All Episodes

May 11, 2025 25 mins

Ready to unlock 76% more credibility—Employee-generated content (EGC) is the game-changer your brand needs.In this episode, we unpack employee-generated content as your brand’s secret weapon.


Ever wondered what EGC is and why it drives 8× more engagement than polished posts? We break down authentic storytelling, measure ROI, and train your team to share on-brand narratives.

What You’ll Discover:

  1. The WHY – Why genuine staff voices beat ads, building trust and reach.

  2. The HOW – Actionable tips, training templates, and clear guidelines.

  3. The METRICS – Track impressions, clicks, and UTM-powered conversions.

  4. The INCENTIVES – Gamification, recognition, and career-boosting rewards.

  5. The FUTURE – Nano-influencers, AI tools, and inclusive advocacy.

💡Ready to scale your Influencer marketing campaigns? Ainfluencer empowers brands to tap into employee nano-influencers, streamline influencer collaborations, and amplify authentic content with minimal cost.

Sign up on Ainfluencer for Free and Unlock EGC Power.#EmployeeGeneratedContent #EGC #WhatIsEGC #EmployeeAdvocacy #BrandAmbassadors #ContentMarketing #EmployeeInfluencers #UGC #BrandTrust #SocialMediaMarketing #NanoInfluencers #MarketingStrategy #EmployerBranding #Ainfluencer

Mark as Played

Advertise With Us

Popular Podcasts

Dateline NBC

Dateline NBC

Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com

Amy Robach & T.J. Holmes present: Aubrey O’Day, Covering the Diddy Trial

Amy Robach & T.J. Holmes present: Aubrey O’Day, Covering the Diddy Trial

Introducing… Aubrey O’Day Diddy’s former protege, television personality, platinum selling music artist, Danity Kane alum Aubrey O’Day joins veteran journalists Amy Robach and TJ Holmes to provide a unique perspective on the trial that has captivated the attention of the nation. Join them throughout the trial as they discuss, debate, and dissect every detail, every aspect of the proceedings. Aubrey will offer her opinions and expertise, as only she is qualified to do given her first-hand knowledge. From her days on Making the Band, as she emerged as the breakout star, the truth of the situation would be the opposite of the glitz and glamour. Listen throughout every minute of the trial, for this exclusive coverage. Amy Robach and TJ Holmes present Aubrey O’Day, Covering the Diddy Trial, an iHeartRadio podcast.

Stuff You Should Know

Stuff You Should Know

If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.

Music, radio and podcasts, all free. Listen online or download the iHeart App.

Connect

© 2025 iHeartMedia, Inc.