AdTechGod Pod

AdTechGod Pod

A Podcast For The People About The People. The AdTechGod ® Pod celebrates the Minds Behind Adtech and offers an engaging platform where listeners can discover the stories and insights of the individuals driving the advertising technology industry. This podcast shines a spotlight on the creative and innovative minds that make adtech great, providing a unique perspective on the people behind the technology that shapes our digital advertising experiences. All guests appearing on the adtech god podcast are invited participants; they do not provide compensation to AdTechGod for their appearance. The podcast's funding is provided through preroll and midroll advertisements, which are sponsored by various companies. If you are interested in being a guest or advertising on the AdTechGod Pod (The Adtech God Podcast) please visit https://www.adtechgod.com/adtechgod-pod.

Episodes

Ep. 141 Why Mobile Advertising Is Still Undervalued with Liftoff’s Casie Jordan

July 7, 2026 • 33 mins
Casie Jordan, SVP of Programmatic Exchange & Commercial Solutions at Liftoff Mobile, joins AdTechGod to discuss Liftoff Mobile's IPO, the evolution of programmatic advertising, AI-powered creative optimization, the future of mobile app advertising, and why mobile remains the most undervalued advertising channel. Casie also shares her career journey, leadership lessons, and advice for women building careers in ad tech. Takeaways...
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Ep. 140 Every Visitor Counts: Lori Tavoularis on AI, Agents, and Publisher Monetization

June 30, 2026 • 27 mins
How can publishers earn more from every visitor in the AI era? Lori Tavoularis, President & CRO of MULA, joins the AdTechGod Podcast to discuss AI-powered monetization, agentic advertising, commerce, CTV innovation, and the future of publisher revenue. She also shares lessons from building a startup, leading revenue teams, and balancing leadership with family. Takeaways How AI agents optimize publisher revenue beyond tra...
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Ep. 139 TV Measurement, CTV Growth, Political Advertising with AdImpact's Don Norton

June 21, 2026 • 25 mins
Don Norton, General Manager of Data Solutions at AdImpact, joins AdTechGod to discuss his journey from DoubleClick and Google to AdImpact, the evolution of TV measurement, the rise of CTV, political advertising trends, AI's role in media intelligence, and why relationships still matter in an increasingly automated industry. Takeaways Don shares lessons from DoubleClick, Google, Infillion, and AdImpact. AdImpact is expanding beyon...
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Ep.138 Why Digital Out-of-Home Is Advertising's Most Undervalued Channel with Craig Benner Accretive

June 16, 2026 • 27 mins
Craig Benner, Founder & CEO of Accretive, joins the AdTechGod Pod to discuss the future of Digital Out of Home (DOOH), measurement, attribution, media buying, and why brands are increasingly investing in high-impact advertising beyond traditional digital channels. Takeaways DOOH remains one of the most underinvested channels despite its massive reach. Measurement has historically been the biggest challenge for out-of-ho...
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BREAKING: Is Fox the New King of Connected TV? Breaking Down the Fox - Roku Deal

June 15, 2026 • 32 mins
Fox's $22 billion acquisition of Roku is one of the biggest media and advertising technology stories in years, and it could fundamentally reshape connected TV. In this special breaking news episode of the AdTechGod Pod, AdTechGod is joined by Kyle Dozeman Co-Founder & CEO at Kovva  and former CRO of PubMatic, Richie Hyden (SVP of Publisher Solutions at Viant Technologies), and David Nyurenberg (SVP at InterMedia Advertisi...
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Ep. 137: The Data Quality Crisis in Digital Advertising with Scott McKinley of Truthset

June 9, 2026 • 29 mins
Scott McKinley, Founder & CEO of Truthset, discusses the state of data quality, identity, and measurement in digital advertising. Scott shares why the industry continues to prioritize scale over accuracy, how data quality deteriorates throughout the supply chain, and why advertisers need to rethink legacy metrics like reach and CPMs. The conversation also explores identity, walled gardens, authentication, and the future of th...
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Ep. 136: How Self-Service Advertising is Transforming Publisher Revenue with Ray Adamson at DanAds

June 2, 2026 • 23 mins
In this episode of the AdTechGod Pod, Ray Adamson, Head of Solution Sales at DanAds, discusses the evolution of self-service advertising, automation in ad operations, and the publisher monetization strategies, and how AI is reshaping the future of ad tech. Learn how leading Publishers are unlocking new revenue streams and improving efficiency through self-service platforms. Takeaways Automation is becoming a business imp...
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Ep. 135: Crafting Big Ideas: Gina Michnowicz on Creativity, AI, and Experiential Marketing

May 26, 2026 • 23 mins
In this episode, Gina Michnowicz, CEO of The Craftsman, joins AdTechGod to discuss building a creative agency focused on storytelling, experiential marketing, and integrated campaigns for global brands like Cisco, Disney, Marvel, and Godiva. Gina shares her journey from digital consulting to launching The Craftsman, how creative ideas come to life across physical and digital experiences, and why human creativity still matters in th...
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HELI-D CEO Simon Powell on Turning the Sky Into Digital Media

May 21, 2026 • 16 mins
In this episode of the AdTechGod Pod, Simon Powell, CEO of HELI-D, shares how his company is redefining out-of-home advertising with flying digital billboards attached to helicopters. From launching campaigns for MTV, Disney, Pepsi, Xbox, and VaynerX to creating immersive aerial activations that generate massive earned media, Simon breaks down the future of flying digital media and why emotional, high-impact advertising still matte...
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Ep. 134 Why Programmatic Advertising Needs a Reset with David Nyurenberg of InterMedia Advertising

May 19, 2026 • 26 mins
David Nyurenberg, SVP of Digital at InterMedia Advertising, joins the AdTechGod Pod to discuss the realities of programmatic advertising, CTV transparency, and why the industry may need a complete reset. From his early days at Gameloft to building digital practices at major agencies, David shares sharp insights on media buying, innovation, AI hype cycles, and the future of CTV. In this episode, David discusses why transparency mat...
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Can Neural Networks Transform Healthcare Advertising?

