AI:Unlocks - Sound Advice for the Future of Marketing with Megan C. Starkey
With host Megan C. Starkey, AI:Unlocks explores the profound questions shaping marketing and business transformation. How do we harness AI while preserving human creativity? How do leaders balance innovation with risk protection? Some episodes feature AI avatar "guests", exploring innovative AI-assisted formats, while offering research backed methods, case studies and frameworks. From scaling AI adoption to building AI-ready teams, we equip executives with ideas to help you lead in the age of intelligence. Join us on this journey into marketing’s future. New episodes weekly.
Episodes
In this episode of AI:Unlocks, Megan’s AI avatar and Antoine Ivan dive into one of the most pressing questions in enterprise transformation: why are so few organizations succeeding at scaling AI, despite overwhelming executive belief in its importance?
They introduce RBD’s proprietary Enterprise AI Method™—a dynamic operating model developed from real-world transformation experience and analysis of hundreds of enterprise AI initiati...
We're doing things a bit differently this episode - leaving the AI avatars at home, and instead bringing you live audio from a portion of the event "AI Enablement" gathering leaders from all across the Twin Cities to discuss the state of AI - the market, where we're headed, how to prioritize use cases, and more. I share an in-depth case study of an embedded AI solution I led for a Fortune 300 company that resulted...
In this episode of AI:Unlocks - Sound Advice for the Future of Marketing, host Megan Starkey and her AI avatars journey deep into the underworld, exploring the complexities of enterprise AI adoption not as a technology shift, but as a complete transformation of business processes, leadership, and culture.
We explore insights from recent digital transformation research and experience, emphasizing the critical role of bold executive ...
Welcome to the premier of AI:Unlocks - Sound Advice for AI in Marketing with Megan Starkey, where we bring to you an experimental approach to podcast formatting including simulated discussions between humans and their AI avatars.
This episode delves into the $217 billion AI marketing revolution, unpacking why many companies are still struggling to keep pace and offering actionable strategies for leaders to bridge the gap between A...
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