit here in. In
this realm of the mentality piece, but
obviously you're. You're more than just the
thinker in the process.
We also got to talk about the doing. Um, and that comes
in from the real estate side of the house, which is, I
would say more likely your passion at this point or just kind of like
a. A byproduct of all your passions or

(26:24):
that kind of got you out of your. Your rut.

The. The real estate's been interesting because I did real
estate, and that was more of a money thing. What, What I know that's
true is, is real estate matters for humans. It's.
It's not like watches are cool, but do they matter for
humans? No, they don't really matter that much. Like, I think
watches are kind of cool, but, you know, if I had no watches and I never
saw another watch, it would not change my life. Real

(26:48):
estate matters. And, like, especially with housing.
So the reason that I'm excited about real estate is because
it. It is a part of the thing that I'm pouring
myself into. And then hundreds of people have poured their self, their
time, their money, and their. And their energy into.
And it's. It's about creating more real estate, more of the
property for people to live in. Like, it's a pretty.

(27:08):
It's like that and food. I mean, food and shelter.
Like, these are the two core things. And so if you're, if you're involved in
those things, there's, There's. That's pretty meaningful. Unless you're doing a
bunch of GMO crap and killing people with Monsanto. Like,
if you're part of Monsanto, man, I don't have any respect. Like, sorry,
but I don't, uh, actually not sorry, but there's. And,
you know, if you're doing. If you're building whorehouses in Amsterdam,

(27:28):
I'm probably not very impressed with your real estate focus, but
they're like, for what we're doing, I think it's very meaningful for, For.
For benefiting society. So it's. There is
passion about it, but it's actually hard. So a lot of days
there's not passion, but there's an intense focus on
the purpose of doing this thing that's going to change society for the
better. And that's. That's what we're doing. I mean, you know,

(27:49):
when you. When you have 10 million missing houses,
at least, probably more like 15 million in the United
States, and you get to be a part of something, I mean, we're doing
something that's fixing that problem with frame tag, like that,
that's really meaningful. So there, you know, even
if I'm not being paid, I'm still obsessed. I'm like, oh, do we get
paid this month? I don't know. It's like when you get to the

(28:09):
point of finding that thing where the money. You just. You
stop thinking. You're so full of. Focus on
something else. And you know somebody's going to say, well, must be easy for
you to say. No, it's not easy for me to say.
It's something I say every day. I've been saying it for a long time when
I had no money and I was literally living out of my car. Like,
there's. It's. It's a choice you make. And when you

(28:30):
start saying that stuff with energy, not the mantra
where you say, I'm, I'm a money machine. I'm a money
machine. I'm like this crap that people tell you to say in the morning. Yeah,
okay, so lie to yourself for five minutes straight and see what happens.
You got it. You got to have some energy behind it. Like, why. Why
are you a money machine? Are you actually a creation machine?
Are you an impact machine? Money is a side effect. Stop going

(28:50):
after the side effect. It's lunacy. It's not the right move.
The right move is, I am a creation
machine. I am the person that's going impact and lift
up other people and here, like, that's who you believe
you are. Everybody's gonna get the hell out of the way or they're gonna get on
your train because it's a different energy.

Yeah, I like that.
Um, when it comes to real estate
and somebody's just getting into it, a lot of times you hear
about a lot of the gurus say like, oh, yeah, you can just start money
with no money. Like, you can get into real estate with no money.
Um, what are your thoughts on that one?

I did, I mean, I, it was, it was Chase Banks money. When I,
I went, I went and bought that house and I, I took
a cash advance on my credit card. Hard wasn't my m. I mean, it was
sort of like future Damien's money. I had to go get it somehow.
And, and so you. There's. Yes. Are, uh, the tools and
the tactics there. Can you do it? Yes. Is, is it crazy
from most people's perspective to go do zero down? Yeah.

