In this short episode of In-Sights, Lance Tyson discusses the read offense strategy from his bestselling book, 'Selling is an Away Game'. He breaks down how sales professionals can assess and adapt to their buyer’s needs in real time, much like a quarterback reading the defense. Learn actionable insights on how to stay one step ahead, anticipate objections, and tailor your approach to close more deals. Whether you're a seasoned sales expert or just starting out, this episode will help you fine-tune your game plan for success.
Lance is the bestselling author of Selling Is An Away Game and The Human Sales Factor.
Love the show? Subscribe, rate, review, and share! https://www.tysongroup.com/podcast
Check out Tyson Group's Open Enrollment Programs: https://www.tysongroup.com/openenrollment
Check out Lance's Bestseller Books:
-The Human Sales Factor - https://tysongroup.com/books#thehumansalesfactor
-Selling is an Away Game - https://tysongroup.com/books#sellingisanawaygame
Download our playbooks: https://www.tysongroup.com/sales-playbooks
Schedule a call with one of Tyson Group's member: https://bit.ly/41YJW7K
Subscribe to our Newsletter: https://tysongroup.com/#weeklynewsletter
Follow Lance across Social Media:
LinkedIn - https://www.linkedin.com/in/lancetyson/
Instagram - https://www.instagram.com/lance_tyson_1/
X - https://x.com/lancetyson
Popular Podcasts
Crime Junkie
Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.
24/7 News: The Latest
The latest news in 4 minutes updated every hour, every day.
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.