All Episodes

June 6, 2025 • 13 mins

by Daniel, Founder of HILARTECH, LLC


From Invisible to Unstoppable: How PRO Electric Plus HVAC Exploded Sales with 3,100 AI-Optimized Pages


Episode Description:
In this special spotlight episode, I’m pulling back the curtain on one of the most explosive growth stories I’ve seen—how PRO Electric Plus HVAC, owned by Peter and Jason in Northern Virginia, went from having a basic online presence to dominating their market using AI-powered web strategy.

When they came to me, their website wasn’t generating the leads they deserved. Despite their reputation for reliability and precision, they were practically invisible in AI search, voice results, and Google’s answer boxes.

That’s when I deployed the full HILARTECH system.

✅ Over 3,100 Hyper-Localized Landing Pages
We mapped out every electrical and HVAC service they offer across every town, city, and zip code in their service area. That included:

  • Every page was built to rank, convert, and get picked by AI systems like Google’s AI Overviews and voice assistants.

  • ✅ AI-Optimized Content with FAQ Architecture
    We didn’t just build pages—we wrote hundreds of voice-friendly FAQs like:

    • “Do I need a permit to replace a breaker panel in Fairfax?”

    • “Why is my AC running but not cooling in Prince William County?”
      Each answer was structured to match how real people search—with schema markup and JSON-LD data layered in.

    ✅ Schema-Driven Visibility
    We embedded schema across all pages: FAQ, Service, LocalBusiness, and Review markup. That’s what pushed their content into answer boxes, map packs, and AI summaries.

    ✅ The Result? Explosive Growth.
    Within 6 months, PRO Electric Plus HVAC saw a massive surge in qualified leads—without relying on paid ads.
    Their phone started ringing with customers from towns they’d never been visible in before. They didn’t just grow—they scaled.

    📈 From 20 calls a month to 100+.
    📍 From 3 towns to 112+ ranked locations.
    💰 From ad-dependent to AI-dominant.


    What You’ll Learn in This Episode:

    • What Answer Engine Optimization (AEO) really looks like in practice

    • Why hyper-local content is the future of home service SEO

    • How PRO Electric’s website went from passive to predictably profitable

    • The exact strategy you can apply to your plumbing, electrical, or HVAC business

    If you're tired of watching your competitors show up in search while you get skipped, this is your blueprint.

    🎧 Listen now and learn how to build a website that does more than just sit there—it sells.


    🔗 Book a strategy call at hilartech.com
    📞 Or call me directly: 585-484-0183


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