(29:43):
And does it work? Yeah, if you do. And
so like, that's, that's the hack. People are like, what should I
do? I'm like, I have no freaking idea. But whatever you do, go
do it. Don't just like, start it, but do it all the
way through. And, and, and you know, think about it
with other people that have insight that,
you know, what do people do in real estate? Get around to people that have actually

(30:03):
already done it, that are still doing it better.
But absolutely, people that have done it. Not
just, uh, you don't want somebody that did it 40 damn years ago.
You also don't want somebody that did it one time or they're telling
you they're going to do it. Like, you got to find people that have, that
actually have that deep experience. That's the hack.
And then you go, well, which, which real estate should I do? Should I do

(30:24):
short term rentals? Should I do commercial? I have no idea. It
depends on where you are. It depends what you're trying to do.
And when you think about if you
could figure out a way to have a deep meaning
behind, like, if you're doing commercial and you're like, here's why I'm doing commercial.
If you're just like, I'm going to make a million dollars a year or I'm
going to flip apartments or whatever you're doing, man, if you're just trying
to take money, it's never going to work. And that's

(30:47):
what most people are doing. They're trying to take money. How do I use real
estate to take money? No, man. The universe
will feed you. M. And, I mean, you'll get fat if you're. If you're
producing enough. Of course, you'd be running so fast, you probably burn it
off. But I mean, that. That's. That's just the truth.
You got ask yourself, why am I doing this? There's
lots of reasons to do real estate. There's lots of good reasons that are

(31:07):
deeply meaningful and fulfilling, that will drive you when it's
hard. But if it's just the money, you should quit.
100. You should quit. It's got to be more than just the
money. That's, you know, uh, it's, uh, about the wallet. It. It's
not about the money. Get that out of your damn head. People
like you, you got to let the money be the side effect. Go figure
out why you're doing real estate. There is a. There are a million ways to make

(31:27):
money in real estate, and if one doesn't work,
go do something else. Like, people get obsessed. Oh, uh, it's
got to. It's got to work. It's got to be. This has to. I. I'm going
to force this thing. I'm like, stop forcing things.
That's like yelling at. At a. At a plant. It's not
growing fast enough. The universe, God has a plan.
There's called seasons, people. It's not like you can yell at

(31:48):
the seed and it'll grow faster, man. You got to nurture that thing. You got
to wait for it. It has its own schedule. Stop trying
to. I've tried to force things. It's called flipping. I tried to flip.
I had five out of five foreclosures. I am the world's worst
flipper. Not. There are people that make money doing flipping, but
that was me trying to force. Instead of nurturing, instead of
building, instead of. Instead of finding ways to
add more value over a period of time. But you know

(32:11):
why we don't do that? Because we're freaking impatient. I want
it now. Okay. Got it. That's like
people saying, I want to be.
I want to have a six pack. I'm like, you got a keg? It's going to take you
more than a week. You got to do that gym for the next two damn
years. I know this personally because I was looking at myself, and I was
like, ah, dude, you are fat. Like, you are. Uh, this
is embarrassing. What is going on here? I'm like, well, you know, I like to Hang out. I like to

(32:32):
have my beers. And. And now that stopped. That's. That
stopped. My obsession was, I'm going to the gym
over and over and over again. And I got a coach and I'm
eating different and I'm drinking that water. It's not. It's
different than wine. But I'll tell you what, there's no calories, and I sleep
better. And it's like doing that stuff, doing
the work. But, you know, it. There's a great book, a

(32:53):
bunch of books by Larry Wingate. One of them is shut up. Stop
whining. Get a life. The other one is it your life is your own
damn fault. It's true. Your life is your own damn
fault. Nobody else is. Stop blaming somebody. Go do the work.

I like that. Um, I like that because before and during the
recording, we were just talking about, um, having as
much guac as you can when, uh, you go to Chipotle.

Yeah.

It is like, you could have it. Yeah, sure. But
do you want to pee green?

