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July 9, 2025 23 mins

 "Discover why successful AI integration starts with brain science, not technology. Dr. Sahar combines neuroscience insights with practical AI strategies for executives and coaches. Learn why your brain resists AI, how to override that response, and the human-centered approach that makes AI adoption successful. Perfect for leaders who want to understand both the psychology and strategy of AI transformation." 

Why do brilliant executives who confidently navigate complex business challenges suddenly feel incompetent when AI enters the conversation? The answer lies not in technology, but in neuroscience.

Your brain's amygdala—your threat detection system—automatically associates new technologies with danger. This isn't weakness; it's biology. When someone mentions AI, your neural pathways light up with primal questions: "Will this replace me? Do I look incompetent?" Meanwhile, your prefrontal cortex, responsible for strategic thinking, gets hijacked by these fear responses. The result? AI decisions made from anxiety, not strategy.

This neurological reality explains why 78% of companies experiment with AI, but only 23% report successful integration. Most organizations approach AI as a technology problem rather than a human psychology challenge. They work against the brain instead of with it. Successful implementation requires understanding that AI resistance is normal and building integration strategies that respect how our brains actually function.

Human-centered AI starts with trust-building, not tool deployment. It acknowledges that new neural pathways take time—approximately 66 days for a new behavior to become automatic—yet most AI rollouts expect adoption in 30 days or less. Smart leaders introduce capabilities gradually, create psychological safety for experimentation, and focus on small wins that build confidence. They understand that teams mirror their neural state; when executives project anxiety about AI, it spreads throughout the organization through mirror neurons.

Ready to transform your approach to AI implementation? Start by practicing AI mindfulness—noticing your threat response when AI comes up—then create positive AI experiences through low-stakes tasks. Remember: your brain is the most sophisticated AI system ever created. Trust it, understand it, and use that knowledge to lead confidently into the new AI age.

Downloaded the free AI starter guide in the show notes and join me for this five-part "Pain to Power" series where we'll build your AI confidence without the technical overwhelm. Subscribe now – your brain is ready for this, even if your inner critic hasn't caught up yet.

Please comment, like and share the podcast

If you have any questions, please email me at: sahar@saharconsulting.com

Discover neuroscience-based AI strategies for executives and coaches. Sahar MB.BCh explores human-centered AI integration for leadership success. 

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Episode Transcript

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Speaker 1 (00:13):
Hello, hello, hello and welcome back to the AI Cafe
Conversations, the number onepodcast on Spotify for AI
coaching tools for executives.
I am Sahar, your AI whisperer,and today we are diving into
something that separatessuccessful AI leaders from those
who struggle Understanding howyour brain responds to AI

(00:36):
integrations.
So, if you are an executivetrying to lead AI transformation
, or a coach helping leadersnavigate this space, this
episode reveals the neurosciencebehind human-centered AI
adoption, because the mostsuccessful AI implementations

(00:57):
are not driven by technology.
They are driven by leaders whounderstand both the brain
science and the human psychologyof change.
So let's start with this theneuroscience of AI resistance.
Ai, like anything else, it'snew.

(01:19):
The brain looks at it as adanger, so we develop resistance
or push back, and we want tostay in our comfort zone.
So why your brain fights AIintegration?
Let's talk about theneurological reality, and I know
most people talk either aboutthe technology or about the

(01:39):
change management, but they failto marry them both and one does
not exist without the other,right?
So here is what's happening inyour brain when someone mentions
ai in a meeting we all havebeen through that.
Your amygdala, or basicallyyour threat detection system,
immediately scans for danger,real or perceived, and the first

(02:05):
thing that comes to our mind isthis will this replace me?
Do I lock?
Do I lock myself out of this?
Do I look incompetent?
Am I falling behind?
This is not weakness, myfriends.
Friends.
This is pure biology.
This is how the brain issupposed to work, because its

(02:28):
first function is to protect us.
Your brain evolved to detectthreats and new technology
triggers the same neuralpathways as physical danger.
Remember I said danger, real orright or perceived.
Understanding this changeseverything about how you

(02:52):
approach ai integration.
This is actually a startingpoint where 90 of leaders are
missing, and that's why I'm notgonna it fail, but at least I'm
not achieving or hitting theKPIs that they have for
themselves.
So let's stop talking about theexecutive brain.

