Sales can be intimidating—especially when you're chasing a passion that doesn't come with a natural knack for selling. For many, mindset is the missing piece, not just in business but in life. But what happens when you combine strategy with psychology to unlock real growth?
In this episode, I have Christopher Philippi, a seasoned sales consultant and coach for CEOs. He helps people overcome the fear of selling and client acquisition by blending both coaching and consulting to support real growth. In our conversation, Christopher shares how mindset shapes our actions, why clarity and consistency matter, and how to shift your thoughts to get better results in business and life. Tune in to learn how the right strategy and mindset can change everything.
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Mastering Sales and Mindset with Christopher Filipiak
Welcome to Action’s Antidotes, your antidote to the mindset that keeps you settling for less. A lot of us have ideas, a lot of us have passions, and a lot of us have the impact that we want to make onto the world and maybe you’re listening and you’re thinking about it a little bit, thinking, okay, should I get serious about this? It’s springtime, there’s a new energy going on, maybe it’s time to actually get serious. But we have a series of things that oftentimes trip us up, make us a little bit intimidated, make us kind of question whether or not we want to hit that proverbial Start button. And one of the things that can really intimidate a lot of people is sales or kind of building a client base/audience, how do you actually connect your product to the market that you’re trying to connect it to, i.e., how do you actually sell the thing? Is someone going to ever pay me for this? Today, to talk about that subject, I would like to bring on my guest, Christopher Filipiak, who is a sales consultant and a coach for CEOs.
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Christopher, welcome to the program.
Hey, Stephen. It’s so good to be here today. Thanks for having me on the show.
Yeah, thank you for popping on. So not kind of a normal combination, sales consultant and coach for CEOs. What does that mean in tandem?
Yeah, sure. It’s a good question because consulting is its own unique thing and coaching is its own unique thing so when I think of consulting, you kind of think of three buckets, strategy, planning, and implementation of something, and a consultant is really someone who provides expert advice and a proven process, meaning, know how to get something done and they’re there to be an expert and go, “Hey, this is how you do that.” A coach is more there to help you create clarity on what you want and help you discover your own truths. So a coach isn’t there to tell you how to do it, a coach is really there to help you figure out how you want to do it and provide you some support and some challenge and a container for you to do that. So, when it comes to sales, I think both things are important, because my clients need someone who can help them set up a sales system, a sales process, the skills around the strategy and tactics of building a business that’s competent and making sales, and so much of sales deals with what’s going on in your own head and your own confidence and your own leadership and your own material around money and strangers that having coaching is also really supportive so that’s why I do both.
And are your clients often the same for both the coaching and the consulting or is it usually separate endeavors based on what someone at a certain time?
Yeah, that’s a really good question. So, they tend to be the same. When I work with my clients, what happens is we’ll have calls that are focused on building skill sets or implementation work around the strategies and tactics around sales and then we’ll have separate calls that are coaching-only calls. And so most of my engagements with my clients, I do both things, but they’re in –– I kind of play a different role dependent on the intention of what we’re doing together.
And then is there an order in the process? Can someone usually say, “I need a coach or a coaching service before I need the sales consultant,” because you have to understand where you’re going before, okay, I’m going to implement a way to sell this product to these people?
It’s a good question. So, I have plenty of engagements that are coaching only, where someone is just looking for coaching so coaching is really the starting point with me. If you want to do just consulting, I probably wouldn’t do it with you because I don’t think it is really serving you, and the reason that is and you and your audience will understand this is we live in a human body and we have a mind, which means we have a mindset, and so much about sales, most of my clients want a different result. Primarily, the clients that come to me are looking for a different result, and I know that that result is going to start or that transformation is really going to happen when that person