Like it. It. Also, it.
I mean, there's, There are consequences if you have, like, if you have too much
of a good thing. It's, it's, you know, like, there
are things that. I mean, I don't care what you're talking about. You'd be talking about sex,
man. There's. There is a point where there's too much sex. You're like, I. We got to
do a time out here for a while. It's the same thing with anything you're doing,
consuming. There. There is a. There's too much of it, and

(33:40):
you do something and you don't sleep. That's too much of it. It could
be the world's best thing, but you got to sleep. There are natural
seasons and, and, and rhythms that if you embrace,
they'll serve you. If you fight them, they'll break you.
And sometimes you don't know what those are. This is where the, the
mentor or people that will tell you the truth come into play.
Man, you. You're sleeping. Like, I've had this crazy sleep
rhythm. I don't know why. Sometimes I wake up at 1:00, I'm like, ready to

(34:03):
go. Yeah, yeah. But if you went to sleep at 10, three hours
is not going to work. It's not healthy. So having
somebody say, well, maybe that's not the best plan. Maybe
you should just lay there and at least be still.
Whatever it is, having people around you that'll tell you the
truth, huge hack for life, man. You got to have Those people that
will tell you the truth even if it hurts, and then you're. You respect

(34:23):
them enough to say, okay, uh, I hear you, and then
shut your damn mouth and go do something about it.

Yeah, I am a big fan of Herkle Derkel.
Um, just sit there when you're supposed to be getting out of bed.
Um, fun times.
So, you know, I want to go back to, uh, because you
mentioned frame tech. You know why
frame tech is such a big passion project
for you?

Frame tech is a solution. And, and I get to be a part
of the solution and pour myself and take decades of.
Of all the experiences launching 70 plus
companies, all the, all the pain and failures and everything else.
It's taking all that. That's just me. And then there's all these other people that are
like, incredible that I get to work with.
Why is it passion? Why is there so much purpose
there? It's something that's big enough to

(35:08):
where if I died in the middle of it, I
was fulfilled by a purpose. It wasn't just
a fun thing. Uh, most days are really hard and
it's like jumping into an ice bath and then just sitting there. You're like,
this freaking sucks. But I do it anyway
and do it every day anyway. The
idea that people are struggling, a lot of it has to do with their

(35:29):
food and their housing. It's like they can't.
Well, why is that? Well, with the housing, it's because
there's not enough housing. And it's because we're not producing
enough. And we. Well, partly is a lot of bad regulations, but
it's also. It's just it. There's no, there's no
real innovation that's happened. Not really in, in main,
in housing, it's basically you're building the house the same way you've been building it for

(35:49):
70 years with a nail gun. That's when it got invented.
1954. The. What we've
done is we've looked at things and the innovators have said
there's a different way to do this. Let's do this where we have. We can
build the framing for a house four times faster.
Let's do it 10 times better. Let's do it with 99
less waste. So instead of a dumpster full of wood, we have
a bag full of sawdust and let's

(36:11):
do it for the same price. That is a
fundamental change. And what we're doing is we're bringing a lot more
housing to the market. And when you bring a lot more housing
and you have better quality and you do it that much faster, guess
what happens? The prices drop. So we're,
we're, everybody's winning here except for the legacy. I don't give a
crap about the legacy. It's like all the junk that's being found out in

(36:32):
Washington D.C. i don't care about USAID, that's, that's
wasting $40 billion a year and all these people that are
corrupt. I care about that legacy being taken out of the
knees. Same thing with, with construction. How do we take
out those old thinkings and remove them? Put in
place new thinking that produces the solution. That's what frame
tech is.

I um, like that because especially with the recent
like wildfires in California.
I know there's so many other ones that are happening, but that's been the one
that's been circulating the most. You gotta love
media, right?
So what um, are your
thoughts on actually building out
ah, con, like more of a concrete structure

(37:11):
instead of the wooden matchstick houses as some people
actually call them.