(03:14):
Under pressure For executive,this gets overcomplicated a
little bit, but let's demystifythat.
But let's demystify that.
Your prefrontal cortex, or thefront part of your brain, or the
brain that basically evolveditself into existence for us as
human beings so we can startsolving problems and think

(03:35):
logically.
So the prefrontal cortexresponsible for strategic
thinking, gets hijacked by fearresponses.
The result of that, forstrategic thinking gets hijacked
by fear responses.
The result of that you make AIdecisions from anxiety, not
strategy.
I see this constantly in mycoaching, every single day.

(03:59):
Brilliant leaders who cannavigate complex business
challenges suddenly feelincompetent.
When AI enters the room no punintended enters the conversation
.
The neuroscience here explainswhy and, most importantly, how

(04:20):
to override it.
So let's talk about thehuman-centered solution.
The human-centered ai isn'tjust nice to have.
It's neurologically necessaryand crucial.
When we design ai integrationaround human psychology rather

(04:42):
than technology capabilities, wework with the brain instead of
against us.
Did you hear that?
We work with the brain insteadof against it, meaning that
we're not gonna createresistance or push back from the

(05:03):
get-go, but we're're going towork with it.
This means starting with trustbuilding, not tool deployment,
like everybody does.
Here here are the tools Go andbe and be the best that you can
be right.
No, it's about trust building.
That's where we we need, weactually need to start.

(05:26):
It's not about tool deployment,it's not about having the
latest cutting edge tools, butit means acknowledging fears,
not dismissing them.
It means making AI feel like anextension of human capability,

(05:50):
not a replacement for it.
Like I said, work with thebrain, not against it.
So let's dive into the AI weeklyIntel through a neuroscience
lens to kind of put togetherwhat we need to do, right.
So this week's AI developmentsand what your brain actually

(06:14):
needs to know Enterprise AIadoption reality data 78% of
companies are experimenting withAI, but only 23% report
successful integration.
23% less than a quarter, okay,report successful integration.

(06:36):
You might ask why.
I did ask why, and that's whyI'm doing this research.
They are approaching this as atechnology problem, not a human
psychology problem.
They're working against thebrain, not with the brain.
Now you see why I said in thebeginning that we need to work
with the brain, not against it,and I'm gonna keep saying that

(06:59):
till we get it.
I'm not repeating myself, I'mreiterating the importance of it
.
We need to work with the brain,not against the brain.
So from a neuroscienceperspective, this makes perfect
sense, and you're gonna send meask me why the human brain needs
time to build new neuralpathways.

(07:21):
For example, when a new freewayis built or even a new exit is
replastered, does it happenovernight?
Does it happen by itself?
And the answer is no.
It takes a little bit.
That's the same way that theneural pathways imagine them as
new freeways being led or newroutes in your brain.

(07:44):
They do take time.
So when organizations rush AIdeployment without considering
cognitive load and changepsychology, failure is
predictable.
It's around the corner.
Here is what successfulcompanies do differently and
that's what I help coach myclient to do.
They understand that AIintegration is fundamentally

(08:08):
about human behavior change, notsoftware installation.
So let's talk about theneuroscience of AI tool adoption
.
New, new research shows ittakes an average of 66 days for

(08:28):
a new behavior to becomeautomatic.
And we say that right.
We say, to adopt a new habit,we take six to eight weeks,
making sure that we createtriggers that will make us
remember the new habit.
So we start doing itautomatically between six and
eight weeks, like quid pro quo.
When this happened, I revert tothat new habit and that's how

(08:50):
we replace the old bad habitswith new ones that serve us.
So before I move forward, makea list of habits that are not
serving you anymore, keepwriting them for a week and
watch yourself in the next 30days how they are either helping
you or hindering you.
So going back to the AI tooladoption for the new behavior to

(09:14):
become automatic, I said ittakes an average of 66 days, yet
most AI rollout expectimmediate adoption 30 days or
less.
Your brain literally can'tprocess the timeline.
Human-centered AI integrationfollows brain science Da.

(09:35):
Start small, build confidence,create positive associations,
positive reinforcement.
When your brain experiences AIas helpful rather than
threatening, adoptionaccelerates naturally.

