Why Logic Fails in Family Conversations (And What Wins Instead)

Ever walked into a family meeting armed with facts, spreadsheets, and a bulletproof case — only to walk out with nothing but more tension? You’re not alone.

In this punchy mini episode, Ben Law unpacks why logic so often fails in farming family conversations — and what actually works instead. From succession and scaling decisions to big changes in the business, emotions nearly always trump calculators.

Ben shares four proven strategies to shift the conversation: start with feelings, ask more and tell less, frame gains not losses, and focus on “us” not “me.” These simple but powerful tools will help you cut through gridlock, build trust, and create alignment without fuelling conflict.

If you’re a farming family trying to keep wealth, relationships, and legacy intact, this is one episode you can’t afford to skip.

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Ben spent over 20 years working with successful business owners and farming families which allowed him to unearth the timeless principles on how to successfully grow, protect and maintain wealth.

If you want to learn the principles of how to grow your family’s wealth throughout the generations, then you might consider joining The AgriCoach Podcast each fortnight for more Wealth & Wisdom.

Disclaimer: The information contained in this podcast is general in nature and for education purposes only. It is not financial advice. It is not legal advice. No one should act on the information without appropriate specific advice for your particular circumstances. Ben Law is a former financial advisor but is no longer licensed and cannot and will not give you specific or personal advice in this podcast. The Financial Bloke Group Pty Ltd accepts no responsibility for any loss or damage occasioned by any person acting or refraining from action as a result of reliance on the information in this podcast.

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