A lot of places in the world, that's what they primarily do. And a lot of it has
to do with places like say Southeast Asia. A lot of concrete
because you have, we have wind and rain and, and it's just
a sure. Concrete is very
polluting. Um, that's one of the problems with it. When you're,
when you're doing concrete, there's a ton of energy required and energy
comes from somewhere. Right now it's a lot of oil and coal and no

(37:36):
matter what you do, you're going to burn energy. Energy is, is not
necessarily the best thing for the environment in terms of how we consume
it. So concrete is a problem. Just the, the
way to get concrete, the way to use it and it's, it's
not necessarily renewable. Trees are renewable.
92% of the housing is built and framed with,
you know, the structure, the bones if you will, is,
that's totally renewable. And most, uh, almost

(37:58):
all housing that has boards, has
frames, is, comes from forests that are
forests grown to provide the wood. They're not old
growth, they're not the redwoods. So it is incredibly
sustainable. And that's, that's one of the things, that's why it's being
used and that's why we use it. And instead of wasting
30% of the trees, we're using 99
of them. So this is way better than any type

(38:21):
of concrete. Now
the question about the tinderbox and, and fires, that's always
going to be a thing. And the question is, you Got to
have some better, smarter policies. You know, things like do we just let
everything sit on the, on the forest floor and let it turn into a
potential disaster or do we thin it out? Do we burn
things? There are smarter ways. But then you get politicians who

(38:42):
think they're freaking God and they do dumb things and
they go, oh, we're going to protect the forest. And then you burn down the entire
civilization. What the hell? So, I mean,
there's, it's a bigger conversation, but
ultimately what we're doing is we're producing something that, that
serves the people and the environment.
And you know, it's, it's just hard if Gavin Newsom's
involved.

Yeah,
so many ways to go about that one. Uh, because
I was thinking about that recently and I
was like, why can't people just get rid of the, the trees around their
house houses? And it was like, well, they. Society not
letting us do it. The laws are holding us against.
From what we need to do for housing. Um,

(39:25):
yeah, just. I'm sorry, just. That was just
one of the ones that were irritating for me.

Um, there's a, there's a lot of stuff that doesn't make sense, and
usually it doesn't make sense because you don't have people that are thoughtful or
intelligent that are in the decision matrix with, with
governments and regulations and things and making decision
to, you know, to save a, uh, smelt or whatever this
fish was and not having water available to put out a fire.
Like you get people making those type of decisions, which
is why it's, it's better to have people making decisions at a

(39:53):
localized level instead of having an iron fist from,
from a state capital or something and saying it's only going to be this
way. Most people know, like, I, I trust
you to know better about what matters to you than
I know. But we get a lot of people that think that they're so
smart that they should be able to inflict their will on everybody.
And I just fundamentally disagree with that. So, so if you

(40:13):
let, if you let natural most things, there are
some things, like I remember, uh, you know, years ago,
there was a lot of companies that were polluting the crap out of the waterways
like the Hudson. And Robert Kennedy went in and he fought and he beat
him back and he cleaned it up. Well, if you have pure, pure
capitalism, companies can go do that. Well, at some point
some government has to go do some things, but

(40:34):
it shouldn't be doing all the crap it's doing. It's doing too many
things at this point. And, and you see some of the, the
results. So when, with frame tech, frame tech is not the
government saying, we've got a solution. Frame tech is doing
something and, and, and please, and asking the government get the hell out of the
way. And so that's, that's the balance.
Most of the time when you get government out of the way, you're going to have
innovators that will create new things. And, and that's what you're seeing

(40:57):
with, with frame tech. It's, it's creating something and the go,
somebody in the government's going to take credit for it, probably the governor.
Arizona should be like, oh yeah, I did this. It's like, I
think I, I, I want to say, I forget if it
was, I don't know if it was one of the presidents, Obama or,
or Kamala or somebody was, was like, I, I'm
responsible for this. You know, it's somebody, uh, that like, they
created all the jobs. I'm like, you didn't create the jobs. What the hell?

(41:19):
You, you destroy jobs. And, and like the
housing. Nobody, nobody in government's going to create housing. It's going to
be people like us that are out there building it. Their job is
to get out of the way. Yeah.

And then they could take the credit once they get out the way.

