Adventure Travel with Matthew C. Johnson - Sustainable Ascents Foundation

Matthew C. Johnson
President
Sustainable Ascents Foundation

Matthew is a self-described adventure traveler in search of a plot, a part-time endurance athlete, a mosh pit enthusiast and an accidental Fellow at the Royal Geographical Society.

summary
In this episode, Jason Elkins speaks with Matthew Johnson, president of the Sustainable Ascents Foundation, about the importance of sustainable tourism in climbing and how it can empower local communities. Matthew shares his personal journey from a free-range childhood to becoming an advocate for responsible climbing practices that benefit local economies. They discuss the disparities in privilege observed during climbing expeditions, particularly in Kilimanjaro, and how the foundation aims to create a model that ensures local communities are involved in tourism. The conversation also touches on new projects in Bolivia and the Caucasus region, emphasizing the need for community involvement and sustainable practices in tourism.

takeaways

• Sustainable tourism can empower local communities.
• Climbing development should prioritize local involvement.
• Cultural immersion enhances the travel experience.
• Tourism can create economic opportunities for locals.
• Community engagement is crucial for sustainable practices.
• The foundation aims to create a model for responsible tourism.
• Volunteers are essential for community projects.
• Cultural exchange enriches both travelers and locals.
• Sustainable tourism should avoid overwhelming local cultures.
• Future projects will focus on gradual, responsible growth.

Learn more about Big World Made Small Adventure Travel Marketing and join our private community to get episode updates, special access to our guests, and exclusive adventure travel offers on our website.