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June 27, 2025 23 mins
In this episode of AI Chronicles, host Kyle James interviews Ajay Bam, CEO and co-founder of Vyrill, a video search insights and commerce platform. They discuss how Vyrill leverages AI to enhance video content analysis, improve customer engagement, and drive conversions for brands. Ajay shares insights into the challenges brands face with video content, the deep analysis Vyrill performs on videos, and the significant results achieved for clients. The conversation also touches on the future of AI in video commerce and Vireel's vision for the industry.
 
Links:
Vyrill -> vyrill.com
 
GPT Trainer: Automate anything with AI -> gpt-trainer.com
 
 
Key Moments:
  • Vyrill aims to enhance brand revenue through video insights.
  • Video content is often unsearchable, leading to shopper frustration.
  • Vyrill analyzes videos across multiple dimensions for better insights.
  • AI is crucial for processing and understanding video content.
  • The platform helps brands surface relevant video clips for shoppers.
  • Vyrill's technology can boost customer engagement significantly.
  • Data labeling was a significant challenge in the early days ofVyrill.
  • AI helps in personalizing the shopping experience for users.
  • Vyrill has seen a 6% average revenue increase for clients.
  • The future of video commerce is heavily reliant on AI advancements.

Chapters

  • (00:00:00) - Introduction to Vyrill and AI in Commerce
  • (00:03:11) - Challenges in Video Content for Brands and Shoppers
  • (00:05:56) - Vyrill's Video Analysis Mechanisms
  • (00:08:49) - Personalization and Search in E-commerce
  • (00:11:55)
Mark as Played

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