Yeah, they'll take the credit anyway, but at least they got it out of the way. We get it
done.

So what other challenges are you having when you're trying to do this
particular solution?

I, uh, mean, the, the challenge is that you want to do it faster because you know
how big the demand is. And that's the, the challenge
is it's very, very complicated to build. I mean, you have a
hundred plus thousand square feet and you have robots that have
advanced AI and you're doing all these things. Our, our facility here in
Central Arizona is the most technologically advanced facility of its
kind in the world. It, that isn't easy,

(42:02):
man. You want to go flip a house, that's easy. Building a
manufacturing plant, not so easy. And, and so
I like, I have a lot more respect for Elon Musk talking about how hard it
was and is to build cyber trucks. And I'm going, ah,
uh, yeah, I can start to appreciate that. So the
challenge is these, it's just, it's
complicated and you have, you can have the best people in the world. You still

(42:22):
have bugs. It's like software. We always get these updates on our software.
Oh, fix it. I'm like, I thought you fixed it in version
84,000. They're like, oh, no, we got new problems. Like, this
is never fixed. And. But it's. It's the same
thing. It's. The challenge is. There's always challenges. And
you're never going to. People go, I just want to have passive
income. I m like, so you just want money to. To come in

(42:42):
and it shows up no matter what? I'm like, all right. So if
you do that, if you say, I got my money and it's. And so. And so is going
to give me a return, I never have to think about it. Watch what
happens. It's called the law of entropy. If you don't put energy into something,
it dies. Go. Go tell your partner. If you're married,
go tell your partner, hey, I'd like to have passive sex the rest of the next
20 years. Guess how long that marriage is going to last. They're

(43:03):
leave. They're like, you're lame. This sucks. This is
terrible. Like, you can't just be passive. You got to be engaged.
And same thing with your money. Um, that's a
huge mistake. A lot of people do because they're so tired from their work.
Uh, they're like, I don't have more time to give to my money
to create investments. I just want to hand my money over.
Guess what? People are waiting for you to do that, and they're going to steal from you. That's
what happens. Unfortunately, all the time, whether

(43:25):
it's Wall street or individual charlatans, people
are doing that. That. But it's a lot harder for that to
happen if you're actively involved, asking questions, hiring
mentors, being a part of teams. So I.
That's. That's a huge lesson for people because you hear it all the time anymore. I just
want to have money showing up in my mailbox. Mim
Mailbox. Oh, my God. And it's.

(43:46):
Yeah, that can last. But you know how many Ponzi schemes
rely on that? All of them.

Y.
And so this brings us to the. The third
segment of the show, which is the features. Um,
so looking ahead when it comes to the
construction space, what do you think is the
next big disruption in
construction that people aren't really paying attention to
yet?

The big thing that's coming in construction.
What we're doing at Frametech is truly going to change the entire market. M.
Um, there's stuff. What's really
cool is there's lots of people that are tinkering around the edges. 3D
printing is the thing. Uh, all of these things
are useful. So I Look at, I look at all these different companies and these
innovators, and I go, awesome, awesome, awesome. People say, what about this?

(44:33):
Is this going to impact frame tech? I'm like, it's going to
impact society because we're helping. It's a blue ocean. There's
so much demand, there's so much, such a big problem. We need all
the people solving it that we can get. So what's the
thing, you know, the thing that's going to, that's going to blow us up is
the thing that nobody's thinking about and it's going to come out of left field and we're going to
say, oh, it's going to be blue energy from aliens.