(09:57):
So let's talk about thecognitive load and AI overwhelm
the biggest AI implementationmistake you might ask.
Introducing multiple tools oneafter the other.
Your working memory can onlyhandle seven plus or minus two

(10:19):
pieces of new information.
That's all what the brain canhandle.
That's why we have shortcutsthat we have.
We have blind spots.
Pile on five AI tools at onceand your brain.
Guess what it does?
It shuts down.
It tells you I don't want to bebothered anymore, leave me

(10:40):
alone, I'm on overload.
It's like when your car enginegets heated.
What do you need to do?
You need to stop, pull on theside of the road and make sure
that it has enough water.
Same thing with the brain.
Okay, smart leaders, introduceone AI capability at a time.

(11:03):
Let teams build competencefirst, then layer in additional
tools.
This respects cognitive limitswhile building AI confidence.
I hope you're listening to that.
This is important, not becauseI say it, because this is what
neuroscience says.

(11:23):
So I want to go a little bitthrough the neuroscience based
ai coaching for executive, thebrain science behind ai
leadership success,human-centered, human-centered
AI will take the price everysingle day.
But first we need to rewire theexecutive mindset because

(11:44):
everything starts and ends withexecutives right.
So in my coaching practice Iuse specific neuroscience
technique to help executiveovercome AI anxiety.
First we address the threatresponse, acknowledging that
feeling incompetent around AI isnormal, is not a weakness, is

(12:05):
not a character flaw.
Then we use neuroplasticityprinciples small wins, positive
reinforcement, gradualcomplexity increase.
One CEO I worked with went fromavoiding totally AI
conversations to leading hiscompany's AI strategies in 90

(12:29):
days, not seven days, not 30days.
90 days not by learning to code.
And this is the biggest mythabout AI that people think that
they need to know coding to beproficient and efficient in AI.
I don't code, I'm not a techieand I consider myself proficient

(12:49):
and efficient in AI.
So by understanding how hisbrain works, we actually were
able to let him lead the effortsof his company AI strategy.
How do we approach thehuman-centered executive mindset
?
The human-centered AIleadership means making

(13:12):
decisions based on humanoutcomes, not technical features
.
When executives ask how willthis AI enhance our team's
capabilities, instead of whatcan this AI do.
Everything changes.
Everything changes.
The shift activates differentneural networks, moving from

(13:35):
fear-based processing tocuriosity.
That opens the centers ofproblem solving.
That leads to strategicthinking.
The result Better AI decisionsand higher team adoption rates.
Building AI confidence throughneuroscience is a crucial point.

(13:57):
Confidence isn't built throughknowledge alone.
It's built through successfulexperiences.
I help executives create smallAI wins that build neural
pathways for success, new habits.
Example Start with AI for emaildrafting.

(14:18):
Experience success.
Build confidence.
Then tackle more complexapplications, in that order.
Each positive experience buildson the other and gives strength
that the AI is a helpful toolfor neural pathways.

(14:42):
So how do we apply nowneuroscience to organizational
AI adoption?
One let's talk about thepsychology of team AI adoption.
Teams mirror the leader'sneural state.
If you are anxious about AI,your team feels it Mirror
neurons fire, spreading anxietythrough the organization.

(15:05):
You are the thermostat.
Human-centered AI integrationstarts with leadership
neuroscience.
Get yourself comfortable withleadership neuroscience.
Get yourself comfortable withAI first.
Then you guide others.
This isn't about technicalmastery.
It's about emotional regulationand strategic clarity.

(15:33):
How to create psychologicalsafety for AI experimentation.
The brain needs psychologicalsafety to learn.
Teams won't experiment with AIif failure feels dangerous.
Smart leaders create learninglabs, safe spaces where AI
mistakes become learningopportunities.

(15:54):
Result out of that that we arecreating faster AI adoption and
more innovative applications.
And you might wonder what ischange management?

(16:18):
Ai and neuroscience has to dowith each other, right?
People don't usually think thatway.
We think about changemanagement that it's all
processes that have to bechanged and the problem is that
people always start witheverything that is changing
rather than starting with thethings that are not changing.
To kind of ground the brain notto feel that much anxiety

(16:43):
because of the changes.
Then go on what is not changing.
People look at change managementas 80% system and they barely
give 20% to the human factor ofit, when it's actually the other
way around.
So it's eight change management80% is human psychology or
human centered change management, and only 20% is processes.

