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June 2, 2025 18 mins

AI & Attorneys: The Veridictas Podcast

Alright, let’s get into it—AI is rewriting the rules of online search, and if your law firm is still relying on traditional SEO, you’re already behind. In this episode, I’m unpacking how Answer Engine Optimization (AEO) works, why it matters more than ever, and how it’s quickly becoming the key to staying visible in a zero-click world.

We’ll talk about Google’s AI Overviews, what it takes to actually show up in those AI-generated answers, and why law firms—especially in high-competition markets—need to start structuring content specifically for machines, not just humans.

This is where the legal marketing game is heading—and the firms that understand AEO are going to own the top of search without spending a dime on ads.


Learn more: https://veridictas.com/dear-attorneys-traditional-seo-is-dead-the-new-playbook/

Let’s make your firm the one that gets chosen—not skipped.

By Daniel, founder of Veridictas.

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