(44:53):
It's going to be something that, it's going to be some material science
where we go, oh, we can, we can
replicate this thing out of thin air. We can print
it, we can take air molecules and turn it into wood.
Like the, the alchemy that Leonardo da Vinci talked about
in his machines. Like, something like that
could very well happen. You know, plasma energy,

(45:13):
like fusion, there's. Because ultimately, I
mean, Trump, whether you love them or hate them, it doesn't matter. It's the energy
thing is the core of our society. And if, if you can solve
energy, everything else, everything is based on the
energy from your food to your housing. And so
what's the thing that disrupts or does something
to real estate, to housing? It's probably

(45:34):
energy, quite frankly, probably in wood or concrete. It's, it's
something that makes the energy basically free
and harnessing the sun, but not with our
current, current technology harnessing the, the
atom or, or plasma. Like, there's going to be something
that happens probably not too far in the future
because we've got a confluence of

(45:54):
computing power and AI. You've got
AI that's now becoming aware and thinking and solving
problems. So we're over there with all these minds and the
network effect of the Internet, with all these brilliant
people that are thinking and thinking together and leveraging off each
other. Well, crap, now you got 100 billion AIs
that are all thinking together and they're doing it faster with more complete
information than the people. How fast do you think they're going to be

(46:17):
and how long is it going to take for them to solve some of these problems from medicine,
medicine and, and health to housing. You watch, it's
gonna be faster than you think and it's gonna blow us away and it's gonna freak most
people out.

Yeah, I, uh, I, um, I know we're gonna jump out the rods
on this one because for the future for me, I'm
actually looking forward to AI
handling all my blood work and then providing me
with an actual thing based on my
DNA. It's saying like, hey, these are the right medicines for you, these are
the right concoctions, and these are right food for you to

(46:47):
have. Um, because I went to a nutritionist recently
and I was like, hey, what should I
eat? And they was like, oh, you should have these
basic food groups. And they're going to look at the Del Monte,
which is actually under Monsanto, you know the
thing. And I was like, really? I'm already
doing most of these things and I don't eat Del
Monte. Is there anything else? And I was like, you guys have

(47:10):
my blood work. Y'all didn't compare. And they was like,
no. I was like, well then I want my deposit back back, because
this is useless. They gave me, they wrote me a check back. I
was like, thanks. But you know, because it was pointless information.
I was there for like five minutes and it didn't make sense. So
like, I'm waiting for that to happen.
What is it that you're waiting for in the future?

So I'm, I'm, I, I wait for nothing. And people that are around
me, well, I mean it's, it's, people are like, you move at the speed of light. If
something comes out, I'm the, I'm the first, I'm an early adopter. I,
I, I go, if it's new, I have more microphones
than, than people even know exist. And it's because I try
everything. And it's the same thing with, with medical
stuff. So that's a great space because there's so much innovation. If

(47:50):
there's a test, like I'm out there doing these crazy full body,
full body MRIs that do a scan and you see
things years, years into the future. If you're going to have cancer in five
years, this will tell you five years early. Like it's stuff like that. There's,
there's a test called a gallery test and it screens
for like 60 plus different markers for different types of
cancers. I do that every year, year. I'm 47.

(48:11):
Is a normal quasi 47 year old gonna do this?
No. But am I? Yes, because I want to know what's going on under
the hood and I can't tell. And this will give you information
and it'll save your life. It'll also give you feedback, your
blood telling you what to eat. Is smart. Like
all these tests and there's levels, which shows you. Your.
Your glucose levels. Um, Cali Means and

(48:32):
Casey Means are part of that project. You know the guys that wrote the
book, the. That was talked about during the election, they're talking about
the destruction of our food and the corruption and everything else.
Uh, what. What everybody should be doing is investing
pre. Proactively, like you're talking about with your
blood work and. And. And not listening to some
nutritionist or some meathead that's telling you the same thing they

(48:52):
tell everybody else because they did a weekend seminar or they're
certified in. In coaching on
food. Give me a break. You know what? You know what the trick is? For food,
it's really fairly simple for most people. Eat real
stuff with one food group. I mean,
that. That'll solve most of the problems for most of
society. Stop eating crap out of packages. Like, that'll
change your life. And it's. But people, they're like, no, man, it tastes

(49:15):
good.

Uh, um.
So with that being said, is there anything left that you want
to leave the audience with before we dive into the final
four? Yeah.

