Adventures in Beer-Selling

Adventures in Beer-Selling

Adventures in Beer-Selling is a series exploring my encounters in the beverage alcohol space. We'll share stories, interviews and sales strategies while enjoying a cold beverage or two.

Episodes

June 18, 2025 3 mins

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Introducing Pour Decisions by XenBev!

In this short episode we discuss the Major shakeup in BevAlc distribution!
 RNDC is pulling out of California. Reyes is stepping in and stepping up.
But what does it mean for suppliers, craft brands, and your route-to-market strategy? Check out the article and subscribe to the Pour Decisions Newsletter for weekly BevAlc News!

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While incentives bring excitement and boost sales, do we always need them in a fiercely competitive sales landscape? Join me as I delve into these questions and provide insights. 

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Ok I’ve wrapped up all the Yellowstone shows and had a bourbon epiphany! Tate Dutton spins the saga full circle. Join me for a drink and a wild ride through 1883, 1923, and Yellowstone as I  start predicting the Dutton legacy’s cosmic loop. Cheers to unraveling mysteries with good bourbon!

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In my distributor days I dreaded doing resets but when I became a supplier I valued them in my strategy. Here is a quick synopsis of an article I wrote on Linkedin for www.xenbev.com. 

Cheers

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November 8, 2023 9 mins

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I needed a beer and a quick rant about the unfortunate news of Oskar Blues closure of its Austin facility. This is tough news and I pray not indicative of what's to come in the Craft Beer World. I wanted to give a quick synopsis of my experience assisting in the grand opening of the ATX satellite as well as my admiration for their liquid and quick embrace of the Texas culture. Go grab a Dales Pale Ale and enjoy!

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October 25, 2023 12 mins

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I read this great article from the SA Express about the possibility of survival for breweries in Central Texas. The game has changed, but will breweries adapt and overcome? Check out the article here: https://www.mysanantonio.com/food/article/austin-breweries-18420460.php

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October 11, 2023 16 mins

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There are so many things I wish I would have done differently as a Sales Rep... Of course you cant change the past but what I can do is share a few lifestyle mistakes I made and maybe you can do better. Check out my advice and let me know what you think.

Cheers

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October 10, 2023 14 mins

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I read articles from Craft Beer Times  and Brewbound about the sources of challenges of draft beer, broken down by Dogfish Head founder Sam Calagione. It was very intriguing to dive into the generational shifts we are experiencing in the industry. Let me know what you think and check out the linked articles above.

Cheers!

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October 10, 2023 13 mins

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Enjoy as I discuss a truly divisive topic that has plagued the Beer World for over a decade......

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Some people are just destined for greatness, pulled themselves up from their bootstraps, started from the bottom...you get the idea. Is this truly how they got to the top? Very doubtful, I reminisce on an age old tale  of greatness and then I drop the more meanigful message behind it. 

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So after a beer or two I’ve decided that Game of Thrones dropped the ball on Dorne (in numerous ways). Listen to me make my case and reprimand me in the comments. Cheers #gameofthrones

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So sometimes I drink beer and my mind wonders......and I realize stuff is all wrong so I rant about it. I'm not by any means an expert on the Sopranos but can someone explain this episode gaff to me!

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August 11, 2023 16 mins

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Ok so let's Part II this and discuss some of  the logistics of the business that changed to improve efficiency and time. How can we get product delivered without getting drivers robbed? Find out in this 2nd helping of Sooo...That Didn't Age Well series.

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August 9, 2023 10 mins

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I'm back and I am starting a quick series on some of the moments and ideas that haven't stood the test of time in the Beer World. Let me know your thoughts and enjoy!

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One of my listeners asked me to sample and review some beer and I nver refuse to drink beer and rant! Enjoy listening to me gulp down two brews from Interboro Spirits & Ales: CU4TRO  there collabo with the Rap Collective Run the Jewels and Mad Fat Fluid. Check out Interboro- https://interboro.nyc/

And if you would prefer to get a visual of these brews check us out on Youtube-
ABS Interboro Sampling 

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April 6, 2023 17 mins

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After reading the Ekos article "Why Breweries Fail" I decided I wanted to make a quick excerpt of my own. Before you start a brewery you need to consider these 3 things. Let me know what I missed and don't forget to order some craft beer at the Adventures in Beer Selling Store!

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Once again I feed into my Simon Whistler Top Ten Listing Addiction and present a list of the 10 best traits, tactics and techniques for sales reps. Let me know what I missed! Adventures in Beer Selling has its very own Craft Beer Store. Order today at abs.taprm.com

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My colleague Hodge and I travel down to the Rio Grande Valley to sell craft beer. Unfortunately my colleague was uneducated on a vital rule when roadtripping and it nearly cost our freedom at border patrol! 

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February 18, 2023 14 mins

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When I was an in-the-field Rep my biggest fear was to need to use the restroom but not have anywhere clean to go. Through my years I established some great, CLEAN locations for "handling your business". Here's my list, let me know what I missed.

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Watch this episode on Youtube- https://youtu.be/FynINxouvEM

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February 9, 2023 37 mins

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This time "flight" may be the better option! Enjoy a few more stories of how I become desensitized to the everday craziness of beer selling on the dangerous east side. Support the podcast here: https://ko-fi.com/kofitheoriginal

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