In this episode, I’m pulling back the curtain on what’s really going wrong with most law firm websites—and how Veridictas is flipping the entire model on its head. If your firm is still banking on basic SEO and a nice-looking site to bring in clients, you're probably already invisible.
We’re talking about the rise of AI search, zero-click results, and the shift to the “answer economy”—where Google’s AI gives users instant answers and skips over websites that aren’t built to be part of the conversation. I break down exactly why traditional legal marketing funnels are broken, what Answer Engine Optimization (AEO) is, and how I build AI-powered, hyper-local, conversion-focused websites that actually bring in real cases.
No fluff. No gimmicks. Just real strategy that works in today’s AI-dominated world.
Learn more: https://veridictas.com/ais-changing-legal-search-dont-get-left-behind/
By Daniel, Founder of Veridictas.
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