May 15, 2026 • 24 mins
At Marketecture Live, Brad Fox, SVP, Health Media, dentsuX, joins Josh Walsh, Co-Founder & CEO, BranchLab, and Zach Rodgers, Founder, Sensical, to explore how AI and neural networks are reshaping healthcare advertising. From the rise of AI-driven patient behavior to the decline of traditional targeting methods, the conversation dives into privacy-safe audience strategies, evolving patient journeys, and what the future holds for...
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Ep. 133 How Fluency Is Automating AdOps Without Replacing Human Creativity with Eric Mayhew

May 12, 2026 • 30 mins
Eric Mayhew, Chief Innovation Officer and Co-Founder of Fluency, shares how his experience in automotive advertising inspired the creation of Fluency and its mission to eliminate repetitive AdOps work through automation. Eric dives into the difference between automation and AI, the future of agentic systems, and why human creativity still matters most in advertising. From scaling ad operations to building compliant AI workflows, th...
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Everyone’s a Gamer Now: Unlocking the Full-Funnel Opportunity in Gaming with Scott Ensign

May 6, 2026 • 24 mins
Scott Ensign, Chief Strategy Officer at Butler/Till, joins Amanda Grant, EVP, Global Head of Data and Tech Partnerships, WPP Media, and Chris Feo, SVP, Sales & Partnerships, Unity, to discuss why gaming remains misunderstood, how data unlocks its true value, and what advertisers need to do to tap into its full-funnel potential. From perception challenges to multi-screen behavior, this conversation reframes gaming as one of the ...
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Ep. 132 Programmatic, Fragmentation, and the AI Power Shift with Tom Burke from AI Digital

May 5, 2026 • 16 mins
Tom Burke, Chief Revenue Officer of AI Digital, joins the show to break down the evolution of programmatic advertising, the realities of in-housing, and how AI is reshaping the media landscape. From his journey through AOL Basis and PMG to leading an AI native consultancy, Tom shares insights on fragmentation innovation and what it takes to stay competitive in today’s ad tech ecosystem Takeaways Programmatic has become...
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Ep. 131 Scott Ensign of Butler/Till: The Blueprint for Trust-Driven, Future-Ready Agencies

April 27, 2026 • 21 mins
Scott Ensign, Chief Strategy Officer at Butler/Till, shares how a fully employee-owned agency drives innovation, transparency, and growth. From building trust in digital advertising to leveraging AI and agentic media, Scott breaks down how agencies can stay ahead while delivering real value to clients. Takeaways Butler/Till is 100 percent employee-owned, aligning incentives across teams and clients Innovation in media re...
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When Agents Become the Customer

April 24, 2026 • 29 mins
Jeremiah Owyang, General Partner, Blitzscaling Ventures, explains how AI agents representing consumers and business decision-makers are reshaping the relationship between marketers, publishers, and advertisers. As agents increasingly control discovery and purchasing decisions, traditional marketing strategies break down and must be reimagined. The talk outlines the five AI cultures companies need to adopt internally to compete in t...
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Bonus Episode: Building the Heart of advertising: Jay Wolff on Community, Access, and 212NYC Future!

April 22, 2026 • 22 mins
Jay Wolff, President at 212NYC, joins the AdTechGod pod to share his 20+ year journey in digital advertising and how he is helping shape the largest ad community in New York. From making industry access more affordable to rebuilding post pandemic networking, Jay dives into the power of human connection in an AI driven world, the rise of Gen Z influence, and what is next for the ad tech ecosystem. Takeaways Community and huma...
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Ep. 130 The Power Flip: Joe Zappa on Why Leaders Must Become the Media

April 21, 2026 • 20 mins
Joe Zappa, Founder and CEO of Sharp Pen Media, joins the AdTechGod Pod to break down how modern media has shifted power from institutions to individuals and why executives must become evangelists for their own brands. From building in public to leveraging social platforms effectively, Joe shares how CEOs and industry leaders can drive awareness, generate inbound leads, and shape narratives in today’s ad tech landscape. The c...
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Rethinking Your Brand Growth Framework to Maximize Influence

April 17, 2026 • 24 mins
Joanna O'Connell, Chief Intelligence Officer, Omnicom Media Group, breaks down the new brand growth framework, why emotional connection matters more than ever, and how marketers must adapt to Gen AI, shifting trust, and ad avoidance. Takeaways Consumers are influenced by more sources than ever Information asymmetry is gone Trust is shifting from institutions to people and AI Attention is fragmented and declining ...
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Bonus episode From Impressions to Attention: Inside Viant’s TVision Deal

April 15, 2026 • 22 mins
Learn how Viant’s acquisition of TVision is intended to reshape advertising measurement, with a focus on bringing attention metrics and deeper insights into media buying. As brands continue searching for more effective ways to evaluate campaign performance, this move reflects an effort to shift toward measuring real viewer engagement. In this interview, we explore what the acquisition is designed to achieve and what it could...
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