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June 11, 2025 28 mins

In this episode of AI & Data Driven Leadership, Dean Guida speaks to the Entrepreneur in Residence at Open Strategy Partners, Robert Douglass. Robert explains how using open source tools, sharing resources, and engaging with open source communities can drive innovation and cost savings.

He introduces the Model Context Protocol (MCP), a new framework that enhances AI-driven marketing tasks. Robert covers the benefits of open source strategies, the evolving digital landscape, and the importance of community collaboration. Robert also shares practical insights and encourages businesses to embrace open source approaches for more effective, flexible marketing.

Check out Robert's work HERE.

Connect with Robert on LinkedIn HERE.

Think you'd be a great guest on the show? Apply HERE

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