(17:07):
But people kind of flip itupside down and that's why it's
not really working.
That's why I want to go throughthe neuroscience really quick.
So traditional changemanagement ignores totally the
brain science.
Human centered AItransformation works with
neurological reality.

(17:28):
Humans need time, support andpositive reinforcement to build
new habits, like I mentionedbefore, but people totally
ignore that.
Imagine yourself on an elephant.
The elephant is like the changemanagement, the psychology of
people, and you are the rider,the 20% of it.

(17:50):
If you are the rider, you arethe system that wants to push
the change management.
If you try to move the elephantto the right when it wants to
move to the left, do you thinkyou're going to be able to push
it to the right?
The answer is absolutely not.
So that's something to remember.
The framework of that introduceAI, gradually, celebrate small

(18:14):
wins, provide psychologicalsupport, measure human
engagement alongside KPIs andproductivity metrics, kpis and
productivity metrics.
So let me share aneuroscience-powered AI action
plan with you, and these are thebrain-based steps that you can
take this week.

(18:38):
So let me go for executivesfirst, practice AI mindfulness
and you might say what AImindfulness?
Notice your threat responsewhen AI comes up.
Like what happens?
Of course, leaders areemotionally intelligent, so

(18:59):
that's about self-awareness.
What happens when AI comes up?
What are the physiologicalchanges that you have in your
body?
Does your heart beats faster?
Do you breathe faster and maybea little bit more shallow?
Do you tense?
What happens?
Notice that.
Don't ignore it and don't pushit aside, but acknowledge it and
then engage your strategicthinking.

(19:19):
Pushing it to the side is notgonna help.
You need to claim it, name it,own it and then let it go.
You have to acknowledge it.
That's number one.
Number two create one positiveai experience.
Use ai for a low stakes um task.
Experience success, buildconfidence, appreciative inquiry

(19:42):
here in play right.
Learn from that and take thefeeling forward.
Three model AI curiosity.
Let your team see youexperimenting and learning, not
just directing For the coachesthat are doing that for
organization.
Now number one study yourclient's industry.
Use AI to research thechallenges, bringing deeper

(20:05):
insights to sessions.
Two address AI exactly directly, head-on.
Help clients understand theirneurological responses to AI.
Three create AI learningpartnerships.
Support client in building AIcompetence gradually not all at
the same time and for everyone.

(20:26):
Ai competence gradually not allat the same time and for
everyone.
One download our neurosciencebased AI readiness assessment to
understand your brains AIresponse patterns.
You can email me at Saharbecause I don't want to leave
that publicly.
Sahar, which is SAHAR atsaharconsultingcom, join our AI
leadership neuroscience workshopnext month.

(20:48):
Again, email me to get moredetails.
Sahar at saharconsultingcom.
So the key takeaways fromtoday's podcast is AI resistance
is neurological, not logical.
Work with your brain, notagainst it.
Two human-centered AI respectsbrain science and psychology.
That's why you succeed.

(21:09):
Three successful AI leadersunderstand people first,
technology second.
Let me take you to what we'regoing to do next episode.
So the next episode, I'mbringing you a real
transformation story.
I'm bringing you a realtransformation story An
executive who overcame AIanxiety to lead her

(21:30):
organization's digitaltransformation.
You will hear the exactneuroscience-based strategies
that made the difference.
Are you ready to leverageneuroscience for AI leadership
success?
Yes, no, maybe.
Our AI integration coachingprogram combines brain science

(21:52):
with practical information orimplementation, because the
future belongs to leaders whounderstand both technology and
human psychology.
Your brain is the mostsophisticated AI system ever
created.
Trust it, understand it and usethat knowledge to lead others

(22:19):
confidently into the new AI age.
This is Sahar, your AIwhisperer.
Show me some love like share.
Tell people about our newpodcast.
You will help me a lot.
You have been helping me in theranking and I love you for it.
Save it.
If you need any comment or youwant me to speak up something

(22:41):
specific, email me at sahar atsaharconsultingcom.
I will see you into the nextepisode.
Until then, stay ai curious.
This was a one, two, three,four.
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