I mean, big picture, you guys, is fail
faster, Meaning go out there and do the thing that you're scared of.
If there's something you're scared of, it's probably the exact thing you should be doing right now.
And this could be money. This could be your relationship.
It could be. It, uh, could be your food. It could be making a choice to
stop doing something. Like, when I stopped drinking, like, that was the thing that. That
was the big domino. And I was afraid if I. If I do that,

(49:47):
nobody will want to hang out, I won't be fun, and I'll never go
on a date again. Ah. Uh, like, this is a terrible plan. This is
going to be a m. I'll never have sex again. I better drink a
lot. Like, it was like, this is all the thinking that goes
on. And. And so what is that thing? And then go freaking
kill that thing and. And launch that domino. If you haven't read
Gary Keller's book, the One thing, go read the one thing and.

(50:07):
And. And embrace the learnings that happen
from those things that hurt the mistakes that you make. And go,
oh, wow. It's not winning and learning. It's winning and. Sorry. It's
not winning and losing. It's winning and learning. So if you're like, well,
that might not work. Perfect. You'll learn something. So go do
that. Do it faster. Do it sooner.

Got it. Awesome. So you ready
for the final four.

Yeah, let's do. Let's do it. Is Kentucky involved? I'm just checking.

I mean, if you include it.
Maybe not the Colonel, but.

All right.

All right. Uh, number one, what
does wealth mean to you?

It means I own my time. I mean, ultimately, I. I
own my time to do what I want, where I want, with whoever. Whoever I want, for
as long as I want. And. And it's. I'm, uh,
not forced in anything. My. My primary. My.
My primary value is freedom. And it's. And it
starts with freedom of my time so that I can go work on things that
matter, so I can connect with people that matter. And. And my. So

(51:11):
my life matters.

Nice.
Number two, what was your worst money
mistake?

Holy crap. I literally have written books about this,
so my worst money mistake.
Uh, yeesh. You know, I. I
spent time and money. It's. It's interesting because I've lost millions
and tens of millions on all sorts of different things. And I've, you know,
I'm the world's worst stock trader and flipper and all this stuff. But
the. The biggest money mistake I made was. Was wasting money on

(51:37):
college for somebody else. Like going to college and
pursuing something to make somebody else happy. Mom, dad,
people around me. Spending money. Biggest money
mistake is spending money to make somebody else happy. Instead
of investing in yourself and making yourself
happy. If you're a happy person, other people are going to be
happy. If you're just. Every time I give money to people,
I'm like, whether it's a college or a family member, I'm like, man,

(52:00):
that didn't make me happy. It just made me miserable. And. And
so that usually it's. It's trying to
make somebody else, you know, somebody else's agenda.
And ultimately, you should be spending money and investing in
yourself, on yourself. And then watch what happens when
you ripple that into other people, because you'll start to ooze, like, through
osmosis. Other people are. They're like, man, you're so happy.

(52:20):
Like, what's up? And it's like, that's really powerful. Not, hey,
here's. Here's 50 bucks. I want to buy some happiness.

Number three. What. I mean, is there a
book that inspired you on your journey or change your
perspective?

One of my favorite books, it's by a guy named George Leonard.
It's called Mastery. This. There's another one called Mastery by Robert Green.
I'm talking about the one by George Leonard. George and I are both Akidokis.
He's. He died, but we Both
similar martial art. This book is about the.
The. It's. It's about the mastery of. Of
martial arts, mastery of life. And it's. There's a piece in there

(52:52):
about plateauing, and it applies to everybody. Whether you're
on at a dojo getting your butt whooped, or whether
you're in life getting your butt whooped. You know, there's. There's this
process we go through where when you're. When you're
growing, when you're studying, when you're doing the work, we often end
up up in a period of time doing something
where it's the same thing. It feels like the same thing over and over.

