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May 21, 2025 70 mins

Tony Carne
Co-Founder
Videreo

Tony has travel flowing through his veins. From starting as a guide to building the global Urban Adventures business at Intrepid Travel, Tony has always worked in service of the local businesses & communities who underpin travel. Tony continues this today at Videreo.

summary
In this episode of the Big World Made Small podcast, host Jason Elkins speaks with Tony Carne, co-founder of Videreo, about the intersection of AI and travel, the creator economy, and the importance of grassroots tourism. Tony shares his journey from being a tour guide in Australia to building a platform that connects brands with creators in the travel industry. They discuss the evolving landscape of travel marketing, the role of AI in enhancing travel experiences, and the significance of pursuing one's passion in life and career. Tony emphasizes the need for authentic travel experiences and the potential for tourism to foster cultural understanding and connection.

takeaways

  • Tony Carne is the co-founder of Videreo, a platform connecting brands to the creator economy.
  • AI is revolutionizing the travel industry by automating processes and enhancing marketing strategies.
  • Grassroots tourism is essential for local economies and cultural exchange.
  • Travel experiences should focus on authenticity and local connections.
  • Pursuing one's passion leads to a more fulfilling career.
  • The creator economy offers new opportunities for influencers and brands in travel.
  • AI can help measure the ROI of influencer marketing in travel.
  • Traveling can change perspectives and foster understanding between cultures.
  • Tony's journey in travel began as a tour guide in Australia.
  • The importance of supporting local tourism operators and experiences.


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