(53:13):
And we're like, man, I don't. I'm not making any progress. And
it's called the plateau. And if you're willing to trust,
if you're on the right path, if you're willing to trust that and keep doing the
work, there's a moment where you pop to a different level.
You're like, whoa, like, I didn't even do anything.
Whether that's a martial art move or whether that's. That's something in
life where you're like, man, I just made a whole bunch, like, a bunch of money just showed

(53:33):
up. Like, the side effect. It's like magic. And that
was because you. You stuck with the thing long enough. And
it's like the universe said, are you really, really committed?
And. And you just showed up and proved it over and over
again that. That there's value in
understanding that and living it and. And then. And trusting it
in a deep way. So I've read the book multiple times. I think that

(53:54):
that's a book every single human being should read.

Awesome. Yeah, I'll definitely have to read that one
myself.
All right, number four, what
would mean. Say this
again, number four,
what is your favorite dish to make?

My favorite dish to make. So we were talking
about, you know, this whole guacamole thing at
Chipotle, and the reason Chipotle is the biggest
producer of or consumer of avocados is because
I have a. Like, an avocado fetish. And so I'll just go
out there and, like, consume avocados. I pretty
much will ask for avocados on. I'm. I mean, I've had it on

(54:33):
everything. I've. I think I've had it on cereal, and I don't
even eat cereal anymore, really. But it's like.
It's the. The dish, and I. And I cook,
and I like doing a lot of different things. But there's something about
avocados. They're just. I, uh, mean, I make avocado
pudding. I make avocado, you know, like, it's
unbelievable. You take avocados, put some cacao in there. You want to talk
about primal, epic food that'll make your body sing

(54:55):
with energy and protein and everything. Cacao,
avocado, a little bit of salt, some dates mashed
in. Like, you get this pudding and you're like, this is a perfect food you can
eat. You can live off of freaking avocado pudding your whole life. And it's
amazing. So, you know, if you haven't tried it, definitely
worth trying.

All right, I'll look for the recipe.
Cool. So that one.

Um.

All right. And the very last question of the
show, which is where could people find out more about you?

The best place to find out about me is. Is good to go to
turnkey retirement.com. download that 10. It's a 10
minute book. It's the 10 steps to 10 million
in 10 years. And it's. You'll learn about me
and my philosophy. It's very quick. And then it'll, it'll give you
the. Some insights, I think, understanding that because this, this is
not theory. This is what I did to create the millions, tens of millions,

(55:43):
hundreds of millions of dollars in my own life and in businesses.
So I'm, um, this is, this is not again, something
that I studied in a book or at a weekend seminar. And
it'll give you some principles that I've used to do this over
and over. And so you want to get to know me,
understand the work that I'm, I've done and I'm doing
and, and use it, and then whatever you don't, like, throw it

(56:04):
away. But that's, that's what I would suggest if you want to learn
more, um, if you want to listen to me some more, go to
Financial Underdogs and listen to the podcast. FU
is where to Be.

Love it. Love it, man.
So thank you again, Damon, for coming
through, um, sharing your wisdom, uh,
from your life experiences and actually
really leaning into all of us
and how we actually can be better
ourselves. Just not from a financial standpoint, but
also live in the purpose and in ourselves so that

(56:36):
we can be a better person not just for ourselves, but for
also society. And man, if there's any way
that we can actually support you and your mission,
um, is there like a portal that we can kind
of go to or something like that?

The best way to support me is share this conversation. I
mean, what we've done here, I mean, that's the best. Best. The best
thing that you can do is because people. It's
amazing. When I lost all the money, I wrote this book,
and people came to me and they said, man, I thought I was the only one that went through that.
I didn't realize until I read your book. And so sharing this
stuff, there's a lot of people that could use the nuggets and the things and.

(57:09):
But they've not heard it. So the best thing that we can all do is
share. Uh, it's like loving somebody. If you love
somebody, you don't not have it. You've just
expanded the pie. And when we share this type of information, we're
expanding the pie, we're expanding the love, we're making everything better. Better.
Awesome.

Uh, all right, well, thank you again,
everybody. Please make sure you, uh, take time
out to think about yourself, look at a reflection in
the mirror, and really dig deep
into yourself and your soul. And I wish you all the
best in your journey. And as always,
be safe. We